This document discusses rewarded video ads, including types of in-app currency like extra lives that can be rewarded. It notes when to show rewarded video ads and the anatomy of such ads. Advantages are listed as user appreciation, not distracting users, high usage, and high income, while the disadvantage is that rewarded video ads are mostly used for games. Contact information is provided for Vlad Shchetinin at AdtoApp.

1. Rewarded
AdtoApp
Vlad Shchetinin
fb.com/vlad.shchetinin
v.shchetinin@adtoapp.com

2. What are the types of in-app
currency

3. Extra lives

4. When to show

5. Anatomy of a rewarded video ad

7. Advantages vs Disadvantages
+ User appreciation
+ Doesn’t distract users
+ High usage
+ High income
- Mostly for games

8. Rewarded
AdtoApp
Vlad Shchetinin
fb.com/vlad.shchetinin
v.shchetinin@adtoapp.com