Local optimization is critical to attracting local business. With over 42% of searches targeting local services or products it's important to make sure that your information is optimized.

3. Over 42% of
global searches are
localized!

4. 1
2
This is the default location
where my search results will
be pulled from.
Here we see the google map
listings, showing the closest
providers.

5. 3
The sponsored ads are
located on the top and
left.
You will notice that listing A
Is right within the target town
“Shingle Springs”. Listing B isn’t
within the city limits. Thus reviews
and an optimized listing will help
with your location ranking.
This is a fully optimized listing!
2
1

6. 1 Users will need to have a Google
account!
2
This is where a client can post
a review for your company.

7. 2
Google also pulls on other review sites! This further
emphasizes that good reviews are very important!
1 Making sure that your listing has
images is important.

10. Google+
Foursquare
Facebook
Yelp
Super Pages
InfoGroup
Localeze
YP
Factual
City Search
Best of the Web
Bing
Yahoo
Hot Frog
Acxiom
The Top Ranking Websites:

11. Your Ranking Analysis

13. Get Local
Drive Local
Search Traffic