Transforming your organization and its people to become cloud-natives can be an overwhelming task. Platform teams, operations teams, development teams, and their even their leaders have non-technical challenges to consider and overcome to unlock the maximum value of running their businesses on AWS. In this chalk talk you’ll learn how to combine Amazonian ways of working, organizing, and enabling to kickstart your cloud journey with a “Cloud Foundation Team” and a small number of “Two-Pizza Application Teams”, and also how to then iteratively scale the concepts used to build these initial teams into a fully cloud-enabled IT organization.

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Iterating Towards a
Cloud Center of Excellence
Pravin Raj
Sr. Practice Manager
AWS ProServe, Advisory
Carol Stone
Sr. Consultant
AWS ProServe, Advisory
Matt Walburn
Principal Consultant
AWS ProServe, Advisory

3. © 2018, Amazon Web Services, Inc. or its affiliates. All rights reserved.
Amazon’s success
is frequently
described by the
“Amazon
Flywheel”
Growth Customer
Experience
Traffic
Sellers
Selection
Lower
Prices
Lower
Cost
Structure

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This flywheel drives
our ability to rapidly
experiment with
software and services
Customer
Value
Customer
Experience
Adoption
Feedback
Experiments
Reduce
Time to
Value
Decouple &
Empower

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Customers realize maximum value from AWS
when they build their own flywheels.

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Building a flywheel requires organizational
change that extends beyond technology.

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Corporate Culture
& Values
Operating
Model
Organizational
Structure
Decision Making
& Governance
Leadership
Development
Roles, Skills, and
Career Paths
Compensation &
Incentives
70% of customer challenges are non-technical.

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Operating
Model
Organizational
Structure
Roles, Skills, and
Career Paths
Today, we will focus on these three…

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Traditional IT vs. Full Stack Engineering
Traditional IT
activity-based teams
Full-Stack Engineering
outcome-based teams
ApplicationDevelopment
ApplicationQA&Testing
ApplicationRuntime
Middleware&Integration
Database
Network
Storage
Compute
ApplicationDevelopment
ApplicationQA&Testing
ApplicationRuntime
Middleware&Integration
Database
Network
Storage
Compute
Full-Stack Engineering Team
Infrastructure
Operations
Security
Finance
Handoffs
Wait Time
Competing
Priorities
Resource
Constraints
Challenges New Burdens

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10
Infrastructure
Operations
Security
Finance
Development
Differentiation Risk Mitigation
Time Spent by Team
There’s a catch, even in the cloud…

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Full-stack benefits without full-stack burden and risk?
Applications
Business Software Development Teams
Differentiate
CloudSteeringCommittee
Platform Engineering
Engineers and codifies enterprise
standards as self-service capabilities
that enable development teams to
meet governance requirements while
accelerating adoption
Cloud Business Office
Aligns Customer (Business &
Development) and Stakeholder
(Finance, HR, Infra, Operations, and
Security) desired outcomes to overall
cloud adoption strategy and the
capabilities provided by the CCOE.
Software Development Teams
The “Customer Partner” of the Cloud Center
of Excellence. Consumes its capabilities while
shaping and prioritizing the roadmap and
user experience by providing continuous
feedback.
11
Platform,Governance,People
Cloud Platform Engineering
Infrastructure Operations Security
OptimizeandScale
Architecture
Common
Infrastructure
Build, Test, &
Deploy
Operate & Manage
Define
& Enforce
Detect
& Respond
Product
Management
Program
Management
On-boarding
Financial
Management
Org Change
Management
Codified
Assets
Cloud Business Office
CloudOps SecOps
Governance People
Training
Traditional CloudOps DevOps

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Cloud Center of Excellence
Cloud Foundation Team
Platform,Governance,&People
PeopleGovernance
Applications
Software Development Teams
Cloud Platform Engineering
Platform Operations Security
DifferentiateOptimizeandScale
Architecture
Management
Common
Infrastructure
Build, Test, &
Deploy
Operate
& Manage
Define
& Enforce
Detect
& Respond
Product
Management
Program
Management
Customer
On-Boarding
Financial
Management
Codified
Assets
Cloud Business Office
CloudOps SecOps
Traditional CloudOps DevOps
Org Change
Management
Training &
Applied Learning
Application
Operations
Security
Platform
CBO

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Structure of Product Teams
How do we structure these
product teams?
Product
Management
Product
Design
Product
Eng. & Test
Product
Operations
Viability
Desirability
Feasibility
Operability

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Cloud Center of Excellence - Roles
Product
Management
Product
Design
Product
Eng. & Test
Product
Operations
Viability
Desirability
Feasibility
Operability
IT | Product Owners
Singularly accountable for
platform vision and its
viability from a business
perspective
Workforce preparedness,
communications, training,
resource and career
management plans
IT | Engineering Manager
Career Development
Accountable for team management,
team-member development, and
overall HR responsibilities
IT | Engineers
Feasibility & Operability
Accountable for product technical
feasibility and delivery across
platform, operations, and security;
engineering, testing and operations
Viability
Fin | Financial Analysts HR | OCM Specialists
IT | Scrum Master
Productivity
Facilitates Agile process and ensures
forward progress towards business
outcomes by the product team
Financial budgeting,
tracking and reporting;
show-back/charge-backs
and cost optimization
Translates business
objectives and governance
requirements to platform
architecture
IT | Cloud Architects
Desirability

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Five-Panel Setup | Understanding the Colors – Cheat Sheet
Cloud Enablement Engine
Role CBO
CPE
Platform
CPE Ops CPE Security Application
Product Owner NA NA NA
Financial Analyst NA NA NA
Product Designer/Architect
HR/OCM Specialist NA NA NA
Engineering Manager
Engineering NA
Operations NA
Scrum Master
P
S
C
P
P
O
O
C
O
S
S
S
C
S
S
F
H
C
P
S
A
A
C
A
S
C

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Product Team MVPs – Launch
Application
Operations
Security
Platform
Cloud Bus.
Office
CCOE Foundation Team

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Product Team MVPs – Launch
Application
Operations
Security
Platform
Cloud Bus.
Office
A
S
O
P
P
O
A
S
CCOE Foundation Team
P
C H
F S

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Product Team MVPs - Scale
Operations
Mgmt
Operations
Mgmt
OCM
Mgmt

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Product Team MVPs - Scale
Operations
Mgmt
S
O
P
SM
P
O
SP
Operations
Mgmt
S
O
P
SM
P
O
SP
OCM
Mgmt
SP
I
C
O
A
S
F
M
H H
CCOE Phase 1

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Cloud Center of Excellence – Asks of Customers
Dedicated
Resources
Decision
Authority
Physically
Co-Located
Cross
Functional

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Key Takeaways
• Think Big, but Start Small
• Scale your CCOE as you learn more about its customers
• Keep teams small, cross-functional and empowered.

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Cloud Platform Engineering (CPE) Team
What products does the CPE team provide?
• Enterprise standards as self-service capabilities that enable
development teams to meet governance requirements while
accelerating adoption.

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Infrastructure Operations Security
Shared Infrastructure
Deployment Assets
Operate & Manage
Build, Test, & Deploy
Detect & Respond
Define & Enforce
Primitives
AMIs, Container Images, CloudFormation
Configuration Management
Cookbooks, Playbooks, Manifests
Enterprise “Stacks”
CloudFormation / Terraform
WAN | LAN | DNS
VPN / DirectConnect | VPC
Accounts, IAM, & SSO
AWS Organizations, Accounts, & IAM
3rd Party PaaS
Mesosphere, Cloud Foundry, Kubernetes
Continuous Integration & Delivery
Jenkins, Bamboo, AWS CodePipeline
Configuration Management
Chef Server, Ansible Tower, Puppet Master
Source Code & Artifact Repositories
GitHub, TFS, Artifactory, Nexus
Telemetry
Metric & Log Collection
Insights
Alerts, Escalations, and Dashboards
Inventory | Capacity | Finance
Reporting & Management
IAM & Policy Management
AWS IAM, Cloud Custodian, AWS Config
Network Security
WAF, IDS, DLP, Outbound Proxy
Secrets & Encryption
AWS Cert Manager & KMS | Vault
Threat & Vulnerability Management
Security Information & Event Mgmt.
Incident Response & Forensics
Service Presentation & Orchestration
AWS Service Catalog
Products are continuously “dogfooded” internally by the CCOE as part of providing overall service to the Enterprise
What products does the CPE team provide?

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Cloud Business Office (CBO)
What services does the CBO provide?
• Aligns the products delivered by the CPE team to the needs of the
customers (Business, Development, Operations) and key
stakeholders (Finance, HR, EA, and Security).

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PeopleGovernance
Cloud Business Office
Infrastructure
Architecture
(Dev)Operations
Architecture
Security
Architecture
Application
Architecture
Data
Architecture
Reference Arch.
Patterns
Alignment w/
Ent. Architecture
Business
Alignment
Dev | Infra | Ops
Alignment
Security, Risk, &
Comp. Alignment
Value Realization &
Reporting
Product
Roadmap
Backlog Prioritization
& Replenishment
Agile Platform Delivery
Practices
Alignment w/
Enterprise PgM
Enterprise Program
Status Reporting
Internal Cost
Accounting
Cost Optimization & RI
Strategy
Budgeting and
Reporting
Business Case
Analysis
Finance
Alignment
Cloud Vendor
Relationship Mgmt
Embedded Coaching &
Mentoring
Events & Community
Building
Knowledge Mgmt.
& Portal
Skills Assessments
Delivery Partner
Coordination
Training
Strategy and Plan
Learning Management
System
Immersive Learning Experiences
Migration Factory
Change Strategy &
Management
Stakeholder
Management
Communications
Strategy and Plan
HR Alignment
for Resource Mgmt
HR Alignment
for Career Mgmt
HR Alignment
for Incentive Mgmt
Training
Plans
Architecture
Management
Product
Management
Program
Management
Customer
On-Boarding
Financial
Management
Org Change
Management
Training
Demand
Alignment
Sponsorship Strategy
and Management
Cloud Business Office (CBO) Services

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Career Management
Business IT/Alignment
Infrastructure
Operations
Security
Architecture
Enterprise Architect
Operations Architect
Security Architect
Cloud Enterprise Architect
Cloud Operations Architect
Cloud Security Architect
Compute Engineer
Storage Engineer
Network Engineer
Middleware Engineer
App Platform Engineer
Cloud Infrastructure
Engineer
Build/Release Engineer
Capacity Planner
Incident Management
Cloud Operations Engineer
Cloud SysOps Admin
Product Owner Relationship Managers
Portfolio Managers
Senior Business Analyst
Cloud Security Engineer
Cloud SecOps Admin
Security Engineer
IAM Engineer
Policy & Compliance
Cloud Role
Cloud Role
Cloud Role
Cloud Role
Typically Sourced from:
Typically Sourced from:
Typically Sourced from:
Typically Sourced from:
Cloud Role Typically Sourced from:
Project Management
Agile Scrum Master
Project Manager
Product Manager
Typically Sourced from:Cloud Role
Data
Cloud Data Engineer
Cloud AI/ML Engineer
Cloud Data Scientist
Data Platform Engineer
Database Admin
Data Architect
Typically Sourced from:Cloud Role
Applications
Cloud Solutions Architect
Cloud Software Engineer
Enterprise Architect
Solutions Architect
Application Developer
Cloud Role Typically Sourced from:
Cross -F uncti onal Rol es – ” E verythi ng as Cod e”