1. BELHASA DRIVING This presentation is optimized for whiteboard use
TEAM 90
Team Members:
Alia Abdulmajeed
Sara Jassim
Ayesha Almulla
Alreem Ali
THE DIGITAL
TRANSFORMATION
OF BELHASA
DRIVING CENTER
2. AGENDA
What is Belhasa and what
do they do?
OUR GOALS AND
OBJECTIVES
RIGHT PROBLEM
RESEARCH FINDINGS
RECOMMENDATIONS
Q&A
GAP ANALYSIS
3. SAIF BELHASA
What is Belhasa and what do they do?
COMPANY
OVERVIEW
Belhasa Driving Center has provided training and
expertise in driving skills to thousands of learners.
4. Back to Agenda Page
BECAUSE BDC IS NOT
DIGITALLY ADVANCED,
ONE STILL HAS
DIFFICULTY BOOKING
BOOKING ONLINE
SHOULD BE
IMPLEMENTED
GOALS & OBJ.
By transforming the company digitally, it creates a more comfortable atmosphere for customers.
5. RIGHT PROBLEM
GOAL STATE
INITIAL
STATE
BDC needs to re-
define how they
operate by efficiently
implementing digital
transformation.
BDC is not digitally
transformed,
causing
inconvenience to
customers
6. RIGHT PROBLEM
SCALE
KEY
OBSTACLES
Might include biases
Finding people that properly
engineer a website
Finding patient people
The scale is regional.
Belhasa Driving Center
services are just present in
Dubai.
8. WHAT DID OUR FINDINGS
SHOW?
WE DISCUSS
1
WE ANALYZE
FIND SOLUTIONS
HOW DID WE
APPROACH
OUR RESEARCH?
2
3
9. Back to Agenda Page
GAP ANALYSIS
SOLUTION 1: ALLOW CUSTOMERS TO BOOK VIA A COMPUTER IN THE
DRIVING CENTER
SOLUTION 2: CREATE KIOSKS IN MALLS FOR EASIER BOOKING
SOLUTION 3: FIX THE WEBSITE. MAKE IT ACCESSIBLE FOR BOOKING
FROM HOME
IDENTIFYING
EXISTING SOLUTIONS
10. Back to Agenda Page
GAP ANALYSIS
SOLUTION 1&2:
INCONVENIENT, time consuming
SOLUTION 3:
This solution is the best and most efficient for the company
EVALUATING
EXISTING SOLUTIONS