Contenu connexe Similaire à Privacy and social, it's a bitch. Get over it! (20) Plus de Aurélie Pols (20) Privacy and social, it's a bitch. Get over it!2. Hear
no
evil
–
Speak
no
evil
–
See
no
evil…
©
Mind
Your
Privacy
SL
2
3. I
don’t
give
advice.
I
can’t
tell
anybody
what
to
do.
Instead
I
say
this
is
what
we
know
about
this
problem
at
this
:me.
And
here
are
the
consequences
of
these
ac:ons.
-‐
Joyce
Brothers
©
Mind
Your
Privacy
SL
3
4. Me,
myself
&
I:
professional
Mind Your Privacy
4
©
Mind
Your
Privacy
SL
@aureliepols
9. Spain
&
data
protecQon
Source:
Nymity
World
Breach
map
©
Mind
Your
Privacy
SL
9
10. Mind Your Privacy
2010
2011
Total
17,497,410.02
19,597,905.97
16,000,000.00
16,500,000.00
17,000,000.00
17,500,000.00
18,000,000.00
18,500,000.00
19,000,000.00
19,500,000.00
20,000,000.00
Total
de
sanciones
en
Euros
©
Mind
Your
Privacy
SL
10
11. Spain
&
data
protecQon
Spain
accounts
for
80%
of
EU
fines
for
2011
The
country
within
the
EU
with
the
highest
rate
of
complaints
related
to
data
protecQon
The
country
with
the
most
severe
fines
Security
best
pracQces
embedded
into
data
protecQon
law
©
Mind
Your
Privacy
SL
11
12. Security
&
Privacy
in
the
US
Source:
h`p://
www.mainjusQce.com/
2013/06/14/wyndham-‐
presses-‐for-‐oral-‐arguments-‐
in-‐data-‐breach-‐suit/
©
Mind
Your
Privacy
SL
12
14. Privacy
vs.
Data
protecQon
US
Common
Law
Disputed
Class
acQons
HIPPA
COPPA
VPPA…
EU
ConQnental
Law
Privacy
=
fundamental
right
Limited
fines
EU
“cookie”
DirecQve
EU
PDP
RegulaQon
(2014)
©
Mind
Your
Privacy
SL
14
16. Technology
is
ethics
neutral
Can
the
crea:on
of
data
about
ourselves
be
considered
a
crea:ve
act?
©
Mind
Your
Privacy
SL
16
18. (Social
media)
US
tech
Co
&
Privacy
Source:
h`p://www.techweekeurope.co.uk/
news/eff-‐apple-‐amazon-‐yahoo-‐
twi`er-‐government-‐privacy-‐114962
©
Mind
Your
Privacy
SL
25. Defining
SocialCRM
Social
CRM
is
a
philosophy
&
business
strategy,
supported
by
a
technology
plaporm,
business
rules,
workflow,
processes
and
social
characterisQcs,
designed
to
engage
the
customer
in
a
collaboraQve
conversaQon
in
order
to
provide
mutually
beneficial
value
in
a
trusted
&
transparent
business
environment.
It’s
the
company’s
programmaIc
response
to
the
customer’s
ownership
of
the
conversaIon.
©
Mind
Your
Privacy
SL
25
27. LOVE
your
lawyers!
Who
don’t
tell
me
what
I
can’t
do
but
How
I
can
do
it
©
Mind
Your
Privacy
SL
27
32. Privacy
by
Design
Principles
(7)
1. Pro-‐acQve
not
ReacQve;
PrevenQve
not
Remedial
2. Privacy
as
a
default
senng
3. Privacy
embedded
into
Design
4. Full-‐funcQonality
–
PosiQve
Sum,
not
Zero
Sum
5. End-‐to-‐End
Security
–
Full
Life
Cycle
ProtecQon
6. Visibility
and
Transparency
–
Keep
it
open
7. Respect
for
User
Privacy
–
Keep
it
User-‐Centric
©
Mind
Your
Privacy
SL
32
33. In a constantly evolving
data protection
environment for the users
Privacy is a challenge!
New Objectives
We must move from
mere “compliance”
towards “Privacy by
Design”, keeping usability
top of the list!
Mind Your Privacy
©
Mind
Your
Privacy
SL
33
34. La
privacidad
Unos
dicen
que
ha
muerto
Otros
que
no
preocupa
al
usuario
Y
sin
embargo
todos
hablan
de
ella
(sobre
todo
el
usuario)
Mind Your Privacy
©
Mind
Your
Privacy
SL
34
37.
Mind Your Privacy
2007
2008
2009
2010
2011
Total
2520
4049
6017
6702
9878
0
2000
4000
6000
8000
10000
12000
Denuncias
y
reclamaciones
©
Mind
Your
Privacy
SL
37
38.
Mind Your Privacy
2007
2008
2009
2010
2011
Total
399
360
692
652
898
0
100
200
300
400
500
600
700
800
900
1000
Sanciones
impuestas
©
Mind
Your
Privacy
SL
38
39. ©
Mind
Your
Privacy
SL
39
Transparency
as a medium for
usability
Our commitment
Help
businesses turn
PRIVACIDAD
into an added value
for them & their
users
Respecting users’
privacy is increasingly
becoming a deciding factor
Using plain and
understandable
language facilitates
communication
PRIVACY