1. Nielsen Ratings
Adriana Petrongolo
Monday, October 28, 2013

2. Monday, October 28, 2013

3. How does it
work?
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4. Monday, October 28, 2013

5. How is it important?
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6. How is it important?
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7. How is it important?
Internet
Monday, October 28, 2013

8. How is it important?
Internet
Mobile devices
Monday, October 28, 2013

9. How is it important?
Internet
Mobile devices
Retail Sales
Monday, October 28, 2013

10. How is it important?
Monday, October 28, 2013

11. How is it important?
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12. How is it important?
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13. Monday, October 28, 2013

14. Monday, October 28, 2013

15. Is it effective?
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16. Is it effective?
Monday, October 28, 2013

17. Is it effective?
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18. Is it effective?
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19. Monday, October 28, 2013

20. Questions?
Monday, October 28, 2013

21. Works Cited
Archive for the ‘Broadcast TV Show Ratings – Weekly Top 25’ Category." TVbytheNumbers
Broadcast TV Show Ratings Weekly Top 25 Category. N.p., n.d. Web. 10 Oct. 2013.
<http://tvbythenumbers.zap2it.com/category/weekly-tv-ratings-rankings/nielsenweekly-top-broadcast-tv-show-ratings/>
Mass Media & Popular Culture Tags: Communication, Mass_media, Media, Pop_culture ."
Temple University Libraries. Temple University, n.d. Web. 10 Oct. 2013. <http://
guides.temple.edu/content.php?pid=3635>
Reports ." Nielsen Ratings Reports. The Nielsen Company, n.d. Web. 28 Oct. 2013. <http://
www.nielsen.com/us/en/reports.html>.
Schneider, Dan. "ICarly: iStart a fan war." ICarly. Nickelodeon. Hollywood, California. 23
Jul. 2011.
Monday, October 28, 2013