2. Presenters
An energetic marketing
professional, Aidan brings a
wealth of digital and traditional
marketing experience to Binary
Stream’s growing team.
Justin is seasoned Partner
Account Manager at Binary
Stream Software. He's very
experienced working with
clients who are using
Subscription Billing.
A CPA, CMA certified
accountant for 15 years, with
5 years as a Dynamics GP
consultant, Don brings a
wealth of experience to his
role as Solutions Consultant
here at Binary Stream.
3. Steady Stream Program Schedule
Solution
Information
Sales Strategies
and Tips
Marketing
Strategies and Tips
5. What is Property Management?
For Dynamics GP users, Property Management is the
comprehensive solution for managing all of your back-end real
estate business functions including:
• Accounting
• Lease administration
• Billing
• Reporting
6. What does that mean for me?
• Seamless integration between Dynamics GP and your property management system.
No need to waste time flipping back and forth between disparate programs.
• In-depth analyses through reporting, analytics and forecasting. You can now pull
property management reports with actuals instead of moving data from consolidated
spreadsheets
• Simplified billing – automated rent invoices can be generated easily despite charge
escalations, adjustments, cost recoveries, CAM reconciliations and all the “great stuff”
that can make billing complex and challenging.
• All your lease details captured – manage any volume or complexity of both landlord
side and tenant side lease agreements
7. • Property owners that lease or rent commercial and/or residential property
• Franchise owners with multiple locations such as restaurants, fitness centers, and parkades
• Retail shopping malls and port or airport authorities
• Care facilities such as long term care, independent living, residential, and hospice (more on
this one)
• Management companies or owners who lease out multiple residential units
What Industries?
Property Management was built with scalabilityand flexibility in mind
9. • Create any volume of rent invoices
• Escalate charges by rate schedules, Consumer Price Index (CPI), percentages or
fixed amounts
• set caps, floors or ceilings on the CPI increases or escalation increases
• Expense allocations
• Calculate and charge Common Area Maintenance (CAM)
• Add and charge for one-time or any non-recurring miscellaneous fees to
individual leases, or in bulk
Billing & Allocation Capabilities
11. • Build out the entire billing schedule for the life of your lease/forecast on
future billings
• Analytics reporting by territory, site, or unit
• Detailed rent roll and vacancy reports
• Lease snapshots and delinquency reports
• Financial reports such as aged receivables and P&L by building
• The ability to create custom reports with SSRS and Smartlists
Reporting
12. • Create various types of detailed leases
• Track and record rental contacts
• Manage any number of simple to complex landlord and tenant side lease
agreements
• Flexible enough to accommodate virtually any lease agreement including multiple
leases per tenant and multiple tenants per lease
• Track tenant details, lease agreements, property insurance details, and associated
sub-leases
• Simplified walk-through wizards to assist with changing units or buildings and the
Move-in/Move-out process
• Capture detailed info such as unit information, including changes to square footage
• Take on renewals, terminations, and holds
Lease Management
13. Do you have any leases?
• If the answer is YES, you may need to comply with ASC 842 and its IFRS cousin,
IFRS 16
• Both FASB and IASB are moving to adopt a new standard, which makes lessee balance
sheet presentation of virtually all leases mandatory, including operating leases over 12
months
To help you comply with these new regulations, enhancements have been
added to Property Management to meet these requirements
Regulatory Compliance aka
ASC 842 IFRS 16
14. • ASC 842 is still new and it is extensive. The guidance from FASB runs close to
200 pages… 200 long, detailed pages
• Therefore, we can only provide a high-level overview to get you started on ASC
842
• It is in no way intended to be comprehensive, and due to the ever changing updates
from FASB, is not meant to be a conclusive coverage of ASC 842
• If you have more specific questions about your leases, please speak to your
CPA
• If you require more information about ASC 842, there are ample accounting
white papers and articles and your own CPAs and auditors can help to ensure
you are compliant with the new standards
Disclaimer
Lease Accounting under ASC 842
15. • “Topic 842 affects any entity that enters into a lease (as that term is defined
in this update), with some specified scope exemptions”
• If your company leases – as the lessor or the lessee - real property, land,
computers, copiers, vehicles, trade marks etc… ASC 842 applies to you!
Does ASC 842 Affect Me?
16. • For public companies and some NFPs: as of fiscal periods beginning after
Dec 15, 2018 with the option to adopt 1 year early
• Applies to NFPs that have issued, or are conduit bond obligators for, securities that are traded,
listed, or quoted on an exchange or OTC market
• For private companies and all other NFPs
• As of fiscal periods beginning after Dec. 15, 2019
• Option to adopt two years early
Why adopt early?
• This may make sense for lessors because the changes are fewer
• Efficient to implement concurrently with ASC 606
ASC 842 Timing
19. Key Distribution Tactics
• Property Management is a powerful
solution that puts the lease at the
heart of the product
• It has great functionality that can help
you manage all aspects of your tenant
and landlord lease requirements
• Your distribution strategy and
messaging should focus on time-
saving, cost-saving, and the solutions
total integration with Dynamics ERP
• Use a very personalized approach to
marketing this solution
• Matches your end-user’s needs to the
most effective marketing solution
20. Differentiating Property Management from GP:
• Tenant and Ground Leases covered
• Specialized Reports (e.g. Rent Roll, Vacancy, Delinquency, etc.)
• Tailored modules for: tower management, expense recoveries, metering, and sales-
based rent
Key Differentiators/Competition:
• Competitors lack integration - they are not integrated within GP and incur extra
integration fees at project start and beyond
• Yardi - offers an entry level and a high-end version however it is difficult to export
data (does not export to Excel) and it lacks an upgrade path
PrM vs. Competition
21. • Property Management is such a vertical solution; many conferences and groups
can be great places to advertise at
• In these groups you’ll not only be able to find prospects, but also further marketing & sales
• Find these groups online (LinkedIn, Facebook, Forums, Reddit, etc…)
Major Industry Vertical Conferences to Advertise At:
• Property Management Exposition & Conference is Canada’s biggest annual property
management expo
• They have a conference every year in November
• https://www.thebuildingsshow.com/en/home.html
• 30,000+ attendees, 1600+ exhibitors
• BOMA is a massive property management show
• They have a conference every year in July
• It’s for Property Managers, Building Owners, Engineers, Asset Managers, Leasing Agents, and Developers
Groups & Tradeshows
22. • PrM gives you a comprehensive solution to manage all of your real estate business functions, such as
accounting, lease administration, billing, and reporting.
• This solution works for every real estate market, with extensive success in meeting the complex requirements
for retail (shopping malls and strip malls), franchises, commercial and real estate investment trusts.
• Key points to communicate:
Communicating the Benefits of PrM
Fully Integrated
• Manage all aspects of your
tenant & landlord lease
requirements with the
robust reporting and
accounting engine of
Microsoft Dynamics ERP
Lease Management
• Easily manage lease
creation and maintenance,
complex escalations, CAM
reconciliations, pro-rated,
sales-based rent or
metered charges
Property & Fin. Mgt
• Gain instant access to
stored lease and property
management information,
plus charges are broken
down to allow you to
accurately forecast
23. Top Industries for PrM
PrM is an ideal solution for:
• REITS
• Commercial Real Estate
Developers
• Property Owners that lease or
rent commercial, residential or
retail property
• Authorities (Port, Housing,
Airport)
• Fitness Facilities
• Data Centers
• Foundations
24. PrM Tools that Binary
Stream Offers
Binary Stream offers resources to help you
market the solution to customers.
These include:
• PrM Battle Card
• Information about customer pain points,
key messages, ideal targets, questions to
ask, etc.
• PrM Quick Tips Videos
• PrM Walkthrough Videos
• PrM Brochures, Case Studies, Testimonials
• Access to our full team of Sales & Support staff
25. • Property Management seamlessly integrates with Multi-Entity Management (MEM)
• It also works with:
• SABL (SOP Apply by Line)
• ARED (Advanced Revenue and Expense Deferrals)
• Integration and third party integration tools:
• Microsoft GP
• Binary Stream Import and Data Migration Utility Module
• Third Party
• Binary Stream SABL
• GP’s Field Service
• KEY2ACT Job Costing
Property Management Integrations
