2. Angel Amor is here
• No it’s not signed, sealed, and delivered just yet. It’s just me…The Artist,The Filmmaker or whatever
creative type of person you would call me. In all seriousness, I’m currently in my journey. I look at it as
more of a mastery journey within my life.What are you going to do with your life Angel?What
statement are you going to make in this world? My MasteryTimeline will guide with where I am, my
goals that are set, my strategic path, and my future.Take a walk with me on my journey.
• Life is a long, long walk. It's not a marathon.Certainly not a sprint.
3. 1. Mastery: Personal
Development &
Leadership
• GOALS
• After completing the Entertainment Business program, I want to be
the Master of myself. I want to take the foundation that I have built to
lead my way to success. I want to use the strategies that were given to
me in the books that I have read and the masters who were featured in
those books. They include all of my inspirations from: Robert Greene,
Coltrane, Newton, and more. They all equally instilled a lot of
philosophies that have stuck with me throughout my journey. Those
philosophies are like proverbs to me. I will apply that wisdom to my
life and career. My career in the Film, Television, and Entertainment
industries will overall be benefited.
• STRATEGIES
• Continue to work in my field by applying the strategies that I have learned
from Greene’s Mastery book (Mastery, 2012) and all the many other
references that I’ve cited throughout the course.
• Continue working on small projects to exercise my filmmaking skills and
new knowledge of business.
• Search for any internships and jobs in my field. Specifically look for any
position where I can work my way up, such as: Production Assistant,
Grip, etc. Watch the Filmmaking Forum: Conversations with Ashley
Kennedy on lynda.com Filmmaking Forum: Conversations with Ashley
Kennedy
4. 2. Executive
Leadership
• GOALS
• After completing this course, I want to continue with
more of a business mindset.That includes with me
taking my directing, producing, and writing skills into
the broader business platform. My experience started
me off early as a leader, but my mastery journey
polishes those skills.
• STRATEGIES
• Shadow more producers in local film production
companies
• Continue leading small projects to get my name out
there.
• Pitching Projects and Products to Executives with
Dane Howard and Richard Koci Hernandez via
lynda.com
5. 3. Project and
Team
Management
• GOALS
• After completing this course, I want to continue with
more of a business mindset.That includes with me
taking my directing, producing, and writing skills into
the broader business platform. My experience started
me off early as a leader, but my mastery journey
polishes those skills.
• STRATEGIES
• Shadow more producers in local film production
companies
• Continue leading small projects to get my name out
there.
• Pitching Projects and Products to Executives with
Dane Howard and Richard Koci Hernandez via
lynda.com
6. 4. Business
Storytelling and
Brand
Development
• GOALS
• Understand the message I am trying to express
through a business perspective.
• Develop myself from the ground up by various social
mediums.
• STRATEGIES
• First, you begin with a story. Storytelling for Business
Video with Roger S.H. Schulman via lynda.com
• Secondly, you develop a brand. In modern society,
social media is essential for successful branding for a
business. Personal Branding on Social Media with
Karen Leland via lynda.com
• Pitching Projects and Products to Executives with
Dane Howard and Richard Koci Hernandez via
lynda.com
7. 5. Entertainment
Business Finance
• GOALS
• After completing this course, I want to understand the
financial aspect of developing budgets, quotes, and
proposals for any kind of shoot, and transform those
estimates into invoices.
• STRATEGIES
• Look at the script of the project and see what works
and what doesn’t based off the budget that I have.
• Edit what I have within the script to simplify it.
• BudgetingVideo Projects with Richard Harrington via
lynda.com
8. 6. Negotiation
and Deal-Making
• GOALS
• Knowing how to put the right deal on the table
• Strategize how to utilize my mastery skill of
communicating my supreme focus within the project.
(Mastery, 2012)
• STRATEGIES
• Marietta Carter Narcisse teachesThe Art of the Deal:
Negotiating aWin-WinContract in Film &TV via
youtube.com
• Strategic Negotiation with Mike Figliuolo via
lynda.com
• take a mock business plan and go over the pros and
cons with an investor
9. 7. Product and
Artist
Management
• GOALS
• Understand how to properly manage oneself or
another.
• Find ways to avoid management issues by using
various techniques that a filmmaker can use short term
(a project base) and long term (career).
• STRATEGIES
• Practical Project Management for Creative Projects
with Richard Harrington via lynda.com
• Shadow a local artist manager and get tips on
managing a artist
• Network with various managers on linkedin.com
10. 8. Advanced
Entertainment
Law
• GOALS
• Understand the black and white of entertainment
contracts
• Know the importance of protecting intellectual
property and how to do it.
• learn strategies through modern legal trends
• STRATEGIES
• Protecting yourself legally via lynda.com
• Study case studies in Entertainment Law
• Network with entertainment lawyers on linkedin.com
11. 9. Entertainment
Media Publishing
and Distribution
• GOALS
• To understand my the media market and where to publish and
distribute my films to.
• Explore ways of protecting and monetizing their creative content
and will utilize traditional as well as new distribution models to
develop.
• Develop a publishing and distribution plan for film production
company.
• STRATEGIES
• Research trends related to modern media trends.
• Develop a concise publishing and distribution plan
• Research issues within the industry such as piracy, social media
and digital rights on EBSCOhost
12. 10. Digital
Marketing
• GOALS
• Create digital entertainment through the web by using
marketing plans
• STRATEGIES
• Create an engaging and professional online presence
• Develop a digital marketing plan
• Research digital marketing strategies on EBSCOhost
13. 11. Business Plan
Development
• GOALS
• Make a business plan that will solidify my goals and
aspirations in the Entertainment Industry
• STRATEGIES
• Create a concise business plan
• Work with industry leaders to create a successful
business plan
• Research successful businesses in the entertainment
industry
14. 12. Final Project:
Business Plan
• GOALS
• Work close to my professors and mentors to complete
and execute a solid business plan
• STRATEGIES
• schedule meetings with my professors and mentors
• look over my business plan once it’s finalized to make
sure I believe in what I’m pitching.
• Practice presenting my business plan
15. Entertainment
Business
Industry
Leaders
1. David Sloan
Production Manager at Wide Angle Media.
david@wideanglemedia.org.
2. Brandan “Bmike” Odums
Founder and Director of 2-Cent Entertainment LLC, a mentor, award-winning filmmaker,
artist and innovator.
https://www.linkedin.com/in/brandanodums
3. Doreen Spicer-Dannelly
screenwriter, director, and producer.
info@spicerackproductionsinc.com
4. MK Asante
Best-Selling Author, Award-Winning Filmmaker, Rapper, and Professor
mk@mkasante.com
5. Issae Rae
Web series, creator, director, writer, producer
Twitter: @IssaeRae
6. Keith Mehlinger
Producer, director, writer
Keith.Mehlinger@morgan.edu
17. 6
Characteristics
of a Mentor
• 1) Enthusiasm- Making me want to feel as if my job has
meaning and potential.
• 2) Guidance- Someone who can identify my current
strengths and weaknesses to mold me into a success
• 3) Challenging – Someone who will provide me with
challenges that will foster professional development and a
feeling of accomplishment
• 4) Role Model – Someone who sets a good example by
showing me personal habits that are reflected by
personal/professional goals and overall personal success.
• 5) Seasoned- Someone who has been around in the
industry. A person that has a long list of credentials.The
qualifications that can mold me with experience.
• 6)Teach – Give me the tools I need to be successful in the
film business.
18. Full Sail
University
Communit
y
1) The Crew provides students an outlet to explore filmmaking with different genres and
level of expertise. Our goal is to give our members general experience in the field, while also
giving them opportunities to build their professional portfolio. The Crew is a collaboration
of Full Sail Students of all degrees, with a main focus on creating visual works of art outside
of the Full Sail Curriculum.
• President - Amanda Bovea Email - AmandaBovea@fullsail.edu
• Club Advisor- Nikki Willson Email - NWillson@fullsail.com
2) In The Film Scene you'll get the hottest information, tips, and web meetings to boost your
skills in the craft of films people will pay big money to see. Other members will see your
posts, questions, and will be able to offer answers through brainstorming sessions.
• President - MJ Brewer Email - ChelleBrewer@fullsail.edu
• Vice-President - Jason Roper Email - jroper47@fullsail.edu
• Club Advisor - Joshua Begley Email - jbegley@fullsail.com
3) Entertainment Networking Society provides Full Sail students with the skills to cultivate
personal and business relation ships in an effort to enhance their careers. Members conduct
and participate in fun and high-impact workshops on a monthly basis to build their
networking skills.
• President - Joshua Borne Email - jsborne@fullsail.edu
• Vice-President - Shawn Brewer Email - shawn.brewer@fullsail.edu
• Club Advisor - Kris Nichols Email - knichols@fullsail.com
19. Clubs &
Organizations
in my city:
Baltimore
• 1) The Baltimore ScreenWriter's Coffee Club is a club where
local professional and aspiring screenwriters can meet for moral
support, inspiration, and just to connect with like-minded people.
Find inspiration and encouragement amongst the company of
other writers.The club gathers to network, for special events such
as guest speakers, screenplay readings with local actors, and field
trips to local film oriented events. It's always fun and makes you
want to WRITE!!! http://www.creativealliance.org/
• 2) The Film Circle's mission is to offer a casual, weekly forum for
people to view and discuss indie, foreign and classic films and
meet others who share this interest.
http://www.meetup.com/TheFilmCircle/
• 3) Charm City DSLR Filmmakers are professionals shooting with
a BlackMagic, RED, Canon 7D, 5D Mark II,T2i, or the Panasonic
AF100, Sony, or Nikon DSLR cameras and or video, we invite you
to join us.The objective is to meet throughout the Baltimore Area
to share ideas, learning and do some plain old socializing and
networking. Filming, short films, commercials, creating and
outstanding photography is our focus.
http://www.meetup.com/Charm-City-DSLR-filmmakers/
20. Timeline
Goals
Graduate from Full Sail University
Have my own production company
Pitch projects that I create in my company to distributers and
marketers.
Scene 3
Explore various mediums by networking with professors, mentors,
and film industry professionals.
Pitch my ideas and get help with perfecting my business proposal.
Scene 2
Develop my skills as a producer by learning everything about the
Entertainment Business and creating my business portfolio
Scene 1
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