Why Omni-Channel Should Be a Sales Leader’s New Best Friend
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With changing B2B buyer expectations, offering an omni-channel solution is a must to compete and win today. This is good news for sales leaders. Learn how adding omni-channel capabilities can free up your team to focus on higher value accounts and deals, accelerate sales and drive revenue growth.
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Why Omni-Channel Should Be a Sales Leader’s New Best Friend
- 1. #AccelerateQTC Louis Columbus, Forbes Contributor / May 4th, 2017 Neil Belstock, aMind Solutions Frank Sohn, Novus CPQ John Narbaitz, Prysm Why Omnichannel Should be a Sales Leader's New Best Friend
- 4. President & CEO Novus CPQ Frank.Sohn@NovusCPQ.com Frank Sohn
- 5. Vice President, Commercial Sales JNarbaitz@prysm.com John Narbaitz
- 6. What Does Omnichannel Mean To You? Louis Columbus John Narbaitz Frank Sohn Neil Belstock
- 7. What Are The Benefits of Deploying Omnichannel? Louis Columbus John Narbaitz Frank Sohn Neil Belstock
- 8. What Role Does Visualization Play in an Omnichannel Deployment? Louis Columbus John Narbaitz Frank Sohn Neil Belstock
- 9. What Are Some of the Mistakes Companies Should Try to Avoid? Louis Columbus John Narbaitz Frank Sohn Neil Belstock
- 10. How Do You Recommend That a Company Get Started With An Omnichannel Project? Louis Columbus John Narbaitz Frank Sohn Neil Belstock
- 11. What We Have Learned How much more omnichannel buyers spends than customers who shop direct/online. (Deloitte’s 2016 Annual Holiday Survey) Higher Lifetime Customer Value Omnichannel shoppers have a 30% lifetime greater value than their single-channel counterparts (Google) 93% 89% 30%The retention rate brands see with an omnichannel strategy. (Business to Community)
- 12. Thanks To Our Panelists Louis Columbus John NarbaitzFrank SohnNeil Belstock Frank.Sohn@NovusCPQ.com JNarbaitz@prysm.com louiscolumbus@yahoo.com neil.belstock@amindsolutions.com
Notes de l'éditeur
- Introductions Jeremie – hi, welcome – I’m Jeremie Certes from Apttus. Welcome to the session “Why Omnichannel Should Be a Sales Leader’s New Best Friend. I’d like to introduce Louis Columbus Louis – hi, welcome, I’m Louis Columbus………. ……. Now let’s meet our panelists…
- (name)– hi my name is Neil Belstock, aMind, We implement Apttus QTC including ecommerce and CPQ….
- Frank – hi my name is Frank, Novus CPQ. We are a CPQ thought leader and assist customer with the selection of CPQ Tools, we do CPQ Research, we help with CPQ Process optimization and much more
- John – hi my name is John Narbaitz, VP of Sales for Prysm, we are an Apttus customer and just went live on CPQ last week! ….
- What does Omnichannel mean to you? – aMind, Frank, John all panelists provide perspective on this
- What are the benefits of deploying Omnichannel? John – we went live last week with cpq and expect to see… aMind – the results John describes are typical, but companies should also expect…. Frank - the real value is in CX engaging customers where, when and how they want to engage, which could be different for every interaction. Make it easy for the customer to do business with you and they will do more business with you. it is basically a benefit (win/win) from two sides. The Sales side that you mention above and the maintenance side which reduces the time required to maintain different tools for different Routes to Market (aka Omni Channel)
- What role does visualization play in an omnichannel deployment? Frank – there are certain industries where this matters more and what we are seeing is…. Yes, I can take some of the slide content I provided earlier and summarize this in 1-2 minutes John – our plan is…
- What are some of the mistakes companies should try to avoid? aMind – what we’ve seen is… John – when we started this project…
- How do you recommend that a company get started with an omnichannel project? Frank – we offer a change management webinar that helps companies prepare for the project, identify who should be engaged, what is CPQ… yes, there are various offering and I will point to the 2 day workshop! aMind – start small, evolution not revolution…
- Closing slide for Louis to recount some of what we learned.