1. Carrot Soap
(KAJI)
EC Business Plan
Proponents:
 Aldrin Edwin II B. Realin
 Karen Alingkayon
 Ian E. Tolentino
 Jeff Aldren Roque
BSIT 4-1
October 7, 2013

2. Business Objectives
KAJI Enterprises objectives for the first two
months are:
 To make Shulammite Carrot Soap wellknown for its effective effects.
 To develop an effective, well placed online
business for whitening natural soap.
 To endorse and explore that gives satisfaction
to the customers or client.
 To make our business gain more profit in the
target months.

3. Keys to Success
KAJI Enterprises keys to success are:
 Market Strategy
 Product Quality
 Product price
 Customer Satisfaction
 Social Networking Sites

4. Product/Services Offered
and Its Description
KAJI Enterprises will market and sell
products from the Harmony and Wellness
those products are enriched with fine quality, nourishing, natural ingredients that
are known for their healing and rejuvenating
benefits to the individual consumers via the
Internet. This product is a carrot essential
oil is an expensive ingredient derived from
pure carrot extracts. After three months
some additional products will be offered.

5. Company Ownership
and its duties and responsibilities of each
Founded on February 14, 2008, Harmony and
Wellness is a young, dynamic company. Recently
celebrating its fourth year in the beauty industry,
Harmony and Wellness has grown surely and
steadily, with products found in shelves all over the
Philippines, having gained acceptance in notable
establishments such as Watsons, Mercury Drug,
and Metro Gaisano and among others. The
company lines “Where there is harmony, there will
be wellness” intends to satisfy the needs of
customer’s.

6. Company Ownership
and its duties and responsibilities
of each
Thus, we come up with KAJI Enterprises
name, but originally all our products came from
the Harmony and Wellness. The KAJI
Enterprises are managed by Karen Mae
Alingkayon, Aldrin Edwin II Realin, Jeff Aldren
Roque and Ian Tolentino. That this enterprise is
aimed to build a small business through e –
commerce that advertise and sales their
products through online.

7. Marketing Strategies Used
KAJI Enterprises focus on how the
customer can easily find our products. With the
use of social networking site particularly
Facebook as our platform in selling our product.
All customers that can discover our products are
our target buyer. Approximately there are 60%
chances of selling our products but with the use
of internet, we hope that the target profit in
every month will increase gradually.

8. Marketing Strategies Used
The goal of our business is not only to gain
profit within the business period of time but to
create a business that will surely hit in the
province. Partially the business will:
 Engage in an online Business that will use
social media as an advertising medium and use
web based market strategies that help in the
business. Through this, expenditures in
advertising will not be a problem in the
business.

9. Marketing Strategies Used
 Engage in outdoor selling and advertising
process to provide traditional face-to-face
market strategies to the public and individual
buyers.
 Divide the soap to make it more affordable to
buyers specially students.
 Make use of the FB to advertise by tagging of
friends, share photos, promote the pages, and
invites friends.

10. Sales Strategies Used
The business sales of KAJI Enterprises will
process 60% online and 40% on the traditional
face-to-face market. Complete contact details
will corporate in the officially Facebook pages
for more details about the products that we are
going to sell. For comments, suggestion and
feedback the online buyers can post in our
official Facebook page. On traditional
face-to-face market we will use our skills in
selling our product.

11. Sales Strategies Used
We will advertise our product in the
different
municipalities
of
Isabela, establishments, buildings, schools and
use our connection to gain more buyers.
Student who reside in boarding house are also
part of our target consumers. The KAJI
Enterprises product is available only in the
province. Through cash on delivery (COD)
process the business will impose good customer
service.

12. Financial Statements
The following sections will outline important
financial information.
Capital
: Php 1,000.00
Products:
12 pcs. Shulammite Carrot Soap : Php 1,000.00
In selling our carrot soap:
12 pcs. – Php 110.00 /each

13. Financial Statements
Where:
Capital = Php 1,000
Sales = Php 1,320
Profit = Sales – Capital
= 1,320 – 1,000
The Profit: Php 320.00

14. “Where There is Harmony, There will be
Wellness”

15. For more suggestions and
comments:
Contact : 0906-1176-490
Like the page: Shulammite Carrot
Soap KAJI Online Business
https://www.facebook.com/pages/Shulammit
e-Carrot-Soap-KAJIEnterprises/616042581761578