The document provides an overview of a social media course for NGOs, covering topics such as blogging, microblogging, social networking sites, wikis, and multimedia sites. It includes introductions and examples for each topic, as well as exercises for participants to practice using different social media platforms like blogs, Twitter, Facebook, wikis and Flickr.

1. Social Media for NGOs The African Commons Project and Sangonet

3. Blogging Blogging in Plain English Lee LeFever, Commoncraft.com

5. Tim Berners Lee’s Web

6. READ ONLY

7. READ-WRITE http://www.africancommons.org/wp-admin

8. READ-WRITE

9. Blog versus ‘Website’ How to integrate for non-profits?

10. Blog versus ‘Website’ A site WITH A BLOG

11. Blog versus ‘Website’ A site WITH A BLOG

12. Blog versus ‘Website’ Blog AS A WEBSITE

17. Microblogging What is micro blogging? Twitter in Plain English by Lee lefever

19. Example of IRC chat and the first types of status updates: what am I doing now?

22. (1) User name / (2) Stats / (3) Direct messages / (4) Any posts that respond to something I’ve written / (5) My followers’ updates on my homepage / (6) Click everyone to see everyone’s recent posts / (7) My most recent update/ (8) Search (find people)/ (9) Advanced search (1) (2) (3) (4) (5) (6) (7) (8) (9)

23. (8) Search (find people) (8) (9) Advanced search (9)

25. Hashtags: http://www.hashtags.org

36. Group example Create events; send invitations to members through event system; RSVP functionality Contact members directly; message appears in their facebook inbox build database of constituents; email max 5,000 bulk mail Members can add a comment to the wall, can add photos and video Members can contribute or initiate discussion & debate

39. Page example Customisable tabs. A network of page admins; they can add your page to their page’s favourites As with groups, subject to ads that might not fit with your org brand image

43. Wikis Wikis in Plain English Lee LeFever, Commoncraft.com

44. History function

45. Discussion feature

46. Wikis gather communities

47. Practical implementations in the work place 1. Collaborative Documents

48. 2. Conference programmes, documentation and planning

49. 3. Project Management TACP uses Socialtext to coordinate the organisations’ work – meeting notes, to do lists, shared information. (Private wiki)

53. Wiki Exercise 30 minutes Log on to the Social Media for NGOs Wiki (http://socialmedia.ngopulse.org/) Find your name in the participants list. Create a new page for your name Add your Facebook implementation strategy from the previous exercise to your page. Insert the following somewhere in your text: Bold, italic, bullets, headline, an external link. Save the page. Once you are done, add a link on your page to the page of the person sitting to your right.

54. Multimedia sites Photo sharing sites in Plain English By Lee LeFever, Commoncraft.com

57. Promote your tag to your community

59. http://www.flickr.com/photos/camera_rwanda/sets/