2. Objectives
– What is Search Term?
– MPN (Manufacturer Part Number)
– Basics of Product Listing
Demonstration (Practical)
“ Being an Amazon virtual assistant/Freelancer your client orders to prepare
keywords research file for a new product “water bottle” in Amazon USA.
Perform all necessary steps with available tools in a standard and recommended
way.”
– Preparing the keywords research file
6/20/2021
3. What is Search Term?
– These are the words that rank you on top in any search
– Words in search term don’t appear to those who search your product
– The search words must be relevant to your product
– Avoid unnecessary words
– Avoid repetition of keywords
– Example: Flash Drive Jump Pen ( No commas be used)
6/20/2021
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4. MPN (Manufacturer Part Number
– A number that a seller use for his brand
– It is issued by the seller (Any number)
– MPN is used to stop other people to sell the same product in the market
– This number must be provided to Virtual Assistant by the owner
– If the owner for which a virtual assistant is working, is unaware of it then the
Virtual Assistant must guide him/her the purpose of MPN
– In such a case the virtual assistant should write MPN from his/her own side
6/20/2021
ljbvaservices.wordpress.com
5. Basics of Product Listing
– Collect all information about your product from the owner
– Go the specific Amazon market and collect information of competitors product
– It may include, title, bullets, description
– Search keywords using keywords research tools
– Collect keywords of your own including competitors
– Consolidate a list of your own keywords
– Design your title, bullets, description and search terms
– Avoid unnecessary words and repetition
6/20/2021
ljbvaservices.wordpress.com
6. Demonstration (Practical)
““ Being an Amazon virtual assistant/Freelancer your client orders to prepare
keywords research file for a new product “water bottle” in Amazon USA.
Perform all necessary steps with available tools in a standard and recommended
way.”
6/20/2021
ljbvaservices.wordpress.com
7. Collecting Product Information
– Use Helium 10
– Product Name is “ water Bottle”
– Log in to Helium 10
– Go to keyword research
– Go to magnet
– Write “ bottle” and collect keywords
– Export the excel file
6/20/2021
ljbvaservices.wordpress.com
8. Collecting Competitors Product
information
– Competitors are persons or companies providing the products serving the same
purpose as yours.
– An eagle eye on your competitors
– Go with their pace in the begging
– Top 10 competitors are very important for your business
– Go to Helium 10 and collect information of competitors product using ASIN of
competitors product
– Game of keywords… ensure guaranteed success if used wisley
– Prepare an excel consolidated list of keywords
6/20/2021
ljbvaservices.wordpress.com
9. Preparing Title of Your Product
– Collect titles of top 10 competitors excluding sponsored ones in word file
– Study them thoroughly
– Don’t copy paste other competitors title for your own product
– Write your own title from them.
– Try to use most of the keywords in the consolidated list
– Go to helium 10 … scribbles to see how much keywords are used
– First you should have copied the consolidated list to scribbles
6/20/2021
ljbvaservices.wordpress.com
10. Preparing Bullets
– Go to Amazon US and collect bullets of top 5 competitors
– Write them in a word file
– Study them thoroughly
– Mix them and prepare bullets for your product
– Ensure maximum usage of keywords in the consolidated list
– Do it for all five bullets
– Tool: Go to helium 10 … scribbles and bullets
6/20/2021
ljbvaservices.wordpress.com
11. Preparing Description
– Collect description of top 5 competitors
– Mix them and prepare your own
– Ensure maximum usage of keywords
– Go to “Amazon description html” and design it
– Go to helium 10 … scribbles
– HTML is a markup language that design your texts to look in a standard way
6/20/2021
ljbvaservices.wordpress.com
12. Preparing Search Term
– All remaining keywords must be included in Search term
– Go to helium 10 … scribbles
– You may collect and include more keywords by using “Jungle scout”
6/20/2021
ljbvaservices.wordpress.com
13. Consolidating the keywords
research file
– Open a word file
– Copy title form Helium 10
– Copy all five bullets from Helium 10
– Copy description from Helium 10
– Copy search term from Helium 10
– This file is your keywords research file
– You may offer this service on fiverr as freelancer
6/20/2021
ljbvaservices.wordpress.com
