SEO IN 2016

SEO IN 2016
WHAT HAPPENED ...
B Y A H M E D E Z A T
F O U N D E R O F S E O S 7 . C O M & S E R P H A C K . C O M

GOOGLE HIDES
MORE KEYWORDS DATA

KEYWORDS TOOLS STILL SHOWING RESULTS
FROM ADWORDS CAMPAIGNS

RISE OF DARK TRAFFIC
When You Receive Traffic You Don't Know Where It's Coming
From and usually it's either protected or in-app traffic.

HUGE IMPACT ON RANKINGS
ALMOST 65% OF WEBSITES HAD SUFFERED RANKINGS LOSS
OVER THE PAST 2 WEEKS IN DIFFERENT LANGUAGES

NEVER LAST
THIN CONTENT
FOREVER

RANKING FOR THIS KEYWORD ?
I FEEL SORRY FOR YOU

ONCE UPON TIME THERE WERE
10 BLUE LINKS AT GOOGLE!

THESE DAYS IT'S EITHER
ADS ON RENT OR SERP FEATURES
10 BLUE LINKS EXISTS ONLY IN 3% OF RESULTS

I'M BOOKING HOTELS
WITHIN SEARCH RESULTS NOW!

SEOs NEED TO OPTIMIZE
FOR SERP FEATURES

MOZ KEYWORDS TOOL
MENTIONS SERP FEATURES FOR KEYWORDS

KNOWLEDGE GRAPH DOMINATED 95%
OF QUESTIONS QUERIES

EVEN REVIEWS DID A GREAT JOB
CHANGING THE WAY GOOGLE LOOKS

SO YOU NEED TO TAKE CARE
OF SCHEMA SNIPPETS

WIDGETS LINKS MARKED
AS SPAM LINKS

EDITORIAL LINKS STILL THE BEST

LET'S SEEK NO-FOLLOW LINKS
BECAUSE THEY ARE
PASS AUTHORITY
EASY TO GET

USE DROPMYLINK TO FIND RELATED BLOGS

SAME ARTICLE CAN RANK
FOR SEVERAL KEYWORDS

SAME ARTICLE DIFFERENT KEYWORD

LONG ... LONG TAIL KEYWORDS
STILL DOMINATING SERPS

Search Suggestions Are
Influencing Searcher Intents
Searching For Wordpress ?
What about Google!

THANK YOU
F O L L O W A H M E D E Z A T O N T W I T T E R
@ E Z A T S E O

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