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Question 1
• My Magazine TB Stands for
• "THE BEAT"
• Out of the four magazines i chose in my research and planning, Spin
  magazine is the direction I wanted to portray in the look of my magazine
  as it was the magazine that had most in common with the industry
  genre, For instance my Magazine has a clean but stylish layout which
  looks professional and suits the dub step and soul music genre. like SPIN
  Magazine, my magazine is using a lot of Shadows around the text and
  mixing a few colors together to create a balanced composition which
  shows a soft layers presentation.
• I used NME from my research and planning for inspiration on my front
  cover of my magazine. You can see similarities with the layout of my
  magazine is laid out like NME whilst also featuring bold fonts, this was
  important for my magazine as it created a representation of Formal &
  Stylish Music theme as it is associated with the drum and bass style genre.
• i also liked the way in another magazine where they placed a circle
  around the picture and feature, is used this concept as i felt it was quite
  original but however made the feature stand out the rest of the
  magazine which was my intention. Another technique i used in the
  design of my magazine was the use of the left third rule which is
  conventional in most but in particular the way NME displayed there
  features therefore i felt i managed to grab the readers attention by
  making it as eye catching as possible and also using the space to good
  effect.
Question 2
Question 3
What kind of media institution might distribute your
media product and why?
• Bauer Media Bauer Media is a division of the Bauer Media Group, Europe‟s
  largest privately owned publishing Group. The Group is a worldwide media
  empire offering over 300 magazines in 15 countries, as well as online, TV and
  radio stations. Bauer Media is a multi-platform UK-based media Group consisting
  of many companies collected around two main divisions – Magazines and Radio-
  widely recognized and rewarded as being industry innovators. Our business is
  built on influential media brands with millions of personal relationships with
  engaged readers and listeners. Our strategy is to connect audiences with
  excellent content throughout broad multi-touch point brand platforms, wherever
  and whenever and however they want. Our wide portfolio of influential brands
  gives us advantages over pure play magazine or radio competitors.
• 3. Bauer Media • Bauer media wouldn‟t be a good institution to sell my
  magazine because they already have a pop magazine, though it would be a
  good way to reduce their competition I don‟t think that they would want to sell
  another magazine from the same genre.
• 4. BBC
• 5. BBC • I think that the BBC would be a good way to sell my magazine because
  they have a lot of history selling magazines to a younger audience and are a
  brand which is trusted by the older audience such as the parents of children who
  would be interested in buying my magazine. The only problem is that they
  already sell „Top of the pops‟ but this is a very old product so by adding a new
  pop magazine to there brand it would cut down on the compotation for them.
•    6. IPCIPC Media produces over 60iconic media brands, with print alone reaching almost
    two thirds of UK women and 42% of UK men –almost 26 million UK adults– while our websites
    collectively reach over 20million users every month
•   7. IPC• IPC would be a good institution to sell my magazine because this is a genre that they
    have yet to reach. If they where to sell my pop magazine then this would mean that they
    would be getting the interest of music enthusiasts as well as there other audiences, this
    could open them up to an entire new audience which they could sell to.
•    8. Development Hell We currently publish two monthly magazines, The Word and Mix mag,
    and their accompanying websites. In April 2009 we acquired DontStayIn.com, the worlds
    biggest clubbing social network. We have provided consultancy for some of Britain‟s biggest
    publishers such as Dennis, Future and IPC and were hired by Paul McCartney to produce the
    souvenir magazine for his 2002 World Tour.
•    9. Development Hell • I don‟t think that Development Hell would be a good institution to sell
    my pop magazine, at the moment they only sell two magazines both of which are more
    specialized. Because of there lack of experience dealing with a magazine from this area I
    don‟t think that it would be a good idea to sell my magazine through them.
•    10. Condé Nast Condé Nast is home to some of the world‟s most celebrated media brands.
    In the United States, Condé Nast publishes 18 consumer magazines, four business-to-
    business publications, 27 websites, and more than 50 apps for mobile and tablet devices, all
    of which define excellence in their categories. The company also owns Fairchild Fashion
    Media (FFM), whose portfolio of brands serves as the leading source of news and analysis for
    the global fashion community. Condé Nast has won more National Magazine Awards over
    the past ten years than all of its competitors combined.
•    11. Condé Nast• I think that Condé Nast could be a good institution to sell my magazine to.
    They have a clearly got a good idea of how to sell magazines to the female audience as
    this is what the majority of magazines under there brand sell, but they don't have any music
    magazines and also don't appear to have much experience dealing with a young
    audience.
Question 4
Who would be the audience for your media product?
Question 5
How Did You Attract/Address Your Audience?
•   I put a lot of research on my Project and came to a firm decision, I attracted my
    audience by a range of features and characteristics in my magazine I used slang
    language to address my audience as it is the best way to grab their attention. I
    Treated my audience by Psychological Statements which add their interest towards
    the Music Magazine. I used some forms of slang in the magazine to make the text
    seem recognizable to the audience. By adding slang it can make my target audience
    want to read it as they may think that a cool hip person has written it. I also used
    explanation marks to make it even more informal and to address the audience in a
    different way to grab their attention. The font I have used is very unique and different
    which could make my audience be attracted to it as they may be bored of normal
    text and may want something a bit different. The text I used was big, bold and bright
    to make it stand out above other magazines.
•   I included a free CD in the Magazine which not many singers do so people my find this
    different and it shows the Creativity behind the artwork of the Music Magazine.
•   The images I have used should engage the audience as on the front cover there is an
    image of a ROCK SINGER, Who is giving a Rock-star pose as if hell put the stage on fire
    , so this was the basic idea behind everything. This technique is done by lots of popular
    magazines so it should work for me. I have also included images from the popular
    band “METALLICA” so this should make them want to read it as they would already
    have a clue from the images want the content could be about. The main image on
    the contents page and the front cover also give an indication what the magazine
    could be about and could attract them to the magazine and make them want to
    read it. Also the image is very big so it should stand out to the audience above other
    magazines. The Name of the Magazine speaks for itself it shows the concept behind
    the Music magazine and the initiative to grab the audience's Attention putting the
    Rock Magazine TB(THE BEAT) In Huge success.
Question 6
What have you learnt about technologies from the
process of constructing this product?

During the production of my magazine, the programs which I used was Adobe
Photoshop, PhotoScape and Corel Draw X4. The Masking is always easier with
PhotoScape and Photoshop is always considered best in the advancement of a photo.
Having already worked with the software's before I could establish which tools to use in
order to make my magazine look both publishable and realistic.

In terms of typography , I used various fonts but mainly "Century Gothic" was my first
option and undoubtedly it Created an Extremely Professional outlook of the Magazine.

 The color extractor is a tool that lets you select the exact tone of color . It helped me as
in the end I chose to use the same color palette as the ID magazine above and therefore
came into good use.

The cutting tool was used to cut out such things as my masthead , it is a very useful tool
as it allows images to be cut form the background and placed in terms of layers.

The Photo was taken from a High Priced Cell phone .I chose to use the SONY XPERIA P for
my photo shoot. I believe that the camera can produce fairly high quality pictures , The
Sharpness and the Clarity of the clicks are undoubtedly not any less than a DSLR and it
overall left a professional outcome.
The industry standard for
                                                               Relatively easy to use,
CorelDraw Graphics Suite          professional photo editing,
                                                               stable
X3 is a bundle of applications    graphic design, and digital
                                                               PhotoScape is a
for illustration, page layout,    imaging.
                                                               powerful editing
photo editing, and Web                                         Program that has tons
graphics.                        Edit images non-destructively
                                                               of features in making
Provides exceptional value for with layer styles, adjustment your pictures looking
design professionals, business   layers, masks, smart objects
                                                               great.
users, teachers, students, and home
users.
Question 7
Looking Back At Your Preliminary Task, What Do You Feel
You Have Learnt In The Progression From It To The Full
Product?
Front Cover Comparison: From looking at the preliminary magazine and the final
magazine, I can see many improvements. Firstly I have used only one picture on the front
cover. This is so there is more room for writing to advertise the features inside the
magazine. The change in Professionalism and Creativity is pretty obvious in both the
magazines. The background for my final magazine is a lot brighter and plainer than the
preliminary magazine. It also makes the front cover look at lot less busy with a plain
background.

I decided that it should be a free magazine but whilst designing my final magazine I saw
that I wouldn't be making any profit if I didn‟t charge enough for it. Also I started off at a
reasonably low price so that if it sold well, I could gradually increase the price so that I
was making a profit from it.

Contents Page Comparison My preliminary contents page and my final contents page
are very similar. This is because I liked the layout of my preliminary so I decided to keep
the same things for my final product. For my final contents page I decided to stick with
only one image on the page. This was because I didn't want the contents to be too
crowded and adding another image would have made it too crowded and confusing
for my readers. Also I decided to group things in one box to make it easier for readers to
search for something in particular. I have not put the word „page‟ on my final contents
page because looking at other music magazines I have found that they have not done
this so I decided not to so that it would be more like a music magazine.

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Evaluation Task

  • 2.
  • 3. • My Magazine TB Stands for • "THE BEAT" • Out of the four magazines i chose in my research and planning, Spin magazine is the direction I wanted to portray in the look of my magazine as it was the magazine that had most in common with the industry genre, For instance my Magazine has a clean but stylish layout which looks professional and suits the dub step and soul music genre. like SPIN Magazine, my magazine is using a lot of Shadows around the text and mixing a few colors together to create a balanced composition which shows a soft layers presentation. • I used NME from my research and planning for inspiration on my front cover of my magazine. You can see similarities with the layout of my magazine is laid out like NME whilst also featuring bold fonts, this was important for my magazine as it created a representation of Formal & Stylish Music theme as it is associated with the drum and bass style genre. • i also liked the way in another magazine where they placed a circle around the picture and feature, is used this concept as i felt it was quite original but however made the feature stand out the rest of the magazine which was my intention. Another technique i used in the design of my magazine was the use of the left third rule which is conventional in most but in particular the way NME displayed there features therefore i felt i managed to grab the readers attention by making it as eye catching as possible and also using the space to good effect.
  • 5.
  • 7. What kind of media institution might distribute your media product and why? • Bauer Media Bauer Media is a division of the Bauer Media Group, Europe‟s largest privately owned publishing Group. The Group is a worldwide media empire offering over 300 magazines in 15 countries, as well as online, TV and radio stations. Bauer Media is a multi-platform UK-based media Group consisting of many companies collected around two main divisions – Magazines and Radio- widely recognized and rewarded as being industry innovators. Our business is built on influential media brands with millions of personal relationships with engaged readers and listeners. Our strategy is to connect audiences with excellent content throughout broad multi-touch point brand platforms, wherever and whenever and however they want. Our wide portfolio of influential brands gives us advantages over pure play magazine or radio competitors. • 3. Bauer Media • Bauer media wouldn‟t be a good institution to sell my magazine because they already have a pop magazine, though it would be a good way to reduce their competition I don‟t think that they would want to sell another magazine from the same genre. • 4. BBC • 5. BBC • I think that the BBC would be a good way to sell my magazine because they have a lot of history selling magazines to a younger audience and are a brand which is trusted by the older audience such as the parents of children who would be interested in buying my magazine. The only problem is that they already sell „Top of the pops‟ but this is a very old product so by adding a new pop magazine to there brand it would cut down on the compotation for them.
  • 8. 6. IPCIPC Media produces over 60iconic media brands, with print alone reaching almost two thirds of UK women and 42% of UK men –almost 26 million UK adults– while our websites collectively reach over 20million users every month • 7. IPC• IPC would be a good institution to sell my magazine because this is a genre that they have yet to reach. If they where to sell my pop magazine then this would mean that they would be getting the interest of music enthusiasts as well as there other audiences, this could open them up to an entire new audience which they could sell to. • 8. Development Hell We currently publish two monthly magazines, The Word and Mix mag, and their accompanying websites. In April 2009 we acquired DontStayIn.com, the worlds biggest clubbing social network. We have provided consultancy for some of Britain‟s biggest publishers such as Dennis, Future and IPC and were hired by Paul McCartney to produce the souvenir magazine for his 2002 World Tour. • 9. Development Hell • I don‟t think that Development Hell would be a good institution to sell my pop magazine, at the moment they only sell two magazines both of which are more specialized. Because of there lack of experience dealing with a magazine from this area I don‟t think that it would be a good idea to sell my magazine through them. • 10. Condé Nast Condé Nast is home to some of the world‟s most celebrated media brands. In the United States, Condé Nast publishes 18 consumer magazines, four business-to- business publications, 27 websites, and more than 50 apps for mobile and tablet devices, all of which define excellence in their categories. The company also owns Fairchild Fashion Media (FFM), whose portfolio of brands serves as the leading source of news and analysis for the global fashion community. Condé Nast has won more National Magazine Awards over the past ten years than all of its competitors combined. • 11. Condé Nast• I think that Condé Nast could be a good institution to sell my magazine to. They have a clearly got a good idea of how to sell magazines to the female audience as this is what the majority of magazines under there brand sell, but they don't have any music magazines and also don't appear to have much experience dealing with a young audience.
  • 9. Question 4 Who would be the audience for your media product?
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  • 12. How Did You Attract/Address Your Audience? • I put a lot of research on my Project and came to a firm decision, I attracted my audience by a range of features and characteristics in my magazine I used slang language to address my audience as it is the best way to grab their attention. I Treated my audience by Psychological Statements which add their interest towards the Music Magazine. I used some forms of slang in the magazine to make the text seem recognizable to the audience. By adding slang it can make my target audience want to read it as they may think that a cool hip person has written it. I also used explanation marks to make it even more informal and to address the audience in a different way to grab their attention. The font I have used is very unique and different which could make my audience be attracted to it as they may be bored of normal text and may want something a bit different. The text I used was big, bold and bright to make it stand out above other magazines. • I included a free CD in the Magazine which not many singers do so people my find this different and it shows the Creativity behind the artwork of the Music Magazine. • The images I have used should engage the audience as on the front cover there is an image of a ROCK SINGER, Who is giving a Rock-star pose as if hell put the stage on fire , so this was the basic idea behind everything. This technique is done by lots of popular magazines so it should work for me. I have also included images from the popular band “METALLICA” so this should make them want to read it as they would already have a clue from the images want the content could be about. The main image on the contents page and the front cover also give an indication what the magazine could be about and could attract them to the magazine and make them want to read it. Also the image is very big so it should stand out to the audience above other magazines. The Name of the Magazine speaks for itself it shows the concept behind the Music magazine and the initiative to grab the audience's Attention putting the Rock Magazine TB(THE BEAT) In Huge success.
  • 14. What have you learnt about technologies from the process of constructing this product? During the production of my magazine, the programs which I used was Adobe Photoshop, PhotoScape and Corel Draw X4. The Masking is always easier with PhotoScape and Photoshop is always considered best in the advancement of a photo. Having already worked with the software's before I could establish which tools to use in order to make my magazine look both publishable and realistic. In terms of typography , I used various fonts but mainly "Century Gothic" was my first option and undoubtedly it Created an Extremely Professional outlook of the Magazine. The color extractor is a tool that lets you select the exact tone of color . It helped me as in the end I chose to use the same color palette as the ID magazine above and therefore came into good use. The cutting tool was used to cut out such things as my masthead , it is a very useful tool as it allows images to be cut form the background and placed in terms of layers. The Photo was taken from a High Priced Cell phone .I chose to use the SONY XPERIA P for my photo shoot. I believe that the camera can produce fairly high quality pictures , The Sharpness and the Clarity of the clicks are undoubtedly not any less than a DSLR and it overall left a professional outcome.
  • 15. The industry standard for Relatively easy to use, CorelDraw Graphics Suite professional photo editing, stable X3 is a bundle of applications graphic design, and digital PhotoScape is a for illustration, page layout, imaging. powerful editing photo editing, and Web Program that has tons graphics. Edit images non-destructively of features in making Provides exceptional value for with layer styles, adjustment your pictures looking design professionals, business layers, masks, smart objects great. users, teachers, students, and home users.
  • 17. Looking Back At Your Preliminary Task, What Do You Feel You Have Learnt In The Progression From It To The Full Product? Front Cover Comparison: From looking at the preliminary magazine and the final magazine, I can see many improvements. Firstly I have used only one picture on the front cover. This is so there is more room for writing to advertise the features inside the magazine. The change in Professionalism and Creativity is pretty obvious in both the magazines. The background for my final magazine is a lot brighter and plainer than the preliminary magazine. It also makes the front cover look at lot less busy with a plain background. I decided that it should be a free magazine but whilst designing my final magazine I saw that I wouldn't be making any profit if I didn‟t charge enough for it. Also I started off at a reasonably low price so that if it sold well, I could gradually increase the price so that I was making a profit from it. Contents Page Comparison My preliminary contents page and my final contents page are very similar. This is because I liked the layout of my preliminary so I decided to keep the same things for my final product. For my final contents page I decided to stick with only one image on the page. This was because I didn't want the contents to be too crowded and adding another image would have made it too crowded and confusing for my readers. Also I decided to group things in one box to make it easier for readers to search for something in particular. I have not put the word „page‟ on my final contents page because looking at other music magazines I have found that they have not done this so I decided not to so that it would be more like a music magazine.