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World peace begins in the kitchen
Introducing
Mission
The mission of the company is
1.to serve meals each of which is
tailored exactly to the customers’
requirements, taking into account/
considering their body type, gender,
age, weight, height, medical
conditions, preferences, lifestyle and
fitness goal.
2.Helping people smoothly transition
to veganism by making available
alternative vegan products.
Vision
Improved vegan catering,
nutrition, encouraging
people to adopt and
reward sustainable,
healthy and
compassionate lifestyles.
The
Problems
Problem 1
inability to follow the consulted diet due
to lack of resources.
Problem 2
Difficulty in finding proper nutritive
supplements for various food products.
Problem 3
-egg and/or lactose intolerances
-those that are vegetarians or pescatarians
-those with other health problems
-those with religious practices
1 solution to all
your problems
01
consult a
nutritionist and get
personalized 3x
meals a day.
02
find all vegan
grocery items at
one place
Unique Selling
Proposition:
- providing balanced diet guided by a nutritionist
- one-stop vegan grocery store
-choosing freshly cooked meals instead of processed food for
meal kits
Target
MARKET
you want to
cater to?
Who are the
customers
Demographic:
age-18-45,
income- high income group,
occupation- white collar jobs,
location- urban cities
Psychographic:
lifestyle- service sector employees not able to
focus on their health due to busy routine,
beliefs- people against animal cruelty/believe
in veganism, priority- health concerns
Behavioral:
benefits sought- healthy nutritious appetite,
vegans- reduced risk of certain health
conditions and personal satisfaction.
TRACTION
80+
million
Total Available
Market (TAM)
35M
Serviceable Available
Market (SAM)
Competitive
ADVANTAGES
Advantage 1
Will directly appeal to the
younger demographic segments.
Advantage 2
Opportunity to cash in on
market trends and gain a
competitive advantage, as
veganism grows popular.
Advantage 3
New menu options that
capitalize on the increasing
awareness of the health risks
associated with a high – fat
diets.
Advantage 4
'Specialized' services to meet
specific health and diet needs of
customers.
Financial
Plan
Business
canva
Problem
Revenue Streams: 1. Membership Packages
2. Online Grocery Store.
3. Re-orders
Solution Unique Value
Proposition:
We are focusing on
making a healthy
environment that
prevents animal
extortion and keeps a
constant regulating
check on a person's
diet. It reduces the
number of health
issues and we also
plan on opening an
online grocery market
that will deliver well-
packed food to
prevent unhygienic
touch .
Key Metrics:
The number of sales of
the well cooked food
and the grocery market
will allow us to detect
our success in the
venture
We prevent the
unhygienic touch by
making packaging our
priority.
We prioritize the hiring
of our nutritionists as
it attracts customers
and increases our sales
Unfair Advantage:
1.
2.
Online Website
and application
Social media
platforms
Advertisements
Channels
1.
2.
3.
High Income
Group
Vegetarians
Students
Athletes
Adolescents
Customer
Segments:
1.
2.
3.
4.
5.
Our customers
are determined
to stay healthy
Religious
Beliefs
They want to
prevent animal
exploitation.
Early Adopters:
1.
2.
3.
1.Trouble in finding a
trained professional.
2.Difficulty in
finding proper
nutritive
supplements for
various food
products.
3.other health and
relogious problems
Personalized meal kit.
1.
2. Nutritionist consultancy
services.
3. Pooling from products
different manufacturers
Roadmap
Future
GOAL BARRIERS ACTION PLAN
300 subscribers at the
end of 6 months. (min)
At least 1000 subscribers
in 1 year.
Inclusion of vegan food
for pets and appoint
Vegan Veterinarian
Considering the declining
economy it might be not
feasible for our potential
customers to pay for our
high quality product
Most people don’t prefer
vegan diet for their dogs
because it is difficult for
their dogs to digest high fibre
food.
Clean Eating Challenge
Providing referral code
to existing customers
With the help of
appointing professional
vegan vets, it will help our
potential customers to
provide their pets with a
proper balanced diet and
food they can easily
digest
Meet
THE TEAM
Krati Agrawal
Co-founder
Amaey Bhartiya
Co-founder
Rudraksh Khandelwal
Co-founder
Raghav Mittal
Co-founder
Harshita Jain
Co-founder
Email Address
Kitchenadore5@gmail.com
Phone Number
+919617331231
Get In Touch With Us

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kitchenadore.pdf

  • 1. World peace begins in the kitchen Introducing
  • 2. Mission The mission of the company is 1.to serve meals each of which is tailored exactly to the customers’ requirements, taking into account/ considering their body type, gender, age, weight, height, medical conditions, preferences, lifestyle and fitness goal. 2.Helping people smoothly transition to veganism by making available alternative vegan products. Vision Improved vegan catering, nutrition, encouraging people to adopt and reward sustainable, healthy and compassionate lifestyles.
  • 4. Problem 1 inability to follow the consulted diet due to lack of resources.
  • 5. Problem 2 Difficulty in finding proper nutritive supplements for various food products.
  • 6. Problem 3 -egg and/or lactose intolerances -those that are vegetarians or pescatarians -those with other health problems -those with religious practices
  • 7. 1 solution to all your problems
  • 8. 01 consult a nutritionist and get personalized 3x meals a day. 02 find all vegan grocery items at one place
  • 9.
  • 10. Unique Selling Proposition: - providing balanced diet guided by a nutritionist - one-stop vegan grocery store -choosing freshly cooked meals instead of processed food for meal kits
  • 12. you want to cater to? Who are the customers Demographic: age-18-45, income- high income group, occupation- white collar jobs, location- urban cities Psychographic: lifestyle- service sector employees not able to focus on their health due to busy routine, beliefs- people against animal cruelty/believe in veganism, priority- health concerns Behavioral: benefits sought- healthy nutritious appetite, vegans- reduced risk of certain health conditions and personal satisfaction.
  • 16. Advantage 1 Will directly appeal to the younger demographic segments. Advantage 2 Opportunity to cash in on market trends and gain a competitive advantage, as veganism grows popular. Advantage 3 New menu options that capitalize on the increasing awareness of the health risks associated with a high – fat diets. Advantage 4 'Specialized' services to meet specific health and diet needs of customers.
  • 18.
  • 20. Problem Revenue Streams: 1. Membership Packages 2. Online Grocery Store. 3. Re-orders Solution Unique Value Proposition: We are focusing on making a healthy environment that prevents animal extortion and keeps a constant regulating check on a person's diet. It reduces the number of health issues and we also plan on opening an online grocery market that will deliver well- packed food to prevent unhygienic touch . Key Metrics: The number of sales of the well cooked food and the grocery market will allow us to detect our success in the venture We prevent the unhygienic touch by making packaging our priority. We prioritize the hiring of our nutritionists as it attracts customers and increases our sales Unfair Advantage: 1. 2. Online Website and application Social media platforms Advertisements Channels 1. 2. 3. High Income Group Vegetarians Students Athletes Adolescents Customer Segments: 1. 2. 3. 4. 5. Our customers are determined to stay healthy Religious Beliefs They want to prevent animal exploitation. Early Adopters: 1. 2. 3. 1.Trouble in finding a trained professional. 2.Difficulty in finding proper nutritive supplements for various food products. 3.other health and relogious problems Personalized meal kit. 1. 2. Nutritionist consultancy services. 3. Pooling from products different manufacturers
  • 22. GOAL BARRIERS ACTION PLAN 300 subscribers at the end of 6 months. (min) At least 1000 subscribers in 1 year. Inclusion of vegan food for pets and appoint Vegan Veterinarian Considering the declining economy it might be not feasible for our potential customers to pay for our high quality product Most people don’t prefer vegan diet for their dogs because it is difficult for their dogs to digest high fibre food. Clean Eating Challenge Providing referral code to existing customers With the help of appointing professional vegan vets, it will help our potential customers to provide their pets with a proper balanced diet and food they can easily digest
  • 23. Meet THE TEAM Krati Agrawal Co-founder Amaey Bhartiya Co-founder Rudraksh Khandelwal Co-founder Raghav Mittal Co-founder Harshita Jain Co-founder