1. Andrea Kate Bell
1265 Estes Road
Lorena, TX 76655
254.715.8172
andeebell@gmail.com
Sales Professional
I am dedicatedandhighlydrivensalesprofessionalwithover20 yearsof experience.Ihave the abilityto
workin a fast-pacedandcompetitivemarket. Withaconsultative approach,Iamable to helpmyclients
meettheirgoalsbydisplayingastronglevel of integrityandhavingextensiveknowledge of the
marketplace. Ihave consistentlyexceededmygoalsthroughcoldcalling,utilizingsocial mediaand
continuinglyeducatingmyselfwithnewsalestechniques. Additionally,Iamheavilyinvolvedin
organizingandgainingsponsorshipsforlocal charityorganizations.
Core Strength and Knowledge
Expert in prospecting new clients
Strongand proven closing skills
Excellent written and oral presentations
Able to negotiate contracts and develop advertising budgets
Training new sales professionals
Professional Experience
Mood Media 8/2015 to 6/2016
A global companyspecializinginenhancingcustomer’sexperience inanyandeverytype of businessor
industrybyprovidingscent,over-headmusic,social presence inseveral diversities,visual solutions,
digital signage;toinclude digital menus,drive-thrusystems,messaging,anddesigns.Voice atthe
pumps,Commercial TV,customdesignimaging.
Territory Account Manager (Central,East,Westand NorthTexasRegions)
 Maintainand growexistingclient base coveringmultiple businessverticals,inindustrieswhich
includesquickserve restaurantfranchises,casual diningrestaurants,fine diningrestaurants,
hospitality,healthcarefacilities,convenientstoreschains,retail store chainsineverybusiness
vertical,franchisesof all industriesandautomotive.
 Presentationof all servicesarticulatelytopotential clientsthroughqualifyingeachprospectand
consultative selling.
 Planningandexecutingadaily,weekly,andmonthlystrategyonthe number of phone calls,face to
face set appointments,cold-calls(walk-ins),presentations,andclosesImustmake perday,and
weektoassure that I alwaysbe at my personal besteachmonth,andexceedthe goalssetforme.
Key Accomplishments:
 Newcustomer– National foodchainwithover270 locations
 Newcustomer–Regional foodchainwith130 locations
 Newcustomer-Convenientstore withover50 locations
 Complete newbuildoutof historichotel remodel withall servicesandinstallation
 Complete newbuildof 20,000 SF buildingwithall servicesandinstallation

2. M&MBroadcasters 11/2014 to 8/2015
Regional SalesManager (Waco,Temple andKilleen)
 TrainednewsalespeopleonusingTapscan, the operationsof the station, productiondeadlines,
copy writing,proposals,developmentof one sheetpromotions,keepingrate integrity,andcross
promotions
 Createdadvertisingcampaignsforall radiostationsownedbyM&MBroadcastersand
reconnectedwithformerclientstoreturntoadvertisingwithour stations.
 DevelopedMarketLaunchesandBrandingCampaigns,topositionclientsinthe marketplace.
 Ensuredeachof my clientswere “qualified”withthe properfundingpriortosuch launches
Key Accomplishments:
 Increased salesby$10K withinfirsttwo monthsof myreturn
 Increasedsalesbya consistent12%withinthree months
 Collectedpaymentforcampaignsupfrontpriortoairing
Waco Tribune Herald 2/2014 to 11/2014
Territory Manager
 Responsible forsellingservicestolocal business bydiligentlyprospectingandidentifyingdecision
makers.
 Developedclientsthroughstrategicgeographicplanningandorganizationanddesignedlay-outsfor
paper.
Key Accomplishments:
 Recognizedas“Rookie MostSales”onfour occasionsforselling“Waco’sBestChoice AwardGuide”
 Recognizedthree timesformostsalesin“TV Guide Special Interest”inserts
 Responsible forsecuring“BaylorSpecialGuide”inserts
M&MBroadcasters 3/2011 to 2/2014
SeniorAccount Manager
 SoldB2B forall stationsownedbyM&M Broadcastersand managedover75 on-airaccounts.
 Negotiatedannual budgetswithbothlarge andsmall advertisingagencies,aswell aspromotions.
 Usedcreativitytoimplementthrough-outtheiradvertisementcampaigns
 CreatedBranding,MarketLaunch Campaigns,writingall creativetopositioningmyclientsinthe
marketplace withanidentifyingedge overtheircompetitors.
Key Accomplishments:
 Consultedatthe conceptiononthe formatof 92.9 ShooterFMby targeting the male
demographicof 18-34 by focusingthe stationtowardsTexasArtistwhichbecame #1in their
targeteddemographicswithinone year
 Firstfemale onstaff tosuccessfullysale ESPN of Central Texas
 Signedsix businessestoannual contractsexclusivelywithShooterwithin3weeksof launch
Lamar Advertising 6/2010 to 3/2011
Account Manager (Waco, Temple,Belton,all Cities,Counties,LamarBoardswere avail)
 Maintainand growexistingclientbase coveringall of Central Texasandbeyond
 Strategically researchand plannewprospectslocations,inproximitytotheirexits,andwhere
“open”boardswere located,orexpiringboardswere sothatyour prospectswouldhave the best
placement.Made contactwithclientssixtydayspriortoexpirationforcontractrenewal.
 Handledover60 contractedclients,while continuallyaddednew local business
 Conducted“eveningrides”toensure all of my client’sboardswithlightswerefully lit.

3. Key Accomplishments:
 New Client- AVA Self Managementandsoldthem28 Billboardsatone time withinthe firsttwo
monthsof my employmentat$2,800 a monthper boardfor 24 months.Abbie Sykora
 I workedside byside withthe artistanddesignedall the creative foreveryone of myclients-
 NewclientIcreatedan entire marketingcampaignforCarnetthatwasextremelysuccessful and
throughmy creative Iwas able tosell them16 boardsat $2,800 a monthfor24 monthseach-
DeborahMcGregor
 New Clientwithmycreative marketingcampaignIwasable tosell the SalvationArmy8 Boardsat
$3,200 each for12 months-Christi Harper
 NewClientA-1Buffet- Isoldthisclientnotonly5boards,but alsoan extension(whichisanadd-on
above the board itself) valuedat$4,000.00 (1x charge) in additionto a 12-monthcontract of
$1,500.00 permonthper board. “Lee”
 NewClientDr.Rhoden- Isoldhim4 boards at $1,200 each inWaco, Temple,Hillsboro,Belton-David
Rhoden
Clear Channel Radio 4/1998-6/2010
SeniorAccount Manager
 SoldadvertisingformultipleClearChannelStationsthrough B2Bprospecting,reachingthe decision
makers,buildingrelationships withgate keepers,all of these were keyinhelpingbuild stronglong
termrelationships.
 Wrote my owncreative copyfor mylocal clients while managingthe billingandcollectionson
accounts.
 Negotiatedannual budgetsandpromotionswithbothlarge andsmall advertisingagencies
 Maintainedrate integritywhile managingmybillingandcollections.
 Usedcreative skillstobuildcrosspromotionstopromote sellingmore thanone station
Key Accomplishments:
 Co-createdthe conceptwithOutbackSteakhouse foraChristmaspromotionwhichisstillineffect
today.I’mproud to say,I was a part of the conceptionwhenitwasan ideabetweenthe ownerof
OutbackSteakhouse,myself,Zack,anda handful of men.
 I createdan “on-air”cross promotion forSylvanLearningCenterandFox 44 called;“Are youSmarter
than a FifthGrader”.This crosspromotionwasdesignedtoshare withanothersalesrep.who
handledFox 44, and throughthispromotionwe bothreceivedabuy,andthe on-airpromotionwas
verysuccessful. 97.5FMCindySchafer
 Re-establishedarelationshipwithTime WarnerCable,andincreasedtheirspendingwithClear
Channel to$75,000.00 a year on a local level. Kari Sanders
 September11th
- within24 hoursof the attack on the twintowers,Iorganizeda candle lightvigil at
FloydCaseyStadium,witheverythingwe neededdonatedatnocost to the station.Over3,000 stick
candles,wax papercups,paperplates(notburntheirhands),salespeople workedtogether,we had
speakersfromeveryReligion,ScottSchaferputtogethermusicforthe event. ShulandaCurrysang
the National Anthem. The MayorSpoke. The stadiumwascompletelyfull. ClearChannelmade the
frontpage of the Waco Tribune Heraldthe followingmorning.