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An Investigation into the use of Geographical
Indications in Ireland:
Producer Perspective and Consumer Awareness
Adrian Young
A dissertation submitted in partial fulfilment of the requirements for
Bachelor of Arts (Hons) in Culinary Arts
to
The School of Culinary Arts and Food Technology
Dublin Institute of Technology
Cathal Brugha Street
Submitted to: Dr Máirtín Mac Con Iomaire
April 2013
ix
Abstract
The research undertaken in this dissertation aims to investigate the use of
Geographical Indications (GIs) in Ireland. GIs are issued as part of the Quality
Agriculture Policy by the European Union (EU) for foodstuffs and agricultural
products. In Ireland, their use by producers is limited and consumers show little
awareness of the scheme. This is in contrast to the continental EU, particularly in
Italy, France, Germany and Spain, where their use is widespread. GIs have many
advantages for their users and the geographical regions from which they hail. Of
course, they come with the cost of an initial capital investment. Some contend their
advantages but successful products are rewarded with a price premium and EU-wide
recognition and protection. They are generally awarded to products with strong
geographical links to a region. In this dissertation key players in the Irish food
industry will be identified and government assistance carefully considered. In
Ireland, there are many foodstuffs and traditional products from all around the
country. Whether or not these products can benefit from GIs will be discussed,
consumer attitudes of people living in Dublin will be researched and in-depth
interviews with food producers will be conducted in an investigation into the use of
GIs in Ireland.

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An Investigation into the use of Geographical Indications in Ireland- Producer Perspective and Consumer Awareness _Abstract

  • 1. An Investigation into the use of Geographical Indications in Ireland: Producer Perspective and Consumer Awareness Adrian Young A dissertation submitted in partial fulfilment of the requirements for Bachelor of Arts (Hons) in Culinary Arts to The School of Culinary Arts and Food Technology Dublin Institute of Technology Cathal Brugha Street Submitted to: Dr Máirtín Mac Con Iomaire April 2013
  • 2. ix Abstract The research undertaken in this dissertation aims to investigate the use of Geographical Indications (GIs) in Ireland. GIs are issued as part of the Quality Agriculture Policy by the European Union (EU) for foodstuffs and agricultural products. In Ireland, their use by producers is limited and consumers show little awareness of the scheme. This is in contrast to the continental EU, particularly in Italy, France, Germany and Spain, where their use is widespread. GIs have many advantages for their users and the geographical regions from which they hail. Of course, they come with the cost of an initial capital investment. Some contend their advantages but successful products are rewarded with a price premium and EU-wide recognition and protection. They are generally awarded to products with strong geographical links to a region. In this dissertation key players in the Irish food industry will be identified and government assistance carefully considered. In Ireland, there are many foodstuffs and traditional products from all around the country. Whether or not these products can benefit from GIs will be discussed, consumer attitudes of people living in Dublin will be researched and in-depth interviews with food producers will be conducted in an investigation into the use of GIs in Ireland.