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© 2016, Amazon Web Services, Inc. or its Affiliates. All rights reserved.
Lee Kear, Storage Specialist Solutions Architect
August 2016
AWS Data Transfer Services
Data Ingest Strategies into the AWS Cloud
Storage is the gravity
for cloud applications
Amazon EFS
File
Amazon EBS
Amazon EC2
Instance Store
Block
Amazon S3 Amazon Glacier
Object
Data Transfer
AWS Direct
Connect
ISV
connectors
Amazon
Kinesis
Firehose
Storage
Gateway
S3 transfer
acceleration
AWS storage is a platform
AWS
Snowball
Amazon
CloudFront
Internet/VPN
Internet/VPN ingest
What is Internet/VPN?
Globally available
Default method of ingesting content into Amazon S3
Simple standards-based (HTTP or HTTPS) connection
Use your existing internet connection
Available in a VPC for VPN connectivity
Acceleration through multipart upload
Data transfer into AWS is free
VPN connections using VPC virtual private gateway
•$0.05 per VPN connection-hour
•$0.048 per VPN connection-hour for connections to the Tokyo region
How does Internet/VPN ingest work?
Accelerate data transfer using
multipart upload
Ingest data directly into S3 buckets
with existing internet connectivity
S3 bucket
AWS Region
and
through the console or API
customer
gateway
endpoints
VPN
connection
Internet Internet through VPN +
VPC
Amazon S3 transfer acceleration
Ingest & egress with S3 transfer acceleration
S3 bucket
AWS edge
location
Uploader
Optimized
throughput!
Uses AWS 55 global edge locations
AWS determines best edge location
Data transfer optimized between
edge and customer, and edge and S3
Data is not stored on the edge cache
Customers: Frame.io, Hudl, Viocorp
Problem Statement:
• Needed to accelerate customer content ingest into their respective
applications running on AWS
• Existing ingest options were proprietary and too expensive
Use of AWS:
• S3 and S3 transfer acceleration for massively scalable ingest
• S3 for storage, CloudFront and S3 transfer acceleration for ingest
Business Benefits:
• Global highly distributed data transport available on demand
• Massive scalability and elasticity
• Lower TCO for storage and data transport infrastructure
Accelerating media content uploads to their platforms
S3 Bucket
AWS Edge
Location
Uploader
Optimized
Throughput!
Amazon
Route 53
Resolve
b1.s3-accelerate.amazonaws.com
HTTPS PUT/POST
upload_files.zip
HTTP/S PUT/POST
“upload_files.zip”
Service traffic flow
Client to S3 bucket example
S3 bucket
b1.s3-accelerate.amazonaws.com
EC2 proxy
AWS region
AWS edge location
Customer client
1
2
3
4
Data is not cached on the
AWS edge location
Fully managed file transfer acceleration
using all AWS edge locations
Using the service is as easy as 1, 2, 3…
Update application to point to new S3 URL
• Update “bucket.s3.amazonaws.com” to
“<bucket-name>.s3-accelerate.amazonaws.com”
• Original bucket location and contents are the same, only namespace
changes
Or use permissions through API
s3:PutAccelerateConfiguration
Enable the service in the AWS Management Console
Start uploading data to Amazon S3
1
2
3
Rio De
Janeiro
Warsaw New York Atlanta Madrid Virginia Melbourne Paris Los
Angeles
Seattle Tokyo Singapore
Time[hrs]
500 GB upload from these edge locations to a bucket in Singapore
Public internet
How fast is S3 transfer acceleration?
S3 transfer acceleration
How much will it help me?
Pricing*
Dimension Price/GB
Data transfer in from Internet** $0.04 (Edge location in US, EU, JP)
$0.08 (Edge location in rest of the world)
Data transfer out to Internet $0.04
Data transfer out to another AWS region $0.04
Amazon S3 charges Standard data transfer charges apply
*Plus standard Amazon S3 data transfer charges apply
**Accelerated performance or there is no bandwidth charge
AWS Direct Connect
What is AWS Direct Connect?
Dedicated, 1 or 10 GE private pipes into AWS
Create private (VPC) or public virtual interfaces to AWS
Reduced data-out rates (data-in still free)
Consistent network performance
At least 1 location to each AWS region
Option for redundant connections
Uses BGP to exchange routing information over a VLAN
Physical connection
• Cross-connect at the location
• Single-mode optical fiber
- 1000Base-LX or 10GBASE-LR
• Potential onward delivery through Direct Connect partner
• Customer router
At the Direct Connect location
CORP
AWS Direct
Connect
Routers
Customer
Router
Colocation
DX Location
Customer
network
`
AWS backbone
network
Cross-
connect
Customer
router
Customer’s network
Demarcation
Dedicated port through Direct Connect partner
CORP
AWS Direct
Connect
Routers
Colocation
DX Location
Partner network
AWS backbone
network
Cross-
connect
Customer
router
Partner
network
Access
circuit
Demarcation
Partner
equipment
Direct Connect Locations
AWS Region AWS Direct Connect Location
Asia Pacific (Singapore) Equinix SG2, GPX, Mumbai
Asia Pacific (Seoul) KINX, Seoul
Asia Pacific (Sydney) Equinix SY3, Global Switch
Asia Pacific (Tokyo) Equinix OS1, Equinix TY2
China (Beijing) Sinnet JiuXianqiao IDC, CIDS Jiachuang IDC
EU (Frankfurt) Equinix FR5, Interxion Frankfurt
EU (Ireland) TelecityGroup, London Docklands, Eircom Clonshaugh
Equinix LD4 - LD6, London
South America (Sao Paulo) Terremark NAP do Brasil, Tivit
US East (Virginia) CoreSite NY1 & NY2, Equinix DC1 - DC6 & DC10
US West (Northern
California)
CoreSite One Wilshire & 900 North Alameda, CA,
Equinix SV1 & SV5
US West (Oregon) Equinix SE2 & SE3, Switch SUPERNAP, Las Vegas
AWS GovCloud (US) Equinix SV1 & SV5
AWS Snowball
What is AWS Snowball?
Petabyte-scale data transport
E-ink shipping
label
Ruggedized case
“8.5G impact”
All data encrypted
end-to-end
Rain- and dust-
resistant
Tamper-resistant
case and
electronics
80 TB
10 GE network
Customer: Scripps Networks Interactive
Problem Statement:
• Need storage platform to manage active archive content
• Existing content repository too large to migrate via available
network-based ingest methods
Use of AWS:
• S3 and Snowball for massively scalable ingest
• S3 for storage, Glacier for content archive
• Snowball to securely transport existing media content from on-
premises storage and tape vault
Business Benefits:
• Petabyte-scale data transport without increased network costs
• Massive scalability and elasticity
• Lower TCO for active archive storage
Active archive transport and archival for digital content provider
Customer: DevFactory
Problem Statement:
• Acquiring new companies at a rapid pace
• Needed a faster and more cost effective data ingest process to
their platform
Use of AWS:
• S3 and Snowball for massively scalable ingest
• Transferred thousands of virtual server images to EC2
• Total data migrations to date with Snowball amounting to over 1PB
of data
Business Benefits:
• Can migrate new customers to the DevFactory environment up to
60 percent faster than before by using AWS Snowball
• Significant reduction in migration and ongoing operational costs
Accelerated datacenter decommissioning for software provider
How it works
How fast is Snowball?
• Less than 1 day to transfer 200TB via 3x10G connections with 3
Snowballs, less than 1 week including shipping
• Number of days to transfer 200TB via the Internet at typical utilizations
Internet Connection Speed
Utilization 1Gbps 500Mbps 300Mbps 150Mbps
25% 71 141 236 471
50% 36 71 118 236
75% 24 47 225 157
Pricing
Dimension Price
Usage Charge per Job $250.00 (80 TB)
Extra Day Charge (First 10 days* are free) $15.00
Data Transfer In $0.00/GB
Data Transfer Out $0.03/GB
Shipping** Varies
Amazon S3 Charges Standard storage and request
fees apply
* Starts one day after the appliance is delivered to you. The first day the appliance is received at your site and the last day the appliance is shipped out are also free
and not included in the 10-day free usage time.
** Shipping charges are based on your shipment destination and the shipping option (e.g., overnight, 2-day) you choose.
AWS Storage Gateway
What is AWS Storage Gateway?
Works with your existing applications
Secure and durable storage in AWS
Low latency for frequently used data
Scalable and cost-effective on-premises storage - $125 per
gateway per month + S3/Amazon Glacier storage fees
Service connecting an on-premises software appliance
with cloud-based storage
Common uses for AWS Storage Gateway
Backup and archive
Disaster recovery
Data migration
How does AWS Storage Gateway work?
Amazon EBS
snapshots
Amazon S3
Amazon
Glacier
AWS
Storage Gateway
appliance
Application
server
AWS
Storage Gateway
back end
Customer premises
S3
transfer
acceleration
AWS
Direct
Connect
Internet
AWS Storage Gateway configurations
iSCSI block storage
Gateway-stored volumes
iSCSI virtual tape storage
Low latency for all your data with point-in-time
backups to AWS
Replacement for on-premises physical tape
infrastructure for backup and archive
Gateway-cached volumes
Gateway virtual tape library (VTL)
Low latency for frequently used data with all data
stored in AWS
Gateway-virtual tape library (VTL)
• Replace or augment your aging tape infrastructure with durable object
storage
• Virtual tapes stored in AWS, frequently accessed data cached on-premises
• Up to 1,500 tapes, up to 2.5 TB each, for up to 150 TB per gateway-VTL
• Unlimited number of tapes in virtual tape shelf (VTS)
Customer data center
VTS storage
backed by
Amazon Glacier
AWS Storage
Gateway VM
Backup
server
INITIATOR
AWS
Storage Gateway
service
MEDIA
CHANGER
Upload
buffer
Cache
storage
Gateway-VTL
storage backed
by Amazon S3
VT
S
TAPE
DRIVE
AWS technology partnerships
Amazon storage partner ecosystem
Gateway/NAS
Data
management
Sync and shareBackup/DR
Content and
acceleration
Archive
File System
Backup to AWS approaches
Amazon S3
Amazon
Glacier
AWS
Direct
Connect
Internet
Amazon S3-IA
Application
servers
Cloud gateway
Local disk
Media
server
Cloud gateway
Application
servers
Backup SW cloud connector
Local disk
Media
server with cloud
connector
CommVault ties together on-premises and cloud-data
strategies
Commvault orchestrates the enterprise
• Back up in the cloud: Keep backups of
cloud workloads internal to the cloud
• Back up to the cloud: Allow on-premises
workloads the ability to leverage AWS
• Disaster recovery to the cloud:
Automate disaster recovery to the cloud
on a scheduled basis
• Workload portability: Rest assured that
virtual servers can be moved from on-
premises to the cloud and back, keep your
data available wherever you need it
• Archiving to the cloud: Moving legacy
data to tier 2 storage in the cloud for long
term archive
Together, AWS and Commvault minimize
networking, storage, and infrastructure costs
while providing the business a sound data
protection and disaster-recovery strategy.
Backup to AWS approaches
Amazon S3
Amazon
Glacier
AWS
Direct
Connect
Internet
Amazon S3-IA
Application
servers
Cloud gateway
Local disk
Media
server
Cloud gateway
Application
servers
Backup SW cloud connector
Local disk
Media
server with cloud
connector
NetApp AltaVault backup from on-
premises to S3/Amazon Glacier
Common backup applications integrated with AltaVaultSolve backup and archive headaches with cloud-integrated
storage
 90% reduction in time, cost, and data volumes
 Shrink recovery times from days to minutes
 85% of backup and software providers supported
Amazon
Glacier
On-premises
AWS
Cloud-integrated
storage appliance
NetApp AltaVault
FAS
E-series
Non-NetApp
storage
 NetApp SnapProtect
 Arcserve
 CommVault Simpana
 EMC NetWorker
 HP Data Protector
 IBM Tivoli
Storage Manager
 Symantec Backup
Exec
 Symantec
NetBackup
 Veeam
 Microsoft SQL
Server
 Oracle RMAN
S3
AltaVault also available on Marketplace
to protect cloud-native workloads
Seamlessly integrates into existing
storage and backup software environment
Caches recent backups locally,
vaults older copies to the cloud
Store data in AWS
Deduplicates, compresses,
and encrypts
Summary: When to use each service
IF YOU NEED: CONSIDER:
An optimized or replacement Internet connection to:
connect directly into an AWS regional data center Direct Connect
migrate TB or PB of data to the cloud Snowball
accelerate data transfer
S3 Transfer Acceleration,
AWS Partner
A friendly interface into S3 to:
cache data locally in a hybrid model (for
performance reasons)
Storage Gateway, AWS partner
redirect backups or archives with minimal
disruption
Storage Gateway, AWS partner
Thank you!

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AWS Data Transfer Services: Data Ingest Strategies Into the AWS Cloud

  • 1. © 2016, Amazon Web Services, Inc. or its Affiliates. All rights reserved. Lee Kear, Storage Specialist Solutions Architect August 2016 AWS Data Transfer Services Data Ingest Strategies into the AWS Cloud
  • 2. Storage is the gravity for cloud applications
  • 3. Amazon EFS File Amazon EBS Amazon EC2 Instance Store Block Amazon S3 Amazon Glacier Object Data Transfer AWS Direct Connect ISV connectors Amazon Kinesis Firehose Storage Gateway S3 transfer acceleration AWS storage is a platform AWS Snowball Amazon CloudFront Internet/VPN
  • 5. What is Internet/VPN? Globally available Default method of ingesting content into Amazon S3 Simple standards-based (HTTP or HTTPS) connection Use your existing internet connection Available in a VPC for VPN connectivity Acceleration through multipart upload Data transfer into AWS is free VPN connections using VPC virtual private gateway •$0.05 per VPN connection-hour •$0.048 per VPN connection-hour for connections to the Tokyo region
  • 6. How does Internet/VPN ingest work? Accelerate data transfer using multipart upload Ingest data directly into S3 buckets with existing internet connectivity S3 bucket AWS Region and through the console or API customer gateway endpoints VPN connection Internet Internet through VPN + VPC
  • 7. Amazon S3 transfer acceleration
  • 8. Ingest & egress with S3 transfer acceleration S3 bucket AWS edge location Uploader Optimized throughput! Uses AWS 55 global edge locations AWS determines best edge location Data transfer optimized between edge and customer, and edge and S3 Data is not stored on the edge cache
  • 9. Customers: Frame.io, Hudl, Viocorp Problem Statement: • Needed to accelerate customer content ingest into their respective applications running on AWS • Existing ingest options were proprietary and too expensive Use of AWS: • S3 and S3 transfer acceleration for massively scalable ingest • S3 for storage, CloudFront and S3 transfer acceleration for ingest Business Benefits: • Global highly distributed data transport available on demand • Massive scalability and elasticity • Lower TCO for storage and data transport infrastructure Accelerating media content uploads to their platforms S3 Bucket AWS Edge Location Uploader Optimized Throughput!
  • 10. Amazon Route 53 Resolve b1.s3-accelerate.amazonaws.com HTTPS PUT/POST upload_files.zip HTTP/S PUT/POST “upload_files.zip” Service traffic flow Client to S3 bucket example S3 bucket b1.s3-accelerate.amazonaws.com EC2 proxy AWS region AWS edge location Customer client 1 2 3 4 Data is not cached on the AWS edge location Fully managed file transfer acceleration using all AWS edge locations
  • 11. Using the service is as easy as 1, 2, 3… Update application to point to new S3 URL • Update “bucket.s3.amazonaws.com” to “<bucket-name>.s3-accelerate.amazonaws.com” • Original bucket location and contents are the same, only namespace changes Or use permissions through API s3:PutAccelerateConfiguration Enable the service in the AWS Management Console Start uploading data to Amazon S3 1 2 3
  • 12. Rio De Janeiro Warsaw New York Atlanta Madrid Virginia Melbourne Paris Los Angeles Seattle Tokyo Singapore Time[hrs] 500 GB upload from these edge locations to a bucket in Singapore Public internet How fast is S3 transfer acceleration? S3 transfer acceleration
  • 13. How much will it help me?
  • 14. Pricing* Dimension Price/GB Data transfer in from Internet** $0.04 (Edge location in US, EU, JP) $0.08 (Edge location in rest of the world) Data transfer out to Internet $0.04 Data transfer out to another AWS region $0.04 Amazon S3 charges Standard data transfer charges apply *Plus standard Amazon S3 data transfer charges apply **Accelerated performance or there is no bandwidth charge
  • 16. What is AWS Direct Connect? Dedicated, 1 or 10 GE private pipes into AWS Create private (VPC) or public virtual interfaces to AWS Reduced data-out rates (data-in still free) Consistent network performance At least 1 location to each AWS region Option for redundant connections Uses BGP to exchange routing information over a VLAN
  • 17. Physical connection • Cross-connect at the location • Single-mode optical fiber - 1000Base-LX or 10GBASE-LR • Potential onward delivery through Direct Connect partner • Customer router
  • 18. At the Direct Connect location CORP AWS Direct Connect Routers Customer Router Colocation DX Location Customer network ` AWS backbone network Cross- connect Customer router Customer’s network Demarcation
  • 19. Dedicated port through Direct Connect partner CORP AWS Direct Connect Routers Colocation DX Location Partner network AWS backbone network Cross- connect Customer router Partner network Access circuit Demarcation Partner equipment
  • 20. Direct Connect Locations AWS Region AWS Direct Connect Location Asia Pacific (Singapore) Equinix SG2, GPX, Mumbai Asia Pacific (Seoul) KINX, Seoul Asia Pacific (Sydney) Equinix SY3, Global Switch Asia Pacific (Tokyo) Equinix OS1, Equinix TY2 China (Beijing) Sinnet JiuXianqiao IDC, CIDS Jiachuang IDC EU (Frankfurt) Equinix FR5, Interxion Frankfurt EU (Ireland) TelecityGroup, London Docklands, Eircom Clonshaugh Equinix LD4 - LD6, London South America (Sao Paulo) Terremark NAP do Brasil, Tivit US East (Virginia) CoreSite NY1 & NY2, Equinix DC1 - DC6 & DC10 US West (Northern California) CoreSite One Wilshire & 900 North Alameda, CA, Equinix SV1 & SV5 US West (Oregon) Equinix SE2 & SE3, Switch SUPERNAP, Las Vegas AWS GovCloud (US) Equinix SV1 & SV5
  • 22. What is AWS Snowball? Petabyte-scale data transport E-ink shipping label Ruggedized case “8.5G impact” All data encrypted end-to-end Rain- and dust- resistant Tamper-resistant case and electronics 80 TB 10 GE network
  • 23. Customer: Scripps Networks Interactive Problem Statement: • Need storage platform to manage active archive content • Existing content repository too large to migrate via available network-based ingest methods Use of AWS: • S3 and Snowball for massively scalable ingest • S3 for storage, Glacier for content archive • Snowball to securely transport existing media content from on- premises storage and tape vault Business Benefits: • Petabyte-scale data transport without increased network costs • Massive scalability and elasticity • Lower TCO for active archive storage Active archive transport and archival for digital content provider
  • 24. Customer: DevFactory Problem Statement: • Acquiring new companies at a rapid pace • Needed a faster and more cost effective data ingest process to their platform Use of AWS: • S3 and Snowball for massively scalable ingest • Transferred thousands of virtual server images to EC2 • Total data migrations to date with Snowball amounting to over 1PB of data Business Benefits: • Can migrate new customers to the DevFactory environment up to 60 percent faster than before by using AWS Snowball • Significant reduction in migration and ongoing operational costs Accelerated datacenter decommissioning for software provider
  • 26. How fast is Snowball? • Less than 1 day to transfer 200TB via 3x10G connections with 3 Snowballs, less than 1 week including shipping • Number of days to transfer 200TB via the Internet at typical utilizations Internet Connection Speed Utilization 1Gbps 500Mbps 300Mbps 150Mbps 25% 71 141 236 471 50% 36 71 118 236 75% 24 47 225 157
  • 27. Pricing Dimension Price Usage Charge per Job $250.00 (80 TB) Extra Day Charge (First 10 days* are free) $15.00 Data Transfer In $0.00/GB Data Transfer Out $0.03/GB Shipping** Varies Amazon S3 Charges Standard storage and request fees apply * Starts one day after the appliance is delivered to you. The first day the appliance is received at your site and the last day the appliance is shipped out are also free and not included in the 10-day free usage time. ** Shipping charges are based on your shipment destination and the shipping option (e.g., overnight, 2-day) you choose.
  • 29. What is AWS Storage Gateway? Works with your existing applications Secure and durable storage in AWS Low latency for frequently used data Scalable and cost-effective on-premises storage - $125 per gateway per month + S3/Amazon Glacier storage fees Service connecting an on-premises software appliance with cloud-based storage
  • 30. Common uses for AWS Storage Gateway Backup and archive Disaster recovery Data migration
  • 31. How does AWS Storage Gateway work? Amazon EBS snapshots Amazon S3 Amazon Glacier AWS Storage Gateway appliance Application server AWS Storage Gateway back end Customer premises S3 transfer acceleration AWS Direct Connect Internet
  • 32. AWS Storage Gateway configurations iSCSI block storage Gateway-stored volumes iSCSI virtual tape storage Low latency for all your data with point-in-time backups to AWS Replacement for on-premises physical tape infrastructure for backup and archive Gateway-cached volumes Gateway virtual tape library (VTL) Low latency for frequently used data with all data stored in AWS
  • 33. Gateway-virtual tape library (VTL) • Replace or augment your aging tape infrastructure with durable object storage • Virtual tapes stored in AWS, frequently accessed data cached on-premises • Up to 1,500 tapes, up to 2.5 TB each, for up to 150 TB per gateway-VTL • Unlimited number of tapes in virtual tape shelf (VTS) Customer data center VTS storage backed by Amazon Glacier AWS Storage Gateway VM Backup server INITIATOR AWS Storage Gateway service MEDIA CHANGER Upload buffer Cache storage Gateway-VTL storage backed by Amazon S3 VT S TAPE DRIVE
  • 35. Amazon storage partner ecosystem Gateway/NAS Data management Sync and shareBackup/DR Content and acceleration Archive File System
  • 36. Backup to AWS approaches Amazon S3 Amazon Glacier AWS Direct Connect Internet Amazon S3-IA Application servers Cloud gateway Local disk Media server Cloud gateway Application servers Backup SW cloud connector Local disk Media server with cloud connector
  • 37. CommVault ties together on-premises and cloud-data strategies Commvault orchestrates the enterprise • Back up in the cloud: Keep backups of cloud workloads internal to the cloud • Back up to the cloud: Allow on-premises workloads the ability to leverage AWS • Disaster recovery to the cloud: Automate disaster recovery to the cloud on a scheduled basis • Workload portability: Rest assured that virtual servers can be moved from on- premises to the cloud and back, keep your data available wherever you need it • Archiving to the cloud: Moving legacy data to tier 2 storage in the cloud for long term archive Together, AWS and Commvault minimize networking, storage, and infrastructure costs while providing the business a sound data protection and disaster-recovery strategy.
  • 38. Backup to AWS approaches Amazon S3 Amazon Glacier AWS Direct Connect Internet Amazon S3-IA Application servers Cloud gateway Local disk Media server Cloud gateway Application servers Backup SW cloud connector Local disk Media server with cloud connector
  • 39. NetApp AltaVault backup from on- premises to S3/Amazon Glacier Common backup applications integrated with AltaVaultSolve backup and archive headaches with cloud-integrated storage  90% reduction in time, cost, and data volumes  Shrink recovery times from days to minutes  85% of backup and software providers supported Amazon Glacier On-premises AWS Cloud-integrated storage appliance NetApp AltaVault FAS E-series Non-NetApp storage  NetApp SnapProtect  Arcserve  CommVault Simpana  EMC NetWorker  HP Data Protector  IBM Tivoli Storage Manager  Symantec Backup Exec  Symantec NetBackup  Veeam  Microsoft SQL Server  Oracle RMAN S3 AltaVault also available on Marketplace to protect cloud-native workloads Seamlessly integrates into existing storage and backup software environment Caches recent backups locally, vaults older copies to the cloud Store data in AWS Deduplicates, compresses, and encrypts
  • 40. Summary: When to use each service IF YOU NEED: CONSIDER: An optimized or replacement Internet connection to: connect directly into an AWS regional data center Direct Connect migrate TB or PB of data to the cloud Snowball accelerate data transfer S3 Transfer Acceleration, AWS Partner A friendly interface into S3 to: cache data locally in a hybrid model (for performance reasons) Storage Gateway, AWS partner redirect backups or archives with minimal disruption Storage Gateway, AWS partner