2. The Team
Ching, CEO Andrea, CTO
Experimental Psychology PHP Programmer
P&G
Founded a web design company, YAS which
became profitable in 3 months
3. Problem
It is difficult to sift through any information
with 1,000 words in black and white.
4. Problem
lo a d
O v er
D at a
It is difficult to sift through any information
with 1,000 words in black and white.
5. Solution
We use
technology to tell
AWESOME visual
stories.
6. Secret Sauce
Create an engaging visual in
under 15 minutes
We listened to our customers:
make it fast and good.
7. TESTIMONIALS: MR S
Creating infographics as
inbound marketing - 20% of his
marketing strategy
After trying out the Pro version,
he said:
“You need to launch your paid
version NOW. It is so easy to
use.”
8. Data Visualization ($10 bil)
Excel High Visual.ly
GoogleDocs Infogr.am
Wondergraphs
Charts.io
Tableau
Swivel
Many Eyes
Google Fusion/Charts
Dundas
Yellow Fin Piktochart
High
Presentation ($1bil)
Low
Sliderocket
Slideshare
Prezi
Keynote
Powerpoint
Low
9. Interactive Infographics ($? bil)
High
Piktochart
Prezi
Visual.ly
Infogr.am
High
Presentation ($1 bil)
Low
Sliderocket
Slideshare
Keynote
Powerpoint
Low
10. PIKTOCHART
Piktochart
Web development -
user friendly, idiot B2C
proof, rich in design 1) Economical
2) Easy and painless B2C
Media (Newspapers, Automated SAAS Marketeers - SEO
solution to create
Online Magazines) model. specialists,
Reach out to potential
users and partners
B2B B2B
1) Likely to outsource Ad agencies, branding
Data owners (e.g. 2) Create infographics agencies, data research
Surveymonkey, for internal & external
data.gov)
Talent both in
programming and
Freemium users: Freemium users
Affliate marketing (e.g.
1) Create infographics 1) SEO, social media,
ad and branding
because it is trendy digital PR.
agencies) Partners
2) 5% convert to B2C 2) Traditional meetings,
Talent Marketing & SAAS-
SAAS - Credit Customized
- To expand to 4 Outreach Subscription
System (40%) infographics (30% in Y1)
programmers & 2 costs (30%)
designers Pay per use for lite
users
11. How are we growing in the
No of freemium users
future?
}
100000 Expand product
features
75000
Lower cost per
acquisition
50000
$0.15 per click x 30%
conversion = $0.50
25000
0
3 months ago Now Month 3 Month 6 Month 9 Month 12
