1. Institutions IPC media EMAP bauer

2. Icp media was formally known as the international publishing company ltd, this institution is one of the leading companies in the united kingdom, it has a very large portfolio selling over 350 million copies of their magazines each year. Referred from : http://en.wikipedia.org/wiki/ipc media By reading this small paragraph about ipc, we can come to the understanding that is institution is highly successful . IPC media has over 85 of iconic media brands, the IPC have three main focus core audiences : men, upmarket women and mass market. For men their market includes magazines such as, mouse breaker, NME and nuts ect. For Women they have a range of verity such as ultimate look, Chat and now and many more. For their upmarket division they have focussed mainly on lifestyle and home life,. Overall they use a wide range of target market and ensure that they meet all of their consumers needs. The New Musical Express (better known as the NME) is a popular music magazine in the United Kingdom, published weekly since March 1952. It was the first British paper to include a singles chart, in the 14 November 1952 edition. In the 1970s it became the best-selling British music magazine. During the period 1972 to 1976 it was particularly associated with gonzo journalism, then became closely associated with punk rock through the writing of Tony Parsons and Julie Burchill .

3. Emap Limited is a British media company, specialising in the production of business-to-business magazines, and the organisation of business events and conferences. The company was once a constituent of the FTSE 100 Index but is now owned by Apax and Guardian Media Group. This institution has been used for business purposes, and focuses on the business area. EMAP specialise in providing the latest information regarding industries, business, ect. By doing this they maximize the chance of the target audience being attracted by advertisements and issues that are related to business issues.

4. Bauer Media owns more than eighty influential media brands spanning a wide range of interests, including heat, GRAZIA, Closer, MCN, FHM, Parker's, MATCH, Magic 105.4, Kiss 100, Kerrang!, Q and the Big City Network, our group of twenty local radio stations. The magazine began publication in 1985 in the United Kingdom under the name For Him and changed its title to FHM in 1994 when Emap Consumer Media bought the magazine, although the full For Him Magazine continues to be printed on the spine of each issue.