Introduction to AWS

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@AWS_UKI
@AWScloud

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Welcome!
IAN MASSINGHAM | WORLDWIDE LEAD, AWS TECHNICAL & DEVELOPER EVANGELISM | @IanMmmm

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An Introduction to AWS
IAN MASSINGHAM | WORLDWIDE LEAD, AWS TECHNICAL & DEVELOPER EVANGELISM | @IanMmmm

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Millions of Active Customers Per Month

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Largest Number of Startup Customers

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Largest Number Of Enterprise Customers

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Broadest Ecosystem of ISVs

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*Gartner, Magic Quadrant for Cloud Infrastructure as a Service, Worldwide, Leong, Lydia, Petri, Gregor, Gill, Bob, Dorosh, Mike, June 2017
This graphic was published by Gartner, Inc. as part of a larger research document and should be evaluated in the context of the entire document. The Gartner document is available upon request from AWS :
http://www.gartner.com/doc/reprints?id=1 -2G2O 5FC&ct=15 0519&st=sb
Gartner does not endorse any vendor, product or service depicted in its research publications, and does not advise technology users to select only those vendors with the highest ratings or other designation.
Gartner research publications consist of the opinions of Gartner's research
organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a
particular purpose.
AWS is positioned highest in execution and
furthest in vision within the Leaders Quadrant
AWS Positioned as a Leader
in the GartnerMagic Quadrantfor Cloud
Infrastructureas
a Service,Worldwide

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Cloud Has Become The New Normal

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What Are The Patterns of This New Normal?

12. Start-ups Build Businesses
From Scratch In The Cloud
1

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Building New Applications In The Cloud
No legacy Lower cost structureNo dependencies
S
Move quickly

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Disrupt Long Standing Industries, Quickly
Hotels Education & Training Gaming
Collaboration Matchmaking

15. Speed Is Not Just For Start-ups:
Companies of All Sizes Can Move Faster Than Ever Before
2

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It’s Impossible To Stay Competitive Today
Without The Cloud

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In The Old Days…
Spend millions for expensive, inflexible,
slow-moving infrastructure that is
#FrozenInTime

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Old World
Large upfront capital investment
Basic compute and storage only
Responsible forfeature upgrades
Slow to get new capabilities
Low, variable cost
Broad and deep platform
New features arrive daily
Ready to use

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Cloud Powered Enterprise Transformation

21. Customers Want Access To The
Sunday Roast with all the
Trimmings
3

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Key Components of Agility
+ =
Quick to
provision
Don’t have to
reinvent the wheel
Most Fully Featured
Technology Platform

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Most robust, fully featured technology infrastructure platform
CORE SERVICES
Integrated Networking
Rules Engine
Device Shadows
Device SDKs
Device Gateway
Registry
Local Compute
Custom Model
Training & Hosting
Conversational Chatbots
Virtual Desktops
App Streaming
Schema Conversion
Image & Scene
Recognition
Sharing & Collaboration
Exabyte-Scale
Data Migration
Text to Speech
Corporate Email Application Migration
Database Migration
Regions
Availability Zones
Points of Presence
Data Warehousing
Business Intelligence
Elasticsearch
Hadoop/Spark
Data Pipelines
Streaming Data
Collection
ETL
Streaming Data
Analysis
Interactive SQL
Queries
Queuing & Notifications
Workflow
Email
Transcoding
Deep Learning
(Apache MXNet,
TensorFlow, & others)
Server MigrationCommunications
MARKETPLACE
Business Apps Business Intelligence DevOps Tools Security Networking StorageDatabases
API Gateway
Single Integrated Console
Identity
Sync
Mobile Analytics
Mobile App Testing
Targeted Push
Notifications
One-click App
Deployment
DevOps Resource
Management
Application Lifecycle
Management
Containers
Triggers
Resource Templates
Build & Test
Analyze & Debug
Identity
Management
Key Management
& Storage
Monitoring &
Logs
Configuration
Compliance
Web Application Firewall
Assessment
& Reporting
Resource &Usage
Auditing
Access Control
Account
Grouping
DDOS
Protection
TECHNICAL & BUSINESS SUPPORT
Support
Professional
Services
Optimization
Guidance
Partner
Ecosystem
Training & Certification Solutions Management Account Management Security & Billing Reports
Personalized
Dashboard
Monitoring
Manage
Resources
Data Integration
Integrated Identity &
Access
Integrated Resource &
Deployment Management
Integrated Devices
& Edge Systems
Resource
Templates
Configuration
Tracking
Server
Management
Service
Catalogue
Search
MIGRATIONHYBRID ARCHITECTUREENTERPRISE APPSMACHINE LEARNINGIoTMOBILE SERVICESDEV OPSANALYTICS
APP SERVICES
INFRASTRUCTURE SECURITY & COMPLIANCE MANAGEMENT TOOLS
Compute
VMs, Auto-scaling, Load
Balancing, Containers,
Virtual Private Servers,
Batch Computing, Cloud
Functions, Elastic
GPUs, Edge Computing
Storage
Object, Blocks, File,
Archivals, Import/Export,
Exabyte-scale data transfer
CDN
Databases
Relational, NoSQL,
Caching, Migration,
PostgreSQL compatible
Networking
VPC, DX, DNS
Facial Recognition &
Analysis
Facial Search
Patching
Contact Center

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Pace of Innovation — New Capabilities Daily
516
24 48 61 82
159
280
722
1,017
LAUNCHES
2008 2009 2010 2011 2012 2013 2014 2015 2016 2017
1,300
+

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Easily build, train, and deploy
machine learning models
Amazon
SageMaker
NEW
!

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Amazon SageMaker
Fully managed hosting
with auto-scaling
DEPLOY
One-click
deployment
BUILD
Pre-builtnotebooks
for common
problems
Built-in,high
performance
algorithms
One-click
training
TRAIN
Hyperparameter
optimization

27. Customers Move Apps Into
Production Faster with AWS
4

28. Choosing the right Amazon EC2 Instance
Consider the following when choosing your instances:-
• Core Count
• Memory Size
• Storage Size & Type
• Network Performance
• CPU Technologies

29. Choosing the right Amazon EC2 Instance
General
Purpose
Compute
Optimised
Optimised
Memory
Optimised
Memory
Optimised
I/O
Optimised
GPU
GPU
Compute
Burstable
M5 C5 D2 R4 X1e I3 G3 P3 T2
Intel® AVX-512
Intel AES-NI
Intel® Turbo Boost Technology

30. Problem: missing children
“Intel has been an important partner in this fight with their help to accelerate our work around victim identification.”
Cordua, CEO, Thorn
AI In The Non-Profit Sector

31. Data analytics & Deep Learning on AWS compute-optimised C5
Age-progressed facial Recognition

32. Learning More About AWS

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aws.amazon.com/blogs/aws
aws.amazon.com/new
@AWScloud @AWS_UKI

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Thank You