4. Did you know that...?
Over 40% of greenhouse gases come directly from activities we all take for
granted such as switching on our PCs to driving our car
We are ALL part of the PROBLEM, so we must ALL become part of the SOLUTION
This means taking personal responsibility for our individual carbon footprint
5. How can you play your part?
EITHER by reducing your own emissions and carbon footprint
OR by purchasing carbon offsets to compensate for your footprint
6. What are carbon offsets?
One carbon offset unit is a commodity created by neutralizing one tonne of CO2
Individuals and companies buy them to balance their CO2 -producing activities
and reduce the damaging effects of climate change
7. How is a carbon offset created?
EITHER by replacing the burning of fossil fuels with alternative energy sources
such as hydroelectric, wind or solar projects
OR by actively removing CO2 from the atmosphere by planting trees,
which absorb CO2 through photosynthesis
8. How do we source our product?
• We support environmental and humanitarian projects around the world
designed to reduce CO2 in the atmosphere
• These projects produce ‘offsets’ which become our product
• People all over the World buy our product to make themselves carbon friendly,
which in turn helps fund the projects
9. Our mission
To create a sustainable financial model to incentivize and mobilize people to
preserve our environment for future generations
10. The power of timing
$ Billion Growth of the Carbon Offsetting Market
“Carbon trading may
dwarf that of crude
oil within 5 years –
worth $2 trillion”
U.S. COMMODITY
FUTURES TRADING
COMMISSION