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Aimed at finance and management functions, this talk explains what cost optimization means in the cloud and how you can enable your organization to optimize costs. We break down what optimization actually means and how much you should invest in it. We then discuss the cultural aspects to address when promoting optimization and developing capability across your business. Finally, we explore some of the common areas in which to achieve optimization: governance, pricing models, financial processes, service selection, and cost controls. Please join us for a speaker meet-and-greet following this session at the Speaker Lounge (ARIA East, Level 1, Willow Lounge). The meet-and-greet starts 15 minutes after the session and runs for half an hour.