Retail stories workshop

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Olemme rakentaneet Anne Kalliomäen kanssa Retail Stories työpajan kaupan alan toimijoille. Työpajassa yhdistetään palvelumuotoilu, tarinallistaminen ja visuaalisuus. Näillä keinoilla autamme sinua rakentamaan erottuvan ja toimivan kampanjan, joka tuo sinulle lisää asiakkaita. Kerromme myös miten luot fyysisestä tai digitaalisesta kaupastasi (tai molemmista) kampanjaasi tukevan tarinallisen kokonaisvaltaisen kokemuksen, joka koukuttaa, viihdyttää ja saa asiakkaasi ostamaan. Lue lisää: https://www.linkedin.com/pulse/kaupan-alan-muutoksessa-oppainasi-anne-ja-anna-anna-juusela/

Commerce de détail

RETAIL STORIES
A workshop for retail forerunners
Anne Kalliomäki
Tarinakone
Anna Juusela
Yanca Oy Ltd | Retail Tips
- Creating Experiences

RETAIL STORIES WORKSHOP
Koulutuspäivä rakentuu Tarinakoneen Anne Kalliomäen vetämästä
tarinallistamiseen keskittyvästä työpajasta, jonka aikana pääset työstämään
oman kampanjanne tarinaelementtejä Stooripuu-menetelmän avulla.
Yancan Anna Juuselan osuudessa viedään kampanjanne tarina erilaisiin
kanaviin visuaalisen kerronnan avulla.

RETAIL STORIES WORKSHOP
9.00 Johdanto Myymälän rooli
asiakaskokemuksen näyttämönä
10.00 Johdanto tarinallistamiseen - tarinaa
ei kerrota vaan se koetaan!
10.30 Stooripuu - oman kampanjan
tarinaelementtien tunnistaminen
11.30 Stooripuun tarinahedelmät & mikä
tarinaelementeistä kiinnostaa asiakastani?
12.00 - 13 Lounas
13.00 Tarinaelementtien läpikäynti -
asiakastutkimuksen tulokset
13.30 Kampajan suunnittelu tarinalähtöisesti
14.30 Tarina erilaisissa kanavissa, visuaalinen
markkinointi tarinan kautta
15.30 Yhteinen tarinanuotiopiiri
16.00 Työpaja päättyy

RETAIL STORIES WORKSHOP
Kiinnostuitko? Pyydä tarjous!
Anne Kalliomäki
040 537 19 39
anne@tarinakone.fi
Anna Juusela
040 557 28 36
anna.juusela@yanca.fi

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Retail stories workshop

1. RETAIL STORIES A workshop for retail forerunners Anne Kalliomäki Tarinakone Anna Juusela Yanca Oy Ltd | Retail Tips - Creating Experiences

2. RETAIL STORIES WORKSHOP Koulutuspäivä rakentuu Tarinakoneen Anne Kalliomäen vetämästä tarinallistamiseen keskittyvästä työpajasta, jonka aikana pääset työstämään oman kampanjanne tarinaelementtejä Stooripuu-menetelmän avulla. Yancan Anna Juuselan osuudessa viedään kampanjanne tarina erilaisiin kanaviin visuaalisen kerronnan avulla.

3. RETAIL STORIES WORKSHOP 9.00 Johdanto Myymälän rooli asiakaskokemuksen näyttämönä 10.00 Johdanto tarinallistamiseen - tarinaa ei kerrota vaan se koetaan! 10.30 Stooripuu - oman kampanjan tarinaelementtien tunnistaminen 11.30 Stooripuun tarinahedelmät & mikä tarinaelementeistä kiinnostaa asiakastani? 12.00 - 13 Lounas 13.00 Tarinaelementtien läpikäynti - asiakastutkimuksen tulokset 13.30 Kampajan suunnittelu tarinalähtöisesti 14.30 Tarina erilaisissa kanavissa, visuaalinen markkinointi tarinan kautta 15.30 Yhteinen tarinanuotiopiiri 16.00 Työpaja päättyy

4. RETAIL STORIES WORKSHOP Kiinnostuitko? Pyydä tarjous! Anne Kalliomäki 040 537 19 39 anne@tarinakone.fi Anna Juusela 040 557 28 36 anna.juusela@yanca.fi

Retail stories workshop

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