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AWS Government, Education, and Nonprofit Symposium
Washington, DC I June 25-26, 2015
AWS Government, Education, and Nonprofit Symposium
Washington, DC I June 25-26, 2015
Scaling by Design:
AWS Web Services Patterns
Todd M. Gagorik
Solutions Architect
AWS Web Services - WWPS
©2015, Amazon Web Services, Inc. or its affiliates. All rights reserved.
AWS Government, Education, and Nonprofit Symposium
Washington, DC I June 25-26, 2015
Let’s start with a demo....
AWS Government, Education, and Nonprofit Symposium
Washington, DC I June 25-26, 2015
AWS mission
Enable businesses and
developers to use web services* to
build scalable, sophisticated
applications.
*what people now call “the cloud”
AWS Government, Education, and Nonprofit Symposium
Washington, DC I June 25-26, 2015
Gartner Magic Quadrant for Cloud Infrastructure as a Service, Worldwide
Gartner “Magic Quadrant for Cloud Infrastructure as a Service,
Worldwide,” Lydia Leong, Douglas Toombs, Bob Gill, May 18, 2015.
This Magic Quadrant graphic was published by Gartner, Inc. as part
of a larger research note and should be evaluated in the context of
the entire report. The Gartner report is available at
http://aws.amazon.com/resources/analyst-reports/. Gartner does
not endorse any vendor, product or service depicted in its research
publications, and does not advise technology users to select only
those vendors with the highest ratings or other designation.
Gartner research publications consist of the opinions of Gartner's
research organization and should not be construed as statements
of fact. Gartner disclaims all warranties, expressed or implied, with
respect to this research, including any warranties of
merchantability or fitness for a particular purpose.
AWS Government, Education, and Nonprofit Symposium
Washington, DC I June 25-26, 2015
Gartner Magic Quadrant for Cloud Infrastructure as a Service
Gartner “Magic Quadrant for Cloud Infrastructure
as a Service,” Lydia Leong, Douglas Toombs, Bob
Gill, Gregor Petri, Tiny Haynes, May 28, 2014. This
Magic Quadrant graphic was published by
Gartner, Inc. as part of a larger research note and
should be evaluated in the context of the entire
report. The Gartner report is available at
http://aws.AWS.com/resources/analyst-reports/.
Gartner does not endorse any vendor, product or
service depicted in its research publications, and
does not advise technology users to select only
those vendors with the highest ratings. Gartner
research publications consist of the opinions of
Gartner's research organization and should not be
construed as statements of fact. Gartner disclaims
all warranties, expressed or implied, with respect
to this research, including any warranties of
merchantability or fitness for a particular purpose.
AWS Government, Education, and Nonprofit Symposium
Washington, DC I June 25-26, 2015
on demand
}uniform
pay as you go
available
AWS Government, Education, and Nonprofit Symposium
Washington, DC I June 25-26, 2015
on demand
}uniform
pay as you go
available
AWS Government, Education, and Nonprofit Symposium
Washington, DC I June 25-26, 2015
Compute
Storage
Security
Scaling
Database
Networking
Monitoring
Messaging
Workflow
DNS
Load Balancing
BackupCDN
}on demand
uniform
pay as you go
available
web service API
AWS Government, Education, and Nonprofit Symposium
Washington, DC I June 25-26, 2015
physical space
cabling
power
cooling
networking
racks
servers
storage
certification
labor
On-premises
$0to get started
no long-term contracts
Cloud computing
VS.
AWS Government, Education, and Nonprofit Symposium
Washington, DC I June 25-26, 2015
AWS Government, Education, and Nonprofit Symposium
Washington, DC I June 25-26, 2015
Services overview
AWS Government, Education, and Nonprofit Symposium
Washington, DC I June 25-26, 2015
AWS Government, Education, and Nonprofit Symposium
Washington, DC I June 25-26, 2015
but first...
AWS Government, Education, and Nonprofit Symposium
Washington, DC I June 25-26, 2015
Architected for government security requirements
Certifications and accreditations for
workloads that matter
AWS CloudTrail and AWS Config - Call
logging and configuration management
for governance and compliance
• Log, review, alarm
on all user actions
• Browse and query
database of current
and previous state
of cloud resources
AWS Government, Education, and Nonprofit Symposium
Washington, DC I June 25-26, 2015
Security is a shared responsibility
Customers refocus on systems and apps
Security experts are a scarce resource!
Refocus your security professional on a subset of the problem
Facilities
Physical security
Compute infrastructure
Storage infrastructure
Network infrastructure
Virtualization layer (EC2)
Hardened service endpoints
Rich IAM capabilities
+ =
Network configuration
Security groups
Operating system firewalls
Operating systems
Application security
Proper service configuration
AuthN & acct management
Authorization policies
Customers
More secure and
compliant systems
than any single
entity could achieve
on its own
AWS Government, Education, and Nonprofit Symposium
Washington, DC I June 25-26, 2015
Economies of scale apply to security and compliance
The customer community benefits from tough
scrutiny, the world-class AWS security team,
market-leading capabilities, and constant
improvements
everyone’s systems and applications
Security Infrastructure
security infrastructure
requirements requirements requirements
There’s nothing better for the entire
community than a tough set of
customers…
AWS Government, Education, and Nonprofit Symposium
Washington, DC I June 25-26, 2015
AWS global infrastructure
11 AWS Regions
50+ AWS edge locations
AWS Government, Education, and Nonprofit Symposium
Washington, DC I June 25-26, 2015
AWS global infrastructure
Availability
Zone A
Availability
Zone B
Availability
Zone C
EU (Ireland)
Availability
Zone A
Availability
Zone B
South America (Sao Paulo)
Availability
Zone A
Availability
Zone B
Asia Pacific (Sydney)
Availability
Zone A
Availability
Zone B
GovCloud (OR)
Availability
Zone A
Availability
Zone B
Availability
Zone C
Availability
Zone D
US East (VA)
Availability
Zone A
Availability
Zone B
US West (CA)
Availability
Zone A
Availability
Zone B
Asia Pacific (Singapore)
Availability
Zone A
Availability
Zone B
Availability
Zone C
Asia Pacific (Tokyo)
Availability
Zone A
Availability
Zone B
Availability
Zone C
US West (OR)
Customer decides where applications and data reside
U.S. regions Global regions
(This is a conceptual drawing only. The number of Availability Zones may vary.)
Availability
Zone A
Availability
Zone B
EU (Frankfurt)
AWS Government, Education, and Nonprofit Symposium
Washington, DC I June 25-26, 2015
AWS global infrastructure
Application services
Networking
Deployment and administration
DatabaseStorageCompute
AWS Government, Education, and Nonprofit Symposium
Washington, DC I June 25-26, 2015
Amazon S3
Amazon SQS
Amazon EC2
Amazon SimpleDB
Amazon EBS
Amazon CloudFront
Elastic Load Balancing
Auto Scaling
Amazon VPC
Amazon RDS
Amazon SNS
AWS IAM
Amazon Route 53
Amazon SES
AWS Elastic Beanstalk
AWS CloudFormation
Amazon ElastiCache
AWS Direct Connect
AWS GovCloud (US)
AWS Storage Gateway
Amazon DynamoDB
Amazon CloudSearch
Amazon SWF
Amazon Glacier
Amazon Redshift
AWS Data Pipeline
Amazon Elastic Transcoder
AWS OpsWorks
AWS CloudHSM
Amazon AppStream
AWS CloudTrail
Amazon WorkSpaces
Amazon Kinesis
Amazon ECS
AWS Lambda
AWS Config
AWS CodeDeploy
Amazon RDS for Aurora
AWS KMS
Amazon Cognito
Amazon WorkDocs
AWS Directory Service
Amazon Mobile Analytics
2006 2007 2008 2009 2010 2011 2012 2013 2014 2015
Amazon WorkMail
The AWS history of innovation
AWS has been continually expanding its services to support virtually any cloud workload. It
now has more than 40 services.
April 9, 2015
Amazon EFS
Amazon Machine
Learning
AWS Government, Education, and Nonprofit Symposium
Washington, DC I June 25-26, 2015
Architect for high availability
AWS Government, Education, and Nonprofit Symposium
Washington, DC I June 25-26, 2015
1. Use multiple
Availability Zones
AWS Government, Education, and Nonprofit Symposium
Washington, DC I June 25-26, 2015
2. Use RDS with replicas
and standby
AWS Government, Education, and Nonprofit Symposium
Washington, DC I June 25-26, 2015
3. Use Auto Scaling
groups
AWS Government, Education, and Nonprofit Symposium
Washington, DC I June 25-26, 2015
4. Use Elastic Load
Balancing
AWS Government, Education, and Nonprofit Symposium
Washington, DC I June 25-26, 2015
5. Use Route 53 to host
DNS zones
AWS Government, Education, and Nonprofit Symposium
Washington, DC I June 25-26, 2015
Three services: better together
Amazon CloudWatch
Elastic Load Balancing
Auto Scaling
AWS Government, Education, and Nonprofit Symposium
Washington, DC I June 25-26, 2015
Use at regional level
Combined with Auto Scaling, ELB will
balance requests and resource
capacity across Availability Zones
Within Amazon VPC
Use to load balance between
application tiers within an
Availability Zone
Instance migrations
Easily move instances from dev
environments to test environments
by moving between load balancers
Leverage SLA
Improve application reliability with
Route 53’s SLA on requests served
Weighted routing
Perform A/B analysis and staged
application roll-outs by moving a
portion of traffic to new
infrastructure
Control TTLs and updates
Take absolute control of DNS
updates for more decisive system
updates
Scale databases without
admin overhead
Choose instance size for databases
and scale up over time
Add high availability from
management console
Create multi-AZ deployments and
read replicas. AWS takes care of the
failover and re-creation of a new
standby in event of master database
loss
Elastic Load Balancing Amazon Route 53 Amazon RDS
Dynamically scale resources
and control costs
Provision only the resources
required with scale-up and cool-
down policies that match demand
Auto Scaling
Architect to use cloud strengths
AWS Government, Education, and Nonprofit Symposium
Washington, DC I June 25-26, 2015
So, how did it go?
AWS Government, Education, and Nonprofit Symposium
Washington, DC I June 25-26, 2015
AWS CloudFormation?
• Simplified provisioning for the full breadth
of AWS services
• Create templates of the infrastructure and
applications you want to run on AWS
• CloudFormation automatically provisions
the required AWS resources and their
relationships from the templates
• Easily version control, replicate, or update
the infrastructure and applications
• CloudFormation integrates with other
development, CI/CD, and management
tools.
AWS Government, Education, and Nonprofit Symposium
Washington, DC I June 25-26, 2015
Questions?
AWS Government, Education, and Nonprofit Symposium
Washington, DC I June 25-26, 2015
Thank You.
This presentation will be loaded to SlideShare the week following the Symposium.
http://www.slideshare.net/AWSWebServices
AWS Government, Education, and Nonprofit Symposium
Washington, DC I June 25-26, 2015

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Scaling by Design: AWS Web Services Patterns

  • 1. AWS Government, Education, and Nonprofit Symposium Washington, DC I June 25-26, 2015 AWS Government, Education, and Nonprofit Symposium Washington, DC I June 25-26, 2015 Scaling by Design: AWS Web Services Patterns Todd M. Gagorik Solutions Architect AWS Web Services - WWPS ©2015, Amazon Web Services, Inc. or its affiliates. All rights reserved.
  • 2. AWS Government, Education, and Nonprofit Symposium Washington, DC I June 25-26, 2015 Let’s start with a demo....
  • 3. AWS Government, Education, and Nonprofit Symposium Washington, DC I June 25-26, 2015 AWS mission Enable businesses and developers to use web services* to build scalable, sophisticated applications. *what people now call “the cloud”
  • 4. AWS Government, Education, and Nonprofit Symposium Washington, DC I June 25-26, 2015 Gartner Magic Quadrant for Cloud Infrastructure as a Service, Worldwide Gartner “Magic Quadrant for Cloud Infrastructure as a Service, Worldwide,” Lydia Leong, Douglas Toombs, Bob Gill, May 18, 2015. This Magic Quadrant graphic was published by Gartner, Inc. as part of a larger research note and should be evaluated in the context of the entire report. The Gartner report is available at http://aws.amazon.com/resources/analyst-reports/. Gartner does not endorse any vendor, product or service depicted in its research publications, and does not advise technology users to select only those vendors with the highest ratings or other designation. Gartner research publications consist of the opinions of Gartner's research organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.
  • 5. AWS Government, Education, and Nonprofit Symposium Washington, DC I June 25-26, 2015 Gartner Magic Quadrant for Cloud Infrastructure as a Service Gartner “Magic Quadrant for Cloud Infrastructure as a Service,” Lydia Leong, Douglas Toombs, Bob Gill, Gregor Petri, Tiny Haynes, May 28, 2014. This Magic Quadrant graphic was published by Gartner, Inc. as part of a larger research note and should be evaluated in the context of the entire report. The Gartner report is available at http://aws.AWS.com/resources/analyst-reports/. Gartner does not endorse any vendor, product or service depicted in its research publications, and does not advise technology users to select only those vendors with the highest ratings. Gartner research publications consist of the opinions of Gartner's research organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.
  • 6. AWS Government, Education, and Nonprofit Symposium Washington, DC I June 25-26, 2015 on demand }uniform pay as you go available
  • 7. AWS Government, Education, and Nonprofit Symposium Washington, DC I June 25-26, 2015 on demand }uniform pay as you go available
  • 8. AWS Government, Education, and Nonprofit Symposium Washington, DC I June 25-26, 2015 Compute Storage Security Scaling Database Networking Monitoring Messaging Workflow DNS Load Balancing BackupCDN }on demand uniform pay as you go available web service API
  • 9. AWS Government, Education, and Nonprofit Symposium Washington, DC I June 25-26, 2015 physical space cabling power cooling networking racks servers storage certification labor On-premises $0to get started no long-term contracts Cloud computing VS.
  • 10. AWS Government, Education, and Nonprofit Symposium Washington, DC I June 25-26, 2015 AWS Government, Education, and Nonprofit Symposium Washington, DC I June 25-26, 2015 Services overview
  • 11. AWS Government, Education, and Nonprofit Symposium Washington, DC I June 25-26, 2015 AWS Government, Education, and Nonprofit Symposium Washington, DC I June 25-26, 2015 but first...
  • 12. AWS Government, Education, and Nonprofit Symposium Washington, DC I June 25-26, 2015 Architected for government security requirements Certifications and accreditations for workloads that matter AWS CloudTrail and AWS Config - Call logging and configuration management for governance and compliance • Log, review, alarm on all user actions • Browse and query database of current and previous state of cloud resources
  • 13. AWS Government, Education, and Nonprofit Symposium Washington, DC I June 25-26, 2015 Security is a shared responsibility Customers refocus on systems and apps Security experts are a scarce resource! Refocus your security professional on a subset of the problem Facilities Physical security Compute infrastructure Storage infrastructure Network infrastructure Virtualization layer (EC2) Hardened service endpoints Rich IAM capabilities + = Network configuration Security groups Operating system firewalls Operating systems Application security Proper service configuration AuthN & acct management Authorization policies Customers More secure and compliant systems than any single entity could achieve on its own
  • 14. AWS Government, Education, and Nonprofit Symposium Washington, DC I June 25-26, 2015 Economies of scale apply to security and compliance The customer community benefits from tough scrutiny, the world-class AWS security team, market-leading capabilities, and constant improvements everyone’s systems and applications Security Infrastructure security infrastructure requirements requirements requirements There’s nothing better for the entire community than a tough set of customers…
  • 15. AWS Government, Education, and Nonprofit Symposium Washington, DC I June 25-26, 2015 AWS global infrastructure 11 AWS Regions 50+ AWS edge locations
  • 16. AWS Government, Education, and Nonprofit Symposium Washington, DC I June 25-26, 2015 AWS global infrastructure Availability Zone A Availability Zone B Availability Zone C EU (Ireland) Availability Zone A Availability Zone B South America (Sao Paulo) Availability Zone A Availability Zone B Asia Pacific (Sydney) Availability Zone A Availability Zone B GovCloud (OR) Availability Zone A Availability Zone B Availability Zone C Availability Zone D US East (VA) Availability Zone A Availability Zone B US West (CA) Availability Zone A Availability Zone B Asia Pacific (Singapore) Availability Zone A Availability Zone B Availability Zone C Asia Pacific (Tokyo) Availability Zone A Availability Zone B Availability Zone C US West (OR) Customer decides where applications and data reside U.S. regions Global regions (This is a conceptual drawing only. The number of Availability Zones may vary.) Availability Zone A Availability Zone B EU (Frankfurt)
  • 17. AWS Government, Education, and Nonprofit Symposium Washington, DC I June 25-26, 2015 AWS global infrastructure Application services Networking Deployment and administration DatabaseStorageCompute
  • 18. AWS Government, Education, and Nonprofit Symposium Washington, DC I June 25-26, 2015 Amazon S3 Amazon SQS Amazon EC2 Amazon SimpleDB Amazon EBS Amazon CloudFront Elastic Load Balancing Auto Scaling Amazon VPC Amazon RDS Amazon SNS AWS IAM Amazon Route 53 Amazon SES AWS Elastic Beanstalk AWS CloudFormation Amazon ElastiCache AWS Direct Connect AWS GovCloud (US) AWS Storage Gateway Amazon DynamoDB Amazon CloudSearch Amazon SWF Amazon Glacier Amazon Redshift AWS Data Pipeline Amazon Elastic Transcoder AWS OpsWorks AWS CloudHSM Amazon AppStream AWS CloudTrail Amazon WorkSpaces Amazon Kinesis Amazon ECS AWS Lambda AWS Config AWS CodeDeploy Amazon RDS for Aurora AWS KMS Amazon Cognito Amazon WorkDocs AWS Directory Service Amazon Mobile Analytics 2006 2007 2008 2009 2010 2011 2012 2013 2014 2015 Amazon WorkMail The AWS history of innovation AWS has been continually expanding its services to support virtually any cloud workload. It now has more than 40 services. April 9, 2015 Amazon EFS Amazon Machine Learning
  • 19. AWS Government, Education, and Nonprofit Symposium Washington, DC I June 25-26, 2015 Architect for high availability
  • 20. AWS Government, Education, and Nonprofit Symposium Washington, DC I June 25-26, 2015 1. Use multiple Availability Zones
  • 21. AWS Government, Education, and Nonprofit Symposium Washington, DC I June 25-26, 2015 2. Use RDS with replicas and standby
  • 22. AWS Government, Education, and Nonprofit Symposium Washington, DC I June 25-26, 2015 3. Use Auto Scaling groups
  • 23. AWS Government, Education, and Nonprofit Symposium Washington, DC I June 25-26, 2015 4. Use Elastic Load Balancing
  • 24. AWS Government, Education, and Nonprofit Symposium Washington, DC I June 25-26, 2015 5. Use Route 53 to host DNS zones
  • 25. AWS Government, Education, and Nonprofit Symposium Washington, DC I June 25-26, 2015 Three services: better together Amazon CloudWatch Elastic Load Balancing Auto Scaling
  • 26. AWS Government, Education, and Nonprofit Symposium Washington, DC I June 25-26, 2015 Use at regional level Combined with Auto Scaling, ELB will balance requests and resource capacity across Availability Zones Within Amazon VPC Use to load balance between application tiers within an Availability Zone Instance migrations Easily move instances from dev environments to test environments by moving between load balancers Leverage SLA Improve application reliability with Route 53’s SLA on requests served Weighted routing Perform A/B analysis and staged application roll-outs by moving a portion of traffic to new infrastructure Control TTLs and updates Take absolute control of DNS updates for more decisive system updates Scale databases without admin overhead Choose instance size for databases and scale up over time Add high availability from management console Create multi-AZ deployments and read replicas. AWS takes care of the failover and re-creation of a new standby in event of master database loss Elastic Load Balancing Amazon Route 53 Amazon RDS Dynamically scale resources and control costs Provision only the resources required with scale-up and cool- down policies that match demand Auto Scaling Architect to use cloud strengths
  • 27. AWS Government, Education, and Nonprofit Symposium Washington, DC I June 25-26, 2015 So, how did it go?
  • 28. AWS Government, Education, and Nonprofit Symposium Washington, DC I June 25-26, 2015 AWS CloudFormation? • Simplified provisioning for the full breadth of AWS services • Create templates of the infrastructure and applications you want to run on AWS • CloudFormation automatically provisions the required AWS resources and their relationships from the templates • Easily version control, replicate, or update the infrastructure and applications • CloudFormation integrates with other development, CI/CD, and management tools.
  • 29. AWS Government, Education, and Nonprofit Symposium Washington, DC I June 25-26, 2015 Questions?
  • 30. AWS Government, Education, and Nonprofit Symposium Washington, DC I June 25-26, 2015 Thank You. This presentation will be loaded to SlideShare the week following the Symposium. http://www.slideshare.net/AWSWebServices AWS Government, Education, and Nonprofit Symposium Washington, DC I June 25-26, 2015

Notes de l'éditeur

  1. So in 2006 AWS Web Services was born. It's mission was clear: to enable businesses and developers to use web services to scalable sophisticated applications. It's interesting to note that what we called Web Services, has now morphed into a common term 'the Cloud'. AWS Web Services is and always has been a distinct and individual AWS organization.
  2. REMINDER! Amazon Web Services to Gartner External Use Policy As a subscriber to Gartner Services, all Amazon Web Services associates are obligated to seek permission from Gartner in order to use the "Gartner" name, take excerpts of Gartner research or quote Gartner analysts.  All such use must comply with the Gartner Copyright and Quote Policy on gartner.com, which includes submitting usage requests in writing to quote.requests@gartner.com for review and approval prior to distribution. It is very important to follow these requirements to insure that Amazon Web Services does not violate its agreement with Gartner. Approved talking points for internal and private meetings (e.g. customer meeting without other vendors or partners present): AWS is rated as the “Leader” in this market evaluation far ahead of all other vendors assessed for the fifth consecutive evaluation, dating back to 2011. Gartner increased its estimate of AWS market share and customer adoption over last year’s estimate – Gartner says in this report that AWS has ten times more cloud capacity in use than the other 14 providers combined (in 2014, that estimate was 5 times.) AWS improved its market leadership position across both axes in this evaluation year-over-year even as Gartner increased the requirements expected of providers in the evaluation. AWS is the only “Leader” recommended for implementing enterprise applications. Gartner recommends AWS for “all use cases that run well in a virtualized environment,” including enterprise applications. Competitors clearly lag behind AWS in features and customer adoption. In 2015, all vendors except Microsoft and Amazon fell below the mid-point on ability to execute, with IBM, CSS and Verizon slipping significantly and HP falling out of the report entirely. About Microsoft, Gartner states, “Furthermore, customers express concern about the global impact of many past Azure outages, which may necessitate ensuring that critical applications on Azure have a non-Azure disaster recovery solution.”  About Google, Gartner states, “[Google] is still in the rudimentary stages of learning to engage with enterprise and midmarket customers, and needs to expand its sales, solutions engineering and support capabilities,” and that, “Google lacks many capabilities important to businesses that want to migrate legacy workloads to the cloud.” NOTE: the above comments and quotations cannot be used in any public forum. This is includes but is not limited to events and conferences (AWS, partner or customer), media events, user groups and written communications such as promotional materials, websites, and email to anyone external to AWS. If you are in doubt please contact aws-ar@amazon.com for help.
  3. To help understand why AWS Web Services and Cloud Computing are changing IT delivery, a nice comparison to make is that of a utility like electricity. When electricity was discovered businesses would generate their own, using steam generators to power factories. When electricity was brought together under a national system of supply, it was no longer necessary for everyone to generate their own and buy and maintain their generators, you could simply tap into the grid and use what you needed, paying only for what you did use, and be assured that the electricity you consumed was consistent and always available.
  4. To help understand why AWS Web Services and Cloud Computing are changing IT delivery, a nice comparison to make is that of a utility like electricity. When electricity was discovered businesses would generate their own, using steam generators to power factories. When electricity was brought together under a national system of supply, it was no longer necessary for everyone to generate their own and buy and maintain their generators, you could simply tap into the grid and use what you needed, paying only for what you did use, and be assured that the electricity you consumed was consistent and always available.
  5. Utility computing brings those same benefits to the delivery of IT - the factories of many businesses.
  6. services that are normally expensive to manage or difficult to use become available on-demand, in a uniform and available way, and only paid for when used. Just like electricity. This is what AWS does. It takes away the hard work from providing infrastructure IT services and makes them available to anyone on a pay as you go basis.
  7. services that are normally expensive to manage or difficult to use become available on-demand, in a uniform and available way, and only paid for when used. Just like electricity. This is what AWS does. It takes away the hard work from providing infrastructure IT services and makes them available to anyone on a pay as you go basis.
  8. Utility computing brings those same benefits to the deliver of IT - the factories of many businesses.
  9. If you look at the amount of certifications that AWS has achieved and secured for its customers over the last several years, influenced by what they told us matters most, it’s been a real enabler for enterprises to move. We have SOC 1, SOC 2 and SOC 3, and ISO27001. Customers can be PCI and HIPAA compliant on AWS and we have a number of public sector certifications like FIZMA, ITAR, FEDRAMP and have been successfully evaluated at the Moderate level for Federal government systems as well as DIACAP Level 2 for DoD systems. We also recently launched our latest certification ISO9001 which is primarily for healthcare, life sciences, medical devices, automotive and aerospace.
  10. We see security as a shared responsibility model with the customer. We manage and control the components from the host operating system and virtualization layer down to the physical security of the facilities in which the services operate, and the customers are responsible for building secure applications. The cloud paradigm hugely reduces the total “security surface area” that customer security experts need to take care of for themselves. They rely on us (as verified by our auditors) for all the low level infrastructure security. They can then refocus their expertise on the higher level OS and application security issues. With that narrower focus, that “reduced security surface area,” comes better security. Your experts can focus and achieve better results in the areas that are more closely related to the differentiated value for your business or mission, as opposed to the generic “undifferentiated heavy lifting” that applies to low-level security and compliance work as well as infrastructure management itself.
  11. When big institutions submit stringent security requirements to us, and review the audit findings of our compliance auditors, we build their requirements and incorporate their feedback into the platform. EVERYBODY benefits from them. We don’t build “one off” solutions for anyone, so everybody benefits from the improvements made for any customer. In many cases, this results in a better security profile than what each individual firm could accomplish on their own.