Mixed reality is the result of blending the physical world with the digital world. Though it is relatively new technology and its adoption is still in initial stages. Mixed Reality devices and applications are projected to be the next technological era after smart phones.

1. Mixed Reality -
Market Potential
and Use Cases

2. Agenda
What is Virtual /Augmented /Mixed Reality (VR/AR/MR)
Market Potential of VR/AR/MR
Use Cases of VR/AR/ MR

3. About Me
Adnyesh Dalpati
Experienced Solutions Architect with a
demonstrated history of working in the Investment
Banks, Stock Exchanges, Cloud and Telecom
Companies
An Internet of Things (IOT) Evangelist, skilled in
Edge Computing, various Open Source
Technologies, Sql/No Sql Databases, Software &
Microservices Architectures
A Technologist by Heart with a Strong Business
Acumen and Management Degree in Finance

4. Evolution of Human Interaction with Machines
Telecom Age PC Age WWW Age Apps Age VR/AR/MR Age Cognitive Age
?

5. What is VR/ AR / MR ?

6. Virtual Reality
(VR) is theuse of computer
technology tocreate asimulated
environment
Key Advantages
• First Person View of the
entire Virtual Environment
• Haptics and 360 View of
the surrounding
Key Advantages
• Audio Simulation (Spatial
Audio)
• Digitally created and
controlled Environment
• Immersive & Interactive

7. Augmented
Reality (AR) is a live
direct or indirect view of a
physical, real-world environment
whose elements are
"augmented" by computer-
generated or extractedreal-
world sensory input such as
sound, video, graphics, haptics or
GPSdata
Key Advantages of Mobile AR
• Point and View
• Flexible Movement
• Interactive Augmented Components
• Out of Box use of Mobile Hardware -> Accelerometer, GPS,
Social Apps, Connectivity

8. Mixed Reality (MR) isthemergingofrealandvirtualworldstoproducenewenvironmentsandvisualizationswhere
physicalanddigitalobjectsco-existandinteractinrealtime.Mixedrealitytakesplacenotonlyinthephysicalworldorthevirtual
world,butisamixofrealityandvirtualreality.
ItisAugmentedRealityandAugmentedVirtualitytogether
MIXED REALITY
Real World Augmented Reality Augmented Virtuality Virtual Reality
Key Advantages of Mixed Reality
• First Person View
• Flexible Movement
• Interactive Augmented Components
• Real Components integrated as
virtual
• Real and Virtual Worlds together
• Immersive Environment

9. VR/MR Gear
Virtual Reality Mixed Reality
• Resolution: 960 x 1080 per eye
• Field of View: 100°
• Display Type: AMOLED
• Display Size: 5.7″
• Weight: 440 grams (without cable)
• Head Tracking
• Holographic Resolution: 2.3M total light points
• Holographic Density: >2.5k radiants (light points
per radian)
• See-through holographic lenses (waveguides)
• FOV: 70 °
• Weight 579g
• Spatial sound | Gaze tracking| Gesture input |
Voice support

10. Mobile - AR
Reference : Marxent

11. VR, AR, MR
Brand Reach & User Engagement
Reference : Havas

12. Well
Funded AR
Start-ups
Reference : CB Insights

13. Market
Potential

14. VR/ AR Opportunity
Reference: IDC

15. VR / AR Applications
Reference: Goldman Sachs Global Investment Research

16. Projected CAGR’s
Reference: PWC

17. Challenges
Reference: Neilson

18. UseCases

19. V-SOCIAL
Problem to Solve
• Social interaction limited to Apps Interface
• Limited possibilities of Interaction (Likes, Comment, Smileys)
• Limited to Vision and Sound
What it Offers
• Interact in Virtual Environment
• Use Body Language, Touch combined with other senses
• Tell Stories & Have Drinks together

20. V-PORTATION
Problem to Solve
• Travel is Time Consuming, Energy Consuming & Expensive
• World is getting too Competitive
• Global Access and Coverage
What it Offers
• Plug and Reach
• Reduce Expenses
• Interact Anytime

21. V-LEARNING
Problem to Solve
• Learning is limited to location and reach
• Learning is online but still not much interactive
• Teacher to Student ratio is limited due to physical presence
• Limited by Pictures, Videos and Theory
What it Offers
• Reach any place in the world and learn
• Real like interaction
• More students can accommodate
• No Limitation - Virtual Models and Description

22. V-COMMERCE
Problem to Solve
• Limited to Mobile Apps/ Website
• 2D Flat images/videos
• Cannot Feel or Query / Return Orders
What it Offers
• Feel, Sense of Size
• Try it out without physically buying it
• Additional Information
Reference: Keiichi Matsuda

23. V-IOT
Problem to Solve
• Control through Remotes / Apps
• Limited to Apps Interfaces – Buttons -> Click/Tap
What it Offers
• User Friendly Interfaces
• Virtual Controls
• Bringing life to physical objects

24. V-ASSISTANTS
Problem to Solve
• Limited through Phones/Emails/Apps/Video Conference
• Experts need to be physically present
What it Offers
• Virtual Assistants using AI
• Available anytime, anywhere
• Personalized
Reference: Keiichi Matsuda

25. Who are the
Enablers ?

26. Ecosystem
Cloud
Providers
• AWS
• Azure
Edge
Computing
Providers
• Alef
Mobitech
• Akamai
HMD
Creators
• Microsoft
• Meta Vision
App
Platforms
• Google AR
Core
• iOS App Kit
Content
Creators /
App
Developers
• 3D Content
Creators
• VR/AR/MR
App
Developers

27. When can we
expect a
VR/AR/MR
World ?

28. Answer lies with you

29. Contact
www.iotians.net
iotiansgroup@gmail.com
https://www.linkedin.com/in/adnyesh-dalpati-3b432a7/