A basic outline of how you can use Twitter, some of the opportunities in social media to connect and grow and how you can schedule your content to build your business marketing with less staff hours and longer reach into the community.

1. Twitter Basics for Business

3. Twitter is for everyone.
“At its core, Twitter is a public forum where
anyone can read, write and share messages.}
-Twitter

4. Keeping it short!
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All message are 140-character or less at the
moment. They can include text, full or
shortened links to images, video, podcasts,
email addresses etc.

7. (RT)
retweet

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10. Tweet (noun)
A message posted via Twitter containing 140
characters or less.

11. Tweet (verb)
Tweet, tweeting, tweeted. The act of posting a
message through a Tweet.

12. Mention
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Bring a Tweet to a user’s attention by including their @username in a Tweet.
This is called a mention and will appear to the @username you mentioned
as well as to all of your followers. You can see who mentioned you in the
mention section of your Twitter profile.

13. Message (or DM)
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A direct message (DM) is a private message
that only you and the recipient can see. To DM
someone, start your Tweet with DM or D,

14. RT ( Retweet)

15. The Hashtag!
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Associated with Twitter,
Tumblr, Pinterest, Instagram,
YouTube, Google Plus & Facebook
Fast forward to October of 2007, when Nate Ridder, a resident of San Diego,
California started appending all his posts with the hashtag #sandiegofire. It was
intended to inform people worldwide about the ongoing wildfires in the area at
the time.
Downside of hashtags
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-you don't own them
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there are no rules or guidelines.
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anyone else can grab it and exploit it.

16. Upside of the hashtag!
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follow an online Tweet Chat,
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create trends,
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facilitate an online conversation
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can be used to congregate a group of
attendees at an event
Bring together a community #surreybc

17. Top 5 Ways to Increase Followers.
1. Your biography should be complete, if you have brick and mortar, tell them
were you are, list your website and what your best # Hashtag is..
2. Put a link to your Twitter account wherever possible.
A) email signature B) your website C) Facebook D) LinkedIn e)Others links and
3.Find ways to incorporate your community with Twitter through different Apps
and marketing programs. Share your specials and good news and let your
current followers tell two friends.
4. Pictures and Video get more attentions quite often. Look how you can
promote your business through visual communications! It is more likely to be
shared and followed.
5. Make sure people can retweet your content by leaving 10 to 15 blank
characters at the end of your tweet.

18. Simple: Scheduling/Following

21. Promotions on Twitter

25. How to access Twitter
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On your smart phone -just download the app
Instagram app on your phone will push to
Facebook and twitter
Foursquare will push your checkins to your
Twitter and Facebook accounts.
The option will be endless and connection as
many as you want them to be.
There is so much to listen to, remember
hashtags will help you sort and listen!