The following presentation is a strategic view on digital transformation initiatives, underpinned with examples in several industries and how IBM Cloud can support enterprises on their journey to Cloud.

1. September 16, 2019 / ReThink-IT Berlin
Hybrid and multi-cloud by design
IBM Cloud and your journey to Cloud
Aleksandar Francuz
Cloud Infrastructure Leader
IBM Cloud Platform, Europe
linkedin.com/in/afrancuz

2. By 2020, at least 55% of
organizations will be digitally
determined, transforming markets
and reimagining the future through
new business models and digitally
enabled products and services.
By 2020, 80% of enterprises will
create data management and
monetization capabilities, thus
enhancing enterprise functions,
strengthening competitiveness, and
creating new sources of revenue.
Digital transformation
predictions

3. Cloud accelerates digital transformation, but…
Yet less than 20% of enterprise workloads have moved to date.1
Source: IDC Cloud Forecast

4. A real world look at multicloud
Interviews with 113 clients:
Share of enterprise clients that are
using multiple cloud environments
(public and/or private)
94% 67%
Share of enterprise clients that are
using more than one public cloud
provider (expected to remain
constant or increase by 2022)
Movement
between clouds
73% Priority
concern
Connectivity
between clouds
82% Priority
concern
Consistency of
Management
67% Priority
concern

5. A real world look at multicloud – that‘s what is preventing the 80%
Stuttgarter Nachrichten, 12.09.2019
Interviews with 113 clients:
Share of enterprise clients that are
using multiple cloud environments
(public and/or private)
94%
67%
Share of enterprise clients that are
using more than one public cloud
provider (expected to remain
constant or increase by 2022)
Movement
between clouds
73% Priority
concern
Connectivity
between clouds
82% Priority
concern
Consistency of
Management
67% Priority
concern

6. An iterative approach that integrates existing and new
environments
IBM Cloud / July 2019 / © 2019 IBM Corporation
ManageBuildMoveAdvise
Migrate and modernize
workloads, data, and
applications
Build innovative
applications and
experiences
Manage, govern and
optimize hybrid
multicloud environments
Advise on every step
of the journey to
cloud

7. Public Dedicated Bare metal
Private SaaS Managed
OptimizePrioritize
Analyze your workload and define your journey.
Workload affinityCost/benefit
Retire
Keep
Mig
$3K
Mod
$5K
Build
$15K
Migrate
$10K
Modernize
$20K
High
Medium
Low
Priority
Retire
Keep

8. 8
Heritage
app often
written as
monolithic
Heritage app
migrated to
IBM Cloud Heritage app
refactored with
containers
Cloud Hosted
Lift & shift VMware VMs
via VMware HCX into
public cloud for
immediate speed and
scale benefits
Cloud Enabled
Without re-architecting the app,
containerize stateless components
leaving stateful components
untouched
Cloud Native
Rearchitect apps at your
own pace or build net-
new apps in cloud
leveraging
microservices,
containers, and DevOps
tooling
Heritage app
utilizing IBM
Cloud services
Cloud Enabled
Lift & transform VMs by
extending them into
public cloud services
IBM CloudClient on-premises
IKS
Microservices
Journey to modernizing VMs in the IBM Cloud
IBM Cloud Private
Analytics IBM
Watson
Object
Storage
Machine
Learning
IBM Kubernetes
Service
IBM Cloud
Services
Microservices
RHOS
RHEL
RHOS
IBM Cloud
Paks
IBMCloud
Paks
App Modernization of VMware Workloads

9. 9
Foundation
Infrastructure
Advise Move Build Manage
Certified
Offerings
Open Hybrid
Multicloud
Platform
Common Services
Red Hat OpenShift
Multi-cluster Management
Red Hat Enterprise Linux
Cloud Paks
Applications Data Integration Automation
Multicloud
Management
Services
IBM public cloud
IBM Power, Z and
Storage
Edge
Private
Our Next Generation Hybrid Multicloud Platform

10. 10 IBM Confidential
IBM Cloud:
the most
open and
secure
public
cloud for
business
Open Innovation
Best public cloud for open
source, including OpenShift
⎻ Build and run apps with ease on
managed Red Hat OpenShift
on IBM Cloud
⎻ IBM Cloud runs its entire
platform, including Watson &
IBM Blockchain on Kubernetes
(1k+ clients, 16k+ clusters in
production)
⎻ Automated deployment of
Cloud Paks and complex
workloads with our schematics
and infrastructure as a code
offering.
⎻ IBM contributes to and
operationalizes open source
projects like Razee, Istio,
Knative, and Eirini to provide
clients a full portfolio of cloud
native tools
Security Leadership
Market leading data
protection across the
platform
⎻ Highest industry compliance
for data encryption
⎻ Configurable so that not
even IBMers can see your
data
⎻ Single dashboard threat
management with IBM
Security integration
⎻ Industry leader in container
security
Enterprise Grade
Reliable foundation for
enterprise workloads
⎻ #1 VMware public cloud
⎻ Cloud migration for Power
AIX, IBMi, Z, SAP and
mission critical
⎻ Broadest portfolio of secure
compute choices: Bare
metal, Virtual Private Cloud
(VPC), virtual servers,
containers, and serverless
resources

11. VMware on IBM Cloud (Migrate) RedHat OpenShift on IBM Cloud (Build)
See the value of the IBM Cloud Platform by using
the RedHat OpenShift on IBM Cloud capability
Promo: Every client that runs RedHat OpenShift
on IBM Cloud will get one (1) production
instance on IBM Cloud Platform for free for 1
year
11
Try it today
Demonstrate how easy a migration of existing
workloads into IBM Cloud can be and build as a
first step a basis to transform and modernize
applications
Promo: 20 VMs for free for 2 months + Expert
services to move workloads
11 IBM Confidential

12. 12
Our clients choose
IBM Cloud as a
trusted partner
to rapidly deliver
innovative
experiences.
IBM Cloud / © 2019 IBM Corporation

13. 13
IBM Cloud / July 2019 / © 2019 IBM Corporation
“Our multi-cloud strategy
gives us the agility to react
fast to new demands as we
continue our journey in
becoming a high-tech
company.”
— Dr. Claus Ebner, Global
Head of IT Infrastructure &
Operations, OSRAM

14. A leading European
insurance company
seeked to transform
its x86 operations by
moving applications
into cloud. VMware on IBM
Cloud enabled the
client to move
3000 VM’s into
cloud and gaining
flexibility and
agility.

15. 15
15
car2go established its entire business
on IBM Cloud.
“When you look at how easy it is to seamless move workload
automatically from DC to DC or how the Kubernetes Service is
doing this automatically, you can never do that with a classical
IaaS, even if you invest 100’s of development hours.”

16. Wherever you are on
your journey to Cloud,
IBM meets you there.
The move to cloud is a journey
IBM Cloud / July 2019 / © 2019 IBM Corporation