Alissa Endres

Madison, Wisconsin Area United States

Athletic Marketing Intern

Advertising / Marketing / PR

• Lead season-long marketing effort for men’s and women’s soccer including development of strategies to drive ticket sales and improve game day experience resulting in a 30% increase in average attendance from 2012 • Coordinate venues, people, and materials for over 25 athletic and community outreach events each year • Manage all aspects of online bi-weekly Wisconsin Soccer newsletter including design, written content, promotion and distribution • Collaborate with sponsorship and sales departments to ensure recognition and valued advertising with Wisconsin Athletics