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Benefits of digital marketing course

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The scope of digital marketing is increasing by leaps and bounds.The recent years have seen significant growth in this realm. Higher salaries, secured job profiles and broad goals are some of the benefits of online marketing.

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Benefits of digital marketing course

  1. 1. TECHBO ITAL UND DI I N G NOVATIONS DIGITAL MARKETIN G COURS E E-Mail: contact@techbound.inPh : +91 8606497677
  2. 2. KEYPOINTS � What is digital marketing? � Benefits of digital � What does digital marketing marketing consist of? � Digital � Digital Marketing Marketing career career benefits opportunity E-Mail: contact@techbound.inPh : +91 8606497677
  3. 3. What is Digital Marketing? Marketing of products/services using digital reach consumers. channels to Key objective is to promote brands through various forms of digital media. Extends beyond internet do not require the use of marketing to the internet. include channels that Ph : +91 8606497677 E-Mail: contact@techbound.in
  4. 4. Benefits of digital marketing Flexibility Time and effort saving Economical Impactful Instant feedback Real time analysis E-Mail: contact@techbound.inPh : +91 8606497677
  5. 5. What does Digital Marketing consist of? Search engine optimization (SEO) Search engine marketing (SEM) Social media marketing(SMM) Social media optimization(SMO) E-mail marketing Website development Ph : +91 8606497677 E-Mail: contact@techbound.in
  6. 6. 1.Search engine optimization (SEO) Process of getting traffic from the free, search results on the search engines. organic, editorial, or natural Simply quality control for websites. E-Mail: contact@techbound.inPh : +91 8606497677
  7. 7. Search engine optimization [SEO](cont...) Different kinds of target search, and news search Will help positioning the searches - image engines. website properly search, local search, video to be found at most site.critical points in buying process or when people need the Ph : +91 8606497677 E-Mail: contact@techbound.in
  8. 8. 2.Search engine marketing (SEM) Form of Internet marketing - involves the promotion of websites. Increase through the visibility in search engine results pages (SERPs)primarily paid advertising. Ph : +91 8606497677 E-Mail: contact@techbound.in
  9. 9. Search engine marketing [SEM](cont...) Purchasing Ads on search engines - Google, Yahoo, or Bing. Buying traffic through paid search listings (PPC Ads) Ph : +91 8606497677 E-Mail: contact@techbound.in
  10. 10. 3.Social media marketing(SMM) Way to gain the website traffic via social channels . Content posted on Social Media captivates people to go advertising the business. through it - Helps to build quality links - supports the SEO efforts. Ph : +91 8606497677 E-Mail: contact@techbound.in
  11. 11. Social media marketing(SMM) (cont...) Content on social media has tendency Incurs huge web traffic. Brings leads and conversions. Builds business branding. to reach infinite people. Elevates customer-vendor relationship. Communicates fast with large audience. E-Mail: contact@techbound.inPh : +91 8606497677
  12. 12. 4.Social media optimization[SMO] Online marketing - the perfect marriage between search engine optimization (SEO) and social media. Helps in online visibility and customer interaction. Can extend the reach of the business and increase opportunities for people to link to the main business page. Helps connect all necessary social media accounts in a cohesive, consistently branded network that points the potential customers where we want them to go. E-Mail: contact@techbound.inPh : +91 8606497677
  13. 13. 5.E-mail marketing Act of sending commercial message - typically to a group of people, using Every email email. email sent to a potential or current customer is marketing. considered as Marketing emails can be sent to a purchased lead list or a current customer database. E-Mail: contact@techbound.inPh : +91 8606497677
  14. 14. 6.Website development Collection of several webpages. Tool used - bitnami wordpress. Is free to use and provide user-friendly environment to admins. Themes Plugins are responsible for front-end and how website’s look. provide additional functionality to WordPress. Ph : +91 8606497677 E-Mail: contact@techbound.in
  15. 15. Digital Marketing career benefits Discover the professional in you. A wide range Better Salary Embark your Flexible. of career options. Packages. own career. Deployment of skills Exhibit creativity. from one company to another. E-Mail: contact@techbound.inPh : +91 8606497677
  16. 16. Digital Marketing career opportunities Digital Marketing Manager Content Marketing Manager Content Strategist Inbound Marketing Manager Social Media Marketing Experts/Specialists Search Engine Marketers SEO Executives Conversion Rate Optimizer Campaign Manager E-Mail: contact@techbound.inPh : +91 8606497677
  17. 17. THANK TECHBOUND DIGITAL YOU INNOVATIONS Ph : +91 8606497677 E-Mail: contact@techbound.in