Clearout Best Use cases for Real-time and Bulk Validation. Don’t let the honeypots, hard bounces and non-valid emails mess with your email deliverability. Validate, verify & clean your email list in real-time.

1. CLEAROUTAdvance Email Verification Platform with 98%+ Accuracy
With consumers and businesses alike relying on emails for information and as a primary
communication channel, it’s no surprise that email marketing is a high priority for businesses of all
types and sizes.
Despite the creation of wide-ranging and comprehensive email strategies, very few companies
include email validation as a tool in their campaign toolbox. Abandoned and inaccurate email
accounts are slowly clogging up your contact lists. This results in wasting time and money as you
send messages that are doomed to bounce back, ultimately running your sending reputation.
Without this essential tool, even an expertly crafted email marketing campaign can fall flat.
With all this in mind, it’s no wonder that 83 percent of B2B companies used e-newsletters as part of
their content marketing program, according to Imaginepub.com. But what happens when people
change their emails or leave their jobs?
A poorly maintained list of questionable quality can quickly accumulate email accounts that are
abandoned by their owners. Also, many companies rely on collecting email addresses at the POS or
from a mobile device. When entering authenticating information on a mobile, typos are made that
are only discovered later, when marketing emails go undelivered.
Lead Generation - Website/Landing Page - Users engages with your sites signup form.
Clearout’s API will prevent bots from attacking your form, invalid emails being entered, and typical
typo entries by a customer.
Repercussions of not having proper email validation? - Email Lists ar bloated with invalid and
misspelled entries. Sending will reduce inbox penetration and your I.P. Reputation.

2. Appreciating the Benefits of Email Verification/Validation
Email verification, or email validation, is one of the best solutions to deal with the prevalence of
inaccurate or abandoned email addresses. Email validation should be used to keep your contact list
up-to-date with loyal subscribers or interested prospects for better email marketing results.
When you send an email campaign to thousands (or potentially millions as is the case with enterprise
accounts) of email addresses, imagine how much a more accurate list will benefit your company’s
marketing program.
Using an email validation process should include real-time verification of subscribers on your email
list, both as they enter their email on your landing page, contact form, feedback and order pages,
and in batch uploads with your existing contact list. It’s ideal for ensuring accuracy for both newly
acquired and long-established email lists.
Improving Your ROI and Saving Money
The biggest benefit of email validation, is the amount of money your company can save through
condensed marketing expenses. Every email sent represents money spent, so each marketing
message that travels to nonexistent or inaccurate email addresses equals money down the drain.
With a properly validated, and in-turn more accurate list, your marketing campaigns should report an
overall higher return on investment (ROI) for your efforts. After all, your campaign marketing
statitics will no longer come back with lower than expected scores. Hopefully you’ll begin to see
potentially significant results from your emailing efforts, and those results can lead to more money
directed toward future email marketing campaigns.
Existing Cantacts/CRM/Database - Removing invalid, outdated emails from your existing list.
Clearout is designed to quickly and efficiently sanitize old and outdated email databases and lists
Repercussions of not having proper list cleaning? - Outdated email databases and lists contain
multiple invalid emails. Sending to these emails will not only bring your reputation down, it will also
affect your campaigns, and lower your ROI.
CLEAROUTAdvance Email Verification Platform with 98%+ Accuracy

3. List Segmentation and Actionable Data Insights
A validated email list will tell you which of your contacts are active users, who has used your
company’s services or products in the past, among many other insights. This provides a way to
further segment your email list and tailor marketing strategy accordingly. You can send separate
campaigns to each group, incentivizing segmented members to return, or offering them updates
connected to their use of your company’s services or recent purchases.
Aside from poor campaign statistics, an inaccurate email list won't provide actionable data insights
that can offer a course for future engagement strategies. That information is extremely vital for your
ROI, and cutting through the noise of multiple bounced emails.
Registration/Contact Us/Order/Feedback Page - Users engage with your site across multiple forms
or pages.
Clearout API will prevent potential fraudulent entries and your customers will recieve important
communications from your business.
Repercussions of not validating in real-time? - Customers may not recieve order confirmations,
invoices, or other communication essential to helping your business run smoothly.
CLEAROUTAdvance Email Verification Platform with 98%+ Accuracy

4. Enhanced IP Reputation
While we all want to handle our personal email subscriptions properly and update our information
when we need to, the reality is that marketing campaigns we’ve opted into often fall through the
cracks. As such, your audience members won't always remember or take the time to report to you
when their email addresses change.
If your bounce rate increases, your reputation as a trustworthy business will be on the line with your
email providers. No one wants their brand or company to have "spammer" associated with it.
Therfore, email validation can go a long way toward maintaining your status as a reputable brand
with your Email Service Provider (ESP) like MailChimp or AWeber, Internet Service Provider (ISP) such
as Comcast or AT&T, and your target audience.
User forgets account password - User misspells email address at sign-up, what could happen?
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CLEAROUTAdvance Email Verification Platform with 98%+ Accuracy