Latam Mobile Summit Miami, 8 December, 2017: miami.latammobilesummit.com
As a part of Latam Mobile Summit conference series, the event brings to Miami key players in Mobile, Finance, Wireless, Entertainment, Media & Advertising industries to discuss the latest digital trends and best business models for LatAm & US Hispanic markets.
The event aims to connect Latin American decision makers with innovators from Miami & global mobile community and will address key challenges in regional mobile markets while sharing the best practices from international experience.
2. Latam Mobile Summit returns to be an excellent platform to interact, on an in depth level, with pioneers and visionaries specializing in the development,
provision, monetization and distribution of local and regional mobile apps.
The Latin American mobile market is one of the fastest growing sectors in the world. But more than 3 out of every 10 installs of mobile apps globally end
up being uninstalled. Minimizing an app’s uninstall rate is a key factor for success in today’s marketplace.
The focus of our event is to help you discover the latest trends, business models and strategies in the Latinamerican mobile space and to identify the
most lucrative markets for distribution, discovery, marketing, and monetization of mobile in Latin America and US Hispanic markets.
PLAYERS AND PAYING GAMESYoY GROWTH PER SEGMENT
THE LATIN AMERICAN GAMES MARKET
KEY 2016 FACTS
WITHIN THE ONLINE POPULATION2015 - 2016 GROWTH RATE
REVENUES PER SEGMENT
SHARE AND IN $8n FOR 2016
ONLINE
POPULATION
OF THE ONLINE
POPULATION
PLAY GAMES
51%
ALL
GAMES
OF ALL GAMES
SPEND MONEY
58%
PAYING
GAMERS
WILL BE SPENT PER
PAYING GAMER ON
AVERAGE IN 2016
$37
371
MILLION
188
MILLION
110
MILLION
PC
YEAR ON YEAR
GROWTH
+6%
MOBILE
YEAR ON YEAR
GROWTH
+56%
CONSOLE
YEAR ON YEAR
GROWTH
+9%
TOTAL
GAME REVENUES
$4,1Bn EMERGING REGION
IN THE WORLD
#2
CONSOLE
$1,3Bn
32% 34%
34%
PC
$1,4Bn
MOBILE
$1,4Bn
nwezoo
PC is the slowest growing segment in Latin America
Source: @Copyright Newzoo 2016 Global Games Market Report Premium
YEAR ON YEAR
GROWTH
+20%
At Latam Mobile Summit Miami 2017 you will gain insight in to the strategies
and business models that address challenges such as app monetization,
connectivity, wearables & IoT, entertaiment, gaming, adequate payment
solutions, growth, app marketing and many more!
3. Capitalize on increased acquisition, retention and ROI across your titles and offerings
•
•
•
TOPICS OF DISCUSSION & DEBATE
•
•
•
Exploring the latest trends in mobile
marketing, advertising and distribution
for mobile applications in Latin
America & Us hispanic markets.
Boosting ARPU on apps through
audience engagement; perspectives
and strategies from operators.
Business Models: what is working in
Latam’s mostly prepaid markets – FTP,
Paid or Both?
Landscape of mobile in Latin America;
local developments & international
exportation opportunities.
Achieving exective culturally branded
apps; the challenge of working with
globally branded games and
translating them in to unique Latin
American cultural experiences. Culture
crossover.
Strategies of app user acquisition,
monetization and retention/engagement
Overcoming payment challenges:
operator billing, prepaid and postpaid
apps
• Mobile growth service and connectivity in
Latin America
• IoT and weareables in Latin América
How are mobile payments enhancing
the business of games, music and
downloads in commerce?
Social networks and advertising in the
mobile app space.
• And many more!
•
•
•
•
Games People Play
The emergence of augmented reality
and virtual reality in entertainment
and its potential for the mobile
industry.
• The huge opportunity of
advergaming for Latin American brands
and agencies.
• Opportunities from OTT service and
streaming for operators
• Artificial Intelligence: Bots and other
technologies for marketing
STRENGTHEN AND MONETIZE THE MOBILE ECOSYSTEM
IN LATIN AMERICA!
4. 4. EXPOSURE, INTERACTION,
INTRODUCTIONS, ALLIANCES
AND PARTNERSHIPS
.
1. EXCLUSIVE MARKET INSIGHTS FROM
LEADING INDUSTRY EXECUTIVES
2. EXTENSIVE NETWORKING
OPPORTUNITIES
3. ATTEND A TRULY UNIQUE EVENT,
THE ONLY OF ITS KIND
WHO WILL BE THERE?
INDUSTRY REPRESENTATION BREAKDOWN
Mobile network operators and carriers,
multiplatform content distributors, aggregators,
platform and solutions providers, industry
associations, device and applications developers,
game developers, content portals and web stores,
content developers and owners, application
owners, companies and institutions involved in legal
and regulatory aspects, licensing agencies,
marketing and advertising companies, advertising
agencies, marketing and creative brand, regional
and local retailers, handset providers, web and
mobile developers
POSITION REPRESENTATION BREAKDOWN
CEOs and directors, founders, business planners,
VAS directors and managers, multi platform
content managers, brand managers, marketing
managers, content managers, CTO, application
developers, game developers, innovation and new
business directors, development managers, legal
affairs directors, presidents and VPs of industry
associations, managers of platforms, advertising
agents, digital content developers, and advertising
agencies, multi channel strategists, emerging
market development directors, white label
publishers, digital strategy business development
4 IMPORTANT REASONS YOU NEED TO ATTEND LATAM MOBILE SUMMIT MIAMI 2017
* Based on last’s events attendance
Latam Mobile Summit Miami 2017 brings you the
leading mobile entertainment experts from Latin America
and lMiami who will be delivering their strategies and
insights that are driving forward the most successful
companies in the mobile industry.
penetrating and expanding mobile operations in the Latin
American & US Hispanic markets. Latin America is one
of the fastest growing mobile markets in the world .
Latam Mobile Summit Miami 2017 is an event that
cannot be missed if you are looking to penetrate the
market or expand your capture.
Latam Mobile Summit Miami 2017 is organized and
structured to promote exposure for your business,
interaction with potential clients and vendors,
introductions to the individuals and companies that you
are looking to meet, and to create an environment where
strategic alliances and partnerships are formed. Our
business is your business!
The event promises to be an excellent platform to
interact on an in depth level, with pioneers and visiona-
ries specializing in the creation, acquisition, provision,
marketing and distribution of local, regional and interna-
tional entertainment content. This is an excellent
opportunity to connect with well respected mobile
executives from all corners of Latam in the South Florida
area.
Attend the only mobile industry conference organized
exclusively for those interested in
EXCLUSIVE MARKET INSIGHTS, EXTENSIVE NETWORKING
OPPORTUNITIES AND CONTENT UNIQUE TO LATAM
SOUTH FLORIDA 45%
45%
25%
25%
10%
LATIN AMERICA 25%
OTHER US HISPANIC
MARKETS 25%
OTHERS 10%
5. Platinum Diamond Gold Lanyard Lunch/ Cocktail
Day 1 – Opening Ceremony 30 minute Keynote Address
Day 2 – Program Opening 30 minute Keynote Address -
*Double Sized Booth/Exhibition Area (12'x6')
Complete Attendee List with all Contact Information
Banners at Frecuenciaonline.com & Mobilemoneylatam.com
Qualified Speaker During Main Program Agenda
Company/Brand Logo on Conference Lanyards & Badges - - -
**Single Sized Booth/Exhibition Area (6'x6') - -
Lunch or Cocktail Hour 15 Minute Speakership - - - -
Company/Brand Logo on Conference Chair Backs - - - - -
Published Video Interview with Sponsor Branding
Company/Brand Logo on Conference Promotional Bags - - - - - -
Branding in Confence App Full Full 1/2 1/2 1/4 1/4 1/4
Qualified Panel Discussion Participant - - -
Promotional Distribution in Conference Bags or at Desks
Branding on all Print, Digital & Social Media Content
Brand Logo on Conference Room Screens
Full Full Full 1/2 1/2 1/2 1/4 1/4 1/4
Full Access to Registered Attendee Networking Tool
Conference Badges Included with Package
3V/4G 3V/2G 2V/3G 2V/2G 1V/3G 2V/1G 1V/2G 1V/1G3V/3G
INVESTMENT (USD) $20,000 $18,000 $14,000 $11,000 $8,000 $8,000 $8,000 $6,000 $4,000
Sponsorship Packages & Benefits
*Includes 2 exhibitor staff passes – restricted to exhibition area
**Includes 1 exhibitor staff pass – restricted to exhibition area
TYPE OF SPONSORSHIP
V: VIP ticket G: Gold ticket
Back
Briefcase Silver Bronze
6. THE BENEFITS OF SPONSORSHIP AND EXHIBITION
Brand exposure, meaningful marketing & reaching your target audience
THE BENEFITS OF SPONSORSHIP
& EXHIBITION:
This is a great opportunity to discuss your
products and/or services’ potential with key
Latin American players. These efforts could
otherwise take several months of planning,
travel and require far greater financial
expenditure than is required to become
a sponsor.
When you become a sponsor at one of our
conferences, your message is optimized
with the industry leading and expert editorial
coverage in the form of interviews, reports,
videos, audio casts and analytical articles that
we circulate with our newsletter and within
our news portal immediately after and up to
several months after the event!
Frecuencia Latinoamerica’s sponsors engage
the attention of the people they want to meet.
Our sponsorship packages encompass a
wide variety of budget ranges and marketing
agendas. Please feel free to approach us with
your a-la carte promotional requirements.
A la Carte Sponsorship Benefits:
BENEFITS / PACKAGE Price
• *Double Sized Booth / Exhibition Area (12' x 6') $5,000
• **Single Sized Booth / Exhibition Area (6' x 6') $2,700
• Promotional Distribution in Conference Bags or at Desks $1,500
*Includes 2 exhibitor staff passes (restricted to exhibition area), listing in the directory and on latammobilegames.com
**Includes 1 exhibitor staff pass (restricted to exhibition area), listing in the directory and on latammobilegames.com
SPONSORSHIP BENEFITS INCLUDED IN ALL PACKAGE LEVELS:
BENEFITS TICKET TYPE
• Company name and logo in all online and print promotional campaigns
GOLD PASS VIP PASS
• Access to registered attendee networking tool before, during and
one month after event
• Banner placement at frecuenciaonline.com immediately after sponsorship
• Company description including a 200 word company profile on
frecuenciaonline.com immediately after sponsorship
• Company Logo displayed on Conference Room Screens during the event
• Editorial coverage of company participation in the form of print and video
interviews, speaker commentary, marketing campaigns, etc… through our
online portals.
* Access to general sessions
* Access to all meals and
social events on Dec 8th
* Access to the networking
tool
* All Gold Ticket benefits plus
* Access to private VIP dinner
and happy hour, with all
speakers and other VIP ticket
holders on Dec 7th
* All presentations and
materials distributed during
the event
7. Ana María Yumiseva
anamaria@frecuenciaonline.com
Anabella Marciello
anabella@frecuenciaonline.com
CONTACT US
Frecuencia Latinoamerica is Latam’s
most established and respected source
of market intelligence in the Region’s
mobile industry. Over the past 16 years
our editorial products, information
and intelligence have been the most
authoritative, widely circulated and
observed resource by those looking
to gain insight in to the increasingly
complex relationships between the
Region’s mobile ecosystems.
Our events provide in depth coverage
on a wide variety of niche markets
within the mobile industry. In our eight
year, Frecuencia Events continues to
gather the most important, progressive
C level decision makers and the most
powerful institutions at our industry
and regional specific events.
FRECUENCIA LATINOAMÉRICA
IN NUMBERS
· 20 years offering the most effective
information source for mobile
industry
· 8 years organizing the most relevant
events and conferences for Latin
American mobile industry
· Reaching more than 15,000
executives decision makers
· More than 17,000 registered users
www.frecuenciaonline.com
1101 Brickell Avenue, 8th Floor, Miami, FL 33131
ph: 305.567.2492
(M2CLN) is the Region’s leading news
service covering the convergence of
the financial and the mobile provision
service sectors in Latin America. It
covers, from a business perspective,
the particularities and dynamics of this
emerging industry.
Since its debut in 2012, M2Commerce
LATAM News weekly regional newslet-
ter is reaching more than 7800
high-level executives and deci-
sion-makers!
M2Commerce LATAM News reaches
more than 7800 Latin-American
executives on a weekly basis. The
newsletter originates its information
and intelligence from our network of
journalists, analysts and bloggers
throughout the Americas.
Latam Mobile Summit 2018 Jan 30 st - Feb 1st, San Francisco
M2Games LATAM @ GDC March 21st, San Francisco
M2BANKING & FINTECH LATAM July 18 - 21th, San Francisco