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20 Reasons Why There Is No
Such Thing as a “Lifestyle”
Law Firm and Why You
Should Beware Moving from
a Large Law Firm to a
Boutique Law Firm
Summary:
While boutique law firms
may seem alluring from the
outside, there are often
many issues in them that
can cause serious problems
for your career. BCG ATTORNEY SEARCH
Attorneys working in large law firms tell me on a daily basis that they are interested in
working in boutique firms and are even “somewhat flexible” when it comes to their
salaries in order to achieve that dream. Who has such a dream and what is it?
You are overworked and feel unappreciated in your large law firm. You feel all alone,
dissatisfied, and anxious. You see no future at your large firm and fear you will never be
able to bring in clients or develop anything other than a small book of business. But
wait … you think … maybe everything would be different in a boutique law firm! If you
left your large firm and went to a boutique firm, all your concerns would be alleviated
and you would finally be happy practicing law. If you could just make this kind of move,
you are certain things would turn around for the better. You would be surrounded by
other attorneys who were equally dissatisfied in large law firms and have similar
credentials to you. Your dream is that everything will be great once you make the move
to a boutique firm.
There are different versions of this dream, of course. In most cases, though, the people
who have this dream are attorneys working in large law firms, who are unhappy with
their current situations, and who have convinced themselves that their problems
would be solved if they moved to smaller law firms.
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When these attorneys try to turn their dreams into reality, some end up finding much of what they
were looking for. But many others end up in worse shape than they started, getting taken advantage
of by those they hoped would save them and ending up realizing that their dream was just an illusion.
Here is what happens: Unhappy large law firm attorneys go out and interview with smaller law firms
and give these firms various reasons why they want to move. The smaller firms are wise to what is
going on. They realize that these overworked attorneys have blood (excuse me, I mean HOURS) in
their veins and lead them on by telling them what they yearn to hear. But beware! These smaller firms
are like vampires, planning to get the starry-eyed (and desperate) large firm lawyer on board and suck
hours out of him or her (for lower pay, of course). During the interview, they will sit back, smile, and
say things like:
•“We’re a team here!”
•“We all realized the ‘big firm thing’ was not for us.”
•“We find time to enjoy our weekends here.”
•“One of my friends at the large law firm I worked from died in his mid-30s. I’m sure it was from the
stress and hours.”
•“We can do good work for our clients without having to bill a ton of hours.”
•“We do just as important work as the big firms do but we’re happy.”
•“We can be flexible on our billing rates. Large law firms cannot, and we can make clients happier.”
•“We have the same sorts of attorneys as the big firms but can do the work for much less!”
•“We just went up against a couple of attorneys from a big firm and cleaned their chops!”
•“We give our young attorneys lots of early responsibility they will not get elsewhere!”
•“We give our partners a much higher percentage of their collections than larger law firms.”
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And what will the large law firm lawyer be saying during the interview? He or she will likely be so
anxious to move that he or she will preempt the small law firm’s sales pitch and say things like:
•“I want to go somewhere where I feel part of a team!”
•“I’m starting to realize the big firm thing is not for me!”
•“I want time to enjoy my weekend.”
•“One of my friends at the firm I work for just died. I’m sure it was from the hours.”
•“I want to do good work without having to bill my clients a ton of hours.”
•“I want to do important work and be happy doing it.”
•“I cannot bring in my clients to my big firm because the firm is not flexible in its billing rates.”
•“I would like to work with good attorneys but be able to charge my clients fair rates.”
•“I want to be able to fight against big firms and win without having to be on overstaffed matters.”
•“I want more responsibility.”
•“I want to make more money from the matters I am bringing in.”
This predictable mating dance has been going on for generations, and it still goes on today. The very
serious issue, though, is that there are some profound misunderstandings associated with this dance
on the sides of both the hiring law firms and the attorneys.
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First of all, from the attorney’s perspective, I almost always see attorneys who go to
boutiques try and leave within six months to a year after joining them. I will go into the
reasons for this in some depth in this article. But the essential issue—the forest for the
trees—is this: BOTH BOUTIQUES AND MAJOR LAW FIRMS ARE BUSINESSES THAT NEED
BILLING MACHINES AND BUSINESS GENERATING MACHINES TO SERVICE. THE
DIFFERENCE IS THAT THE LARGER LAW FIRM IS A MORE HIGHLY EVOLVED AND
SOPHISTICATED ORGANISM THAN THE BOUTIQUE. This means that when big firm
attorneys get to smaller law firms, they realize that their new firms are businesses just like
their last firms—struggling to survive, but most often having a much more difficult time.
Things are the same … only worse! Despite their apparent allure, smaller firms are not as
highly evolved as larger law firms and do not know how to deal with all the intricacies of
running a business. Many attorneys who give up the relative security of large law firms (for
attorneys who make good career decisions and play the large firm game right) often find
themselves in an even more dire situation once they get to the boutiques of their dreams.
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This is not the case for every attorney, of course, and some attorneys make good decisions by moving to
boutiques. But most do not, and end up trying to leave the boutique to go back to a larger law firm (which
generally will not have them), or to go in-house (which is more difficult when not coming from a name brand
law firm), or they simply leave the law completely. I want to point out one cold hard fact that those
fantasizing about the boutique will not want to hear: You are far more likely to succeed and have a long-term
career if you move to another large law firm than if you move to a boutique. That is just the way it is, and I
have seen this play over and over again the past several decades. Most attorneys move to boutique law firms
because of some soul searching they need to do internally related to whether they should be practicing law
in a law firm in the first place, and not because of anything wrong with the actual law firm where they work.
As mentioned, there are some attorneys for whom boutiques are perfect and who should work at one. In
fact, a significant percentage of placements I make are with boutiques—more than 40%. This is much higher
than any other legal recruiter I have ever spoken with (most would be less than 10% and closer to 5%). I
consider myself to be somewhat of an expert in making boutique placements, and have people interviewing
with them just about every day of the week—they are good fits for some attorneys, as long as they know
what they are getting into.
This article is primarily focused on boutique law firms from the perspective of the attorney making the move
from the large law firm to the smaller one. But it is useful to note, additionally, that boutique law firms also
should consider that there are risks associated with hiring unhappy large firm lawyers. Boutiques should
understand that the attorney who is unhappy and having problems in the large law firm practice setting is
also very likely to have the same problems in the small firm practice setting. In fact, these problems are likely
to be even further magnified in the small law firm practice setting than they were in the large law firm
practice setting. Attorneys who come over from large law firms will more-often-than-not find reasons to be
unhappy with their new jobs and bring down the morale of everyone else around them. They will say things
to others in the firm like: “The hours here are no different, but we are expected to get paid a ton less.” Pretty
soon they will be looking for a new job and leave in the middle of an important matter.
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Here is why there is no such thing as “lifestyle” boutique law firms and why you should think twice
before moving to a boutique from a big law firm:
1. All Large Law Firms Started Out as Boutiques, and Most Are Eager and Hungry to Grow.
2. The Hours Are Marketed to Potential Hires as “Low,” but Attorneys Are Going to Be Expected to Work Extremely Hard
If There Is Enough Work.
3. Most Boutiques End Up Going Out of Business or Being Absorbed by Larger Law Firms.
4. Many Attorneys in Lifestyle Boutique Firms Market Themselves (to Clients and Potential Hires) as Having Been Trained
in Large Law Firms; but They Fail to Disclose That They Were Unhappy and Could Not Make It in Large Law Firms,
Which Calls into Question Their Ability to Be Happy and Succeed in a Boutique Law Firm.
5. The Pay Will Almost Always Be Low at Lifestyle Boutiques because They Do Not Have Enough Money to Go Around.
6. It Is More Difficult to Control (Money-Grabbing) Megalomaniac Partners at Lifestyle Boutiques Than at Larger Law
Firms.
7. You Are Limited in the Sorts of Clients You Can Bring in to Small Law Firms.
8. Small Law Firms Typically Have Fewer Benefits, Less Support, and Less Training than Larger Law Firms.
9. It Is More Difficult to Go In-House from Smaller Law Firms.
10. In Court and in Deals, Larger Law Firms More Often Than Not Win When They Go against Smaller Firms—and They
Command More Respect from Clients, Judges, and Others.
11. Boutiques That Are Not Growing Are Not Growing for a Reason—It Could Be Poor Management, Not Enough Drive
from the Attorneys, or the Firm Could Be Coasting on a Few Clients
12. More Responsibility Means More Opportunities to Make Mistakes and Get Fired.
13. You Are Working for Fewer People: Upset the Wrong Person and Your Career with a Boutique Is Over
14. Boutiques Are Constantly in Danger of Being Absorbed and Going Out of Business
15. Boutiques That Have Been around Awhile and Are Not Growing Typically Are Relying on the Business of a Few Large
Partners Who May Leave, Die, or Retire.
16. Boutiques Typically Do Not Have Large Clients (or Do Sophisticated Work for Them).
17. If You Go to a Lifestyle Boutique, You Generally Will Never Be Able to Return to a Major Law Firm.
18. Boutique Law Firms Are Much, Much More Likely to Be “Eat What You Kill” Than Larger Law Firms and Will Not Be
Able to Give You Work Indefinitely.
19. Large Law Firms Have Been through Consultants, Major Departures, and Problems to Get Where They Are.
20. Boutique Law Firms Have Fewer Meaningful Opportunities Compared to Larger Law Firms.
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1. All Large Law Firms Started Out as Boutiques, and Most Are Eager and Hungry to Grow.
Never forget that the founders of most boutique law firms dream of building major law firms. They want to build
these firms on your blood, sweat, and tears. Like generals leading armies into war, they will sacrifice their
attorneys in their quest for the glory of growth. Growing firms are nasty places. They are frightening.
There are so many angles I could tell you about that boutiques use to grow, but the main way they grow is by
raising profits-per-partner. Boutiques know that the higher the profits-per-partner, the more likely they are to
attract partners from large law firms with business. Then, they use the pedigrees of their attorneys and so-
called “lifestyle factors” (which often is a scam) to attract associates from large firms. The real growth comes
from partners and raising profits-per-partner, which starts a stampede of money and growth to the law firm.
To raise profits-per-partner:
•The law firm will not make many “homegrown” partners and will simply bring in lateral partners with lots of
business.
•The law firm will expect higher hours from fewer people.
•The law firm will let scores of people go when work gets slow.
•The law firm will constantly be raising billing rates, making it more difficult for people to bring in business (or to
hold on to business).
•The law firm will start cutting unprofitable practice areas (or those with lower billing rates) like employment, trust
and estates, and even patent prosecution—the law firm will build itself up with the revenues from these practice
areas and then cut them when things get slow.
•The law firm will cut attorneys with low hours.
•The law firm will fire all attorneys with eight or more years of experience to attract younger, hungrier attorneys to
do the work and allow partners to do more of the work themselves to raise profits-per-partner.
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2. The Hours Are Marketed to Potential Hires as “Low,” but Attorneys Are Going to Be Expected to Work Extremely
Hard If There Is Enough Work.
Boutiques love to talk about their low hours to potential hires, and this looks extremely attractive. Many young and impressionable
attorneys fall for this—just like they did when they were even younger and believed in the Easter Bunny, Santa Claus, and the
Tooth Fairy.
If hours are that low, then the firm has a problem generating work. If hours stay low, the firm will not be around very long. Partners with
business will leave to make more money elsewhere from lots of bodies billing.
If a boutique law firm has business coming in, it will expect everyone to work extremely hard. The second a major matter comes in, the
leaders of the firm get excited and start thinking about all of the things they can do with the money that you generate—their
bonuses (new cars and home renovation!), new computers, redecorating the conference room, and more. You are working hard
and billing a lot of hours so that the firm leaders can enjoy the fruits of your labor. The more significant work the law firm can
generate, the more you will be expected to work. The more you work, the less the law firm has to bear the expense of hiring
others to do the work. Boutiques love it when you bill a lot of hours, and it is arguably more important to them that you bill a lot of
hours than it is to larger law firms. There is more at stake for the smaller law firm. The money you generate is much more likely to
go straight to the top.
Some boutique law firms will make the calculation that your qualifications look so good to their clients (compared to other attorneys in
the firm) that they would rather keep you around with lower hours than lose you (it is a cost-benefit analysis to them). But this
never lasts long. The law firm politics will catch up with you, and the people working the hardest will be advanced and not you.
The law firm will succeed to the extent others work hard, and the law firm will then gain the ability to pay more and attract people
with a similar background to yours (and no longer need to keep you around just because you have impressive paper qualifications).
When hours are perpetually low at boutiques, the boutiques go out of business, have a difficult time paying competitive salaries, and
simply do not stay viable. Also, if there are a bunch of unproductive attorneys working on client matters, they will be up against
attorneys from other law firms with productive attorneys. These other firms will end up getting the bulk of the business. If the
boutique law firm is losing most of the time, clients will not be interested in using them.
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3. Most Boutiques End Up Going Out of Business or Being Absorbed by Larger Law Firms.
Most “prestigious” boutiques are started by refugees from larger law firms who left
because they had issues with the management of their firms. This most often means
that the attorneys who left were not “the management” and did not have any
experience managing. “We’ll make millions!” they think when they start their boutique
law firms away from the management of the large law firm. What they quickly realize
is that they have no experience managing a law firm, and that keeping everything
together is extremely difficult and time-consuming.
Managing a law firm is a far different job than working in one. Most large law firms
have decades of experience—or 100+ years of experience—managing a law firm. It is
axiomatic that if you put a bunch of people with no management experience in charge
of a small law firm that the law firm is likely to fail.
That is exactly what happens. Most boutique law firms fail—the substantial majority of
the time. For some boutiques, this happens in less than a year, and in many, it takes 5
to 20 years. Nevertheless, most fail, and do so with such regularity that it is a daily
occurrence around the country.
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• Many boutiques are absorbed by larger law firms. At any one time, I am representing boutiques looking to
merge with larger law firms. The founders of the boutiques have realized how difficult managing a law firm is and
prefer to just get paid for working in the firm. Many boutiques also have become unsustainable because the people
running them have no idea how to control expenses, plan for the future, and so forth.
• Many boutiques simply break up. Two or three people start the firm. They cannot agree on how to split the
money (most common), and the person with the most business picks up and leaves. I am dealing with several
attorneys in this sort of situation at all points in time. There are many reasons these firms break up. Some that I have
seen recently are:
• Loss of one major client. I saw one firm go under that failed when it lost a major client. The firm
represented a health insurance company—and it was by far its largest client. But the client fired the law
firm and the law firm was gone within a few months.
• A scandal involving a founding partner. This is remarkably common for some reason. A partner does
something illegal, embezzles client funds, gets arrested for something, and the firm implodes. I have
represented more attorneys than I can count whose firms imploded due to this.
• Many boutiques go under for lack of funds. The law firm no longer has the money to pay salaries. Many
attorneys are suddenly turned into hourly employees. “I was paid for 400 hours last year. The year before
was a good year and they paid me for 600 hours.” This happens with astonishing regularity. The law firms
by this time have often gotten rid of office space and are making all of their attorneys work from home.
• The founders of many boutiques simply retire or stop bringing in work. As attorneys who founded the
boutique get older, they stop bringing in work and clients stop using them because they are no longer
hungry or able to get results. Without work, the boutiques get rid of associates, stop paying partners a
salary, and the work in the firm dries up. The law firm disbands. This is extremely common.
• Many boutiques go out of business because they are sued. Without a lot of hands on deck for most
matters, many boutiques make stupid mistakes and end up getting sued and going out of business.
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4. Many Attorneys in Lifestyle Boutique Firms Market Themselves (to Clients and Potential Hires)
as Having Been Trained in Large Law Firms; but They Fail to Disclose That They Were Unhappy and
Could Not Make It in Large Law Firms, Which Calls into Question Their Ability to Be Happy and
Succeed in a Boutique Law Firm.
It is not a nice thing to say, but many attorneys who start boutique law firms and go to work in them
are the sort of attorneys who could not make it in a large law firm. They may have had personality
issues, issues with the quality of their work—who knows? Regardless, do you think it is a good idea to
put people who could not make it in one environment all together in a different environment? If you
are thinking what I am thinking you should realize the following: People who failed (or were
unhappy) in one environment are likely to fail and be unhappy in a new environment as well.
Do you know any unhappy people? An unhappy person is often just as likely to be unhappy sitting on
the beach on an exotic island as he or she is sitting in an office building 50 floors up at a desk
practicing law. Some people are just unhappy people. In the same way, some people are just unhappy
practicing law—it does not matter if it is in a boutique or a major law firm, the person will likely
remain unhappy.
You are more likely to succeed when you are around people who are well-adjusted and succeed
wherever they go. If you rise in a large law firm, you are more likely to encounter these people (who
will provide you the insight and mindset for success as an attorney) than if you are working in a
smaller firm.
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5. The Pay Will Almost Always Be Low at Lifestyle Boutiques
because They Do Not Have Enough Money to Go Around.
Lifestyle boutiques typically do not have a lot of money to go
around because they (1) do not have large clients, (2) do not have a
lot of bodies to put on matters, (3) do not have a lot of different
practice areas they can spin off and upsell work to for their clients,
and (4) do have price-sensitive clients.
Without a lot of money being generated, boutique law firms do not
have the money to pay you market rates or a desirable salary. This is
because they may not be highly evolved businesses—and may
never be. When you work at a lifestyle boutique—unless it evolves
to a more sophisticated business enterprise—you will never make
much money.
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6. It Is More Difficult to Control (Money-Grabbing) Megalomaniac
Partners at Lifestyle Boutiques Than at Larger Law Firms.
At most lifestyle boutiques, there are a few partners who generate the
majority of the business. At some point in the game, these partners
start getting resentful that they are “sharing” so much of their money
and demand more and more of the money they are collecting. They
keep associate salaries down and start pushing around partners
without business. These kinds of money-grabbing partners often leave,
and if they do not, they set up an environment where things are
structured so as much money and power flows to them as possible.
Partners are better controlled in larger law firms, because these law
firms can more easily replace them. Large law firms are structured so
they have multiple streams of income (from multiple partners) coming
in and are thus less dependent on any one person. Having many
partners helps the large firm deal with the risk created by being
dependent on just a few partners. BCG ATTORNEY SEARCH
7. You Are Limited in the Sorts of Clients You Can Bring in to Small
Law Firms.
Most attorneys choose to buy their suits and work clothes at higher-end stores. When
they are sick, most attorneys go to doctors who charge higher prices. Most attorneys also
did not attend the cheapest college or law school that they could find.
Law firm clients are no different. Law firm clients want to hire (and do hire) the law firms
with the best brands. The small businessman born overseas with no education operating a
small factory making brackets may not understand the difference, but clients with serious
money to spend want the very best attorneys possible representing them. They want a
name brand, which connotes strength and commands strength in the market and can get
things done.
Larger clients with money to spend almost always prefer larger law firms with major brand
names. If you work in a smaller law firm, you will have an extraordinarily difficult time
bringing in these sorts of clients—and most of them will not be too impressed with the
fact that your billing rates are lower. You will be stuck with smaller to midsized clients. Not
only are smaller clients less likely to have larger matters, but they also are more likely to
protest each bill and be difficult to collect from. This will set you up for a life in which you
can no longer expect to get paid, but instead will have to fight for each cent you get from
your clients. BCG ATTORNEY SEARCH
8. Small Law Firms Typically Have Fewer Benefits, Less Support,
and Less Training than Larger Law Firms.
Because they have less money coming in, most small law firms cut corners any way they
can. They may have cheaper health insurance (if any), no 401K, and less support for the
people working there—fewer paralegals, legal secretaries, docketing clerks, and so forth.
They also will be less likely to pay for client development expenses and continuing legal
education expenses. In fact, no matter how you slice it, the majority of smaller law firms
have much less support and resources than larger law firms.
This means that attorneys will be expected to do much more of the work themselves.
When an attorney from a large law firm goes to a smaller law firm, the attorney is often
amazed at how much busy work and other small tasks the attorney is suddenly required to
do. Litigation attorneys suddenly become responsible for doing filings and keeping their
calendars, for example.
I continually speak with attorneys at “lifestyle boutiques” who complain to me about the
lack of support, benefits, and other resources. There is less money to go around at lifestyle
boutiques because there are fewer hours being billed and collected. If you want to work
for a smaller law firm, this is one of the tradeoffs in most cases.
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9. It Is More Difficult to Go In-House from Smaller Law
Firms.
Many attorneys (partners and associates alike) have long-
term career goals of going in-house.
Companies almost always prefer to hire attorneys from
large law firms instead of hiring attorneys from smaller
law firms. The reason is simple: They hire from the law
firms whose names they know and trust. If you are a
smaller law firm, the company is not as likely to be
familiar with you. When a company hires in-house
counsel, if you are at a major law firm, the company is
much more likely to have confidence in you than if you are
coming from a smaller law firm. BCG ATTORNEY SEARCH
10. In Court and in Deals, Larger Law Firms More Often
Than Not Win When They Go against Smaller Firms—and
They Command More Respect from Clients, Judges, and
Others.
I do not like this any more than you do: Large law firms carry more respect and are more likely to get better
outcomes from opposing counsel and judges. This is just the way it is. I have seen it far too often.
Judges typically are more lenient and more likely to rule for large law firms for many reasons. One reason is
because they know that someone is spending a lot of money and the large law firm will uncover any mistake
the judge makes and bring it up on appeal—the mere virtue of using a large law firm communicates this.
Large law firms also are more likely to be involved in the legal community, known to the judge, and possibly
even connected in some direct or indirect way to the judge. Large law firms have more resources and
typically write better, research better, and follow procedures more carefully.
In dealing with opposing counsel, large law firms typically get the best terms in deals as well. Large law firms
tend to have more specialists and more experience on different types of deals. They will put more hours into
understanding deals, will have more levels of people looking things over and, consequently, be able to get
the better of the other side. Not surprisingly, small law firm attorneys also are often intimidated by attorneys
from larger law firms and let their guards down, are flattered, and end up missing important terms. In many
cases, attorneys from smaller law firms have been trying for years to get positions in the very same large law
firms they are up against and believe that being nice may give them an advantage when they try to work
there again.
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11. Boutiques That Are Not Growing Are Not Growing for
a Reason—It Could Be Poor Management, Not Enough
Drive from the Attorneys, or the Firm Could Be Coasting
on a Few Clients
If a boutique law firm is not growing, it is often a sign that
something is wrong. There is either bad management, the attorneys
are not driven to grow the firm, or the firm may be coasting on the
work of a few clients.
A lack of growth is not a good sign. If something is not growing,
then it is likely to start shrinking and die. This is what happens to
most boutique law firms. If there is no growth, then there will be no
opportunity for you to grow either—or the responsibility for growth
will fall on you.
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12. More Responsibility Means More Opportunities to
Make Mistakes and Get Fired.
It is very common for attorneys to join boutique law firms and then lose their jobs fairly soon after that.
One example that comes to mind is in the case of litigators. In a large law firm, litigators may be groomed for years
before they ever take a deposition. Many partners may never be the first chair in a trial until they have been
partners for a decade or more. People are groomed for a long time and given responsibility and additional tasks as
they become expert tacticians in one task. In contrast, in small law firms, attorneys are thrown right into the fire.
Years ago, I placed a fifth-year Harvard Law School graduate from Jones Day into a small law firm in Los Angeles. He
had never been in court and had only taken a few depositions. Within a few months, he had lost his job. He ended
up having a next to impossible time finding a new job and ended up gaining over 100 pounds and developing a
serious drinking problem after the experience.
The firm called me and said they were letting him go because he was “terrible in court” and “did not have enough
confidence in front of the Judge.” You can use your imagination for whatever that is worth, but the attorney had
never done anything but sit behind a desk writing briefs. Like all confident graduates from top law schools and major
law firms, he came to me wanting “more responsibility” and so forth. He got it.
In small law firms, there are always fewer people looking over your work. You have more responsibility, and when
you make mistakes, the consequences are likely to be much harsher. I have seen attorneys fired in small law firms for
calendaring mistakes, being late to a closing, and even making a typo. Last week I saw an attorney at a small law firm
get fired for making a typographical error (admittedly, it was a serious one) that would have been caught if he had
something as simple as a secretary to look at what he turned in. You have much more opportunities to make
mistakes and screw up in smaller law firms than larger firms. With more responsibility comes more opportunity to
make mistakes.
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13. You Are Working for Fewer People: Upset the Wrong
Person and Your Career with a Boutique Is Over
You can lose your position for upsetting the wrong person in a large law firm as
well. However, the person might be on a different floor—or at the very least
avoidable if there are 300+ people working in your office. In a small law firm, it is
very difficult to avoid someone you do not get along with. The environment can
rapidly become extremely toxic, and you will not be happy in a toxic
environment. If you upset the wrong person, suddenly you might find the entire
firm against you, and you will be expelled like a virus.
Perhaps you are the sort of person who gets along with everyone and rarely has a
conflict with your co-workers. If this is the case, then you have nothing to worry
about. Most attorneys, though, do have conflicts from time to time—whether it is
about money, the quality of the work you are doing, or even something as simple
as pointing out the error(s) of a superior. If you are going to work in a smaller law
firm, you should understand that problems can become much larger and
significant in that environment than they might be elsewhere.
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14. Boutiques Are Constantly in Danger of Being
Absorbed and Going Out of Business
While I have covered this above to some extent, it is important to understand
that most successful boutiques are always in some sort of talks with larger firms.
There are very few of these boutiques that are not at any one point in time ready
to be somehow absorbed by larger institutions.
If you are working at a successful (growing) boutique, the odds are that the
partners in charge have been approached at some time about a merger, have had
some discussions in this area, and are always willing to listen to proposals. Most
proposals made by larger law firms for acquiring smaller law firms tend to involve
the most profitable partners coming over and leaving much of the rest of the firm
on its own. Most successful boutiques end up merging into larger law firms at
some point. They cannot compete with larger law firms in most markets, as larger
firms offer a greater variety of services and the benefits of a more well-run
operation.
BCG ATTORNEY SEARCH
15. Boutiques That Have Been around Awhile and Are
Not Growing Typically Are Relying on the Business of a
Few Large Partners Who May Leave, Die, or Retire.
If the boutique does not merge, it is likely to go out of
business when the most productive lawyers (those with
business) leave, die, or retire. This frequently happens to
boutique law firms. I regularly get calls from partners in
boutique law firms who are “lost” and do not know what
to do when the source of their work and business has
gone away.
BCG ATTORNEY SEARCH
16. Boutiques Typically Do Not Have Large Clients (or Do
Sophisticated Work for Them).
Most boutique law firms do not have large clients. This means that their billing rates are
lower and they are working for smaller clients that are less likely to want to pay their bills.
Very few large clients will give sophisticated work to small law firms for reasons discussed
above. This means that if you work in a boutique law firm that represents small clients, the
odds are that you will be doing work that large law firms do not want to do—small
transactions, small lawsuits, and so forth. While doing less important work may have some
appeal, it limits your prospects and growth.
Without large clients, most boutiques do not have access to “waterfalls of money” that
allow the boutique to grow. Large clients have no problem paying legal bills of hundreds of
thousands of dollars a month because it is meaningless to them in the larger picture. In
contrast, smaller clients do. Attorneys in larger law firms have more support and make
more money because they have clients that have turned on these “spigots” of money and
keep them going. Large New York City law firms, for example, have some of the best
spigots ever—large banks and other institutional clients that have been spending tens of
millions of dollars a year with some major law firms for several decades.
BCG ATTORNEY SEARCH
17. If You Go to a Lifestyle Boutique, You Generally Will
Never Be Able to Return to a Major Law Firm.
Large law firms hire attorneys coming from other major law firms in most cases. Attorneys
from other major law firms have predictable quality, are more likely to be used to working
hard, and law firms want to hire people who have stayed in large law firms and not moved
to smaller ones. The idea is that if you moved to a smaller law firm once, you will likely
move to a small law firm again—or leave the practice of law, because what made you
unhappy in a large law firm (and then a boutique law firm) will make you unhappy in the
next law firm again.
Additionally, large firms look at candidates from smaller firms and assume that they will
have had less training than large firm candidates and also assume that they will not have
become “specialists” in any practice area, but will instead have become generalists, which
are less desirable to large firms. Large law firms typically only hire specialists in one
practice area and not generalists.
BCG ATTORNEY SEARCH
18. Boutique Law Firms Are Much, Much More Likely to
Be “Eat What You Kill” Than Larger Law Firms and Will
Not Be Able to Give You Work Indefinitely.
Large law firms represent giant institutional clients—public companies,
international banks, foreign governments, and so forth. These clients do not give
any thought to spending tens of millions of dollars on their law firms each year.
These institutional relationships create opportunities for attorneys without
clients of their own to have a role in servicing these clients and do work for them.
Many of the equity partners in the largest law firms in the world have never
brought in a single client of their own, but benefit from their firms’ institutional
relationships and the business this throws off.
If you are a very talented legal practitioner with no business-generating skills on
the horizon, you are going to be much more likely to be successful in a major law
firm where you can muscle your way into being a valuable contact for an
important firm institutional client than you are likely to be with a boutique.
BCG ATTORNEY SEARCH
19. Large Law Firms Have Been through Consultants,
Major Departures, and Problems to Get Where They Are.
Most large law firms have been through decades (if not
generations) of growing pains. They have hired consultants, fired
consultants, tried numerous compensation plans, lost groups of
partners and countless associates, and then built up again and
again—after shrinking again and again. If you join a “growing
boutique,” this is what lies ahead for you.
Large law firms are businesses that have grown from small law firms
and miraculously survived because they did so many things right.
Much of the dissatisfaction attorneys have with large law firms is
because there is not a perfect model for running a law firm. Large
law firms have found the best balance possible for them.
BCG ATTORNEY SEARCH
20. Boutique Law Firms Have Fewer Meaningful
Opportunities Compared to Larger Law Firms.
I speak with attorneys in major law firms each week who want to move to a boutique so
they can make partner. But what does partner mean? In a smaller law firm, being a
partner may be quite meaningless. In many of the most successful boutique law firms,
partners make under $200,000 a year, and in most, the average partner makes less than a
senior associate in most major law firms. Since they are “partners,” a high degree of their
compensation is often tied to how much work they are bringing in. If the partner does not
bring in a lot of work, then his or her compensation may be in the low six figures.
However, if you make “counsel” in a major law firm, you can make over $500,000 a year in
many cities—Washington, DC; New York; Chicago; and Los Angeles.
The point is that the term “partner” is relative. If a firm is handing out that title like candy,
then it is probably not worth much. The majority of senior associates and counsel-level
attorneys in major law firms earn more money than “partners” in boutique law firms and
have less pressure to generate business and less income fluctuation.
BCG ATTORNEY SEARCH
Conclusions
Attorneys often romanticize working for boutique law firms under the misguided
impression that doing so will make their lives and careers much better. While this can be
the case, and there are many reasons that a boutique is an attractive choice for the right
attorney who understands the tradeoffs, it often is not. Attorneys should carefully
consider their reasons for taking jobs with boutique law firms before doing so.
This article “20 Reasons Why There Is No Such Thing as a “Lifestyle” Law Firm and Why You
Should Beware Moving from a Large Law Firm to a Boutique Law Firm ” first appeared on
BCG Attorney Search is widely known to be the most selective recruiting firm in terms of
who it represents in the United States.
BCG ATTORNEY SEARCH

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20 reasons why there is no such thing as a “lifestyle” law firm and why you should beware moving from a large law firm to a boutique law firm

  • 1. BCG ATTORNEY SEARCH 20 Reasons Why There Is No Such Thing as a “Lifestyle” Law Firm and Why You Should Beware Moving from a Large Law Firm to a Boutique Law Firm
  • 2. Summary: While boutique law firms may seem alluring from the outside, there are often many issues in them that can cause serious problems for your career. BCG ATTORNEY SEARCH
  • 3. Attorneys working in large law firms tell me on a daily basis that they are interested in working in boutique firms and are even “somewhat flexible” when it comes to their salaries in order to achieve that dream. Who has such a dream and what is it? You are overworked and feel unappreciated in your large law firm. You feel all alone, dissatisfied, and anxious. You see no future at your large firm and fear you will never be able to bring in clients or develop anything other than a small book of business. But wait … you think … maybe everything would be different in a boutique law firm! If you left your large firm and went to a boutique firm, all your concerns would be alleviated and you would finally be happy practicing law. If you could just make this kind of move, you are certain things would turn around for the better. You would be surrounded by other attorneys who were equally dissatisfied in large law firms and have similar credentials to you. Your dream is that everything will be great once you make the move to a boutique firm. There are different versions of this dream, of course. In most cases, though, the people who have this dream are attorneys working in large law firms, who are unhappy with their current situations, and who have convinced themselves that their problems would be solved if they moved to smaller law firms. BCG ATTORNEY SEARCH
  • 4. When these attorneys try to turn their dreams into reality, some end up finding much of what they were looking for. But many others end up in worse shape than they started, getting taken advantage of by those they hoped would save them and ending up realizing that their dream was just an illusion. Here is what happens: Unhappy large law firm attorneys go out and interview with smaller law firms and give these firms various reasons why they want to move. The smaller firms are wise to what is going on. They realize that these overworked attorneys have blood (excuse me, I mean HOURS) in their veins and lead them on by telling them what they yearn to hear. But beware! These smaller firms are like vampires, planning to get the starry-eyed (and desperate) large firm lawyer on board and suck hours out of him or her (for lower pay, of course). During the interview, they will sit back, smile, and say things like: •“We’re a team here!” •“We all realized the ‘big firm thing’ was not for us.” •“We find time to enjoy our weekends here.” •“One of my friends at the large law firm I worked from died in his mid-30s. I’m sure it was from the stress and hours.” •“We can do good work for our clients without having to bill a ton of hours.” •“We do just as important work as the big firms do but we’re happy.” •“We can be flexible on our billing rates. Large law firms cannot, and we can make clients happier.” •“We have the same sorts of attorneys as the big firms but can do the work for much less!” •“We just went up against a couple of attorneys from a big firm and cleaned their chops!” •“We give our young attorneys lots of early responsibility they will not get elsewhere!” •“We give our partners a much higher percentage of their collections than larger law firms.” BCG ATTORNEY SEARCH
  • 5. And what will the large law firm lawyer be saying during the interview? He or she will likely be so anxious to move that he or she will preempt the small law firm’s sales pitch and say things like: •“I want to go somewhere where I feel part of a team!” •“I’m starting to realize the big firm thing is not for me!” •“I want time to enjoy my weekend.” •“One of my friends at the firm I work for just died. I’m sure it was from the hours.” •“I want to do good work without having to bill my clients a ton of hours.” •“I want to do important work and be happy doing it.” •“I cannot bring in my clients to my big firm because the firm is not flexible in its billing rates.” •“I would like to work with good attorneys but be able to charge my clients fair rates.” •“I want to be able to fight against big firms and win without having to be on overstaffed matters.” •“I want more responsibility.” •“I want to make more money from the matters I am bringing in.” This predictable mating dance has been going on for generations, and it still goes on today. The very serious issue, though, is that there are some profound misunderstandings associated with this dance on the sides of both the hiring law firms and the attorneys. BCG ATTORNEY SEARCH
  • 6. First of all, from the attorney’s perspective, I almost always see attorneys who go to boutiques try and leave within six months to a year after joining them. I will go into the reasons for this in some depth in this article. But the essential issue—the forest for the trees—is this: BOTH BOUTIQUES AND MAJOR LAW FIRMS ARE BUSINESSES THAT NEED BILLING MACHINES AND BUSINESS GENERATING MACHINES TO SERVICE. THE DIFFERENCE IS THAT THE LARGER LAW FIRM IS A MORE HIGHLY EVOLVED AND SOPHISTICATED ORGANISM THAN THE BOUTIQUE. This means that when big firm attorneys get to smaller law firms, they realize that their new firms are businesses just like their last firms—struggling to survive, but most often having a much more difficult time. Things are the same … only worse! Despite their apparent allure, smaller firms are not as highly evolved as larger law firms and do not know how to deal with all the intricacies of running a business. Many attorneys who give up the relative security of large law firms (for attorneys who make good career decisions and play the large firm game right) often find themselves in an even more dire situation once they get to the boutiques of their dreams. BCG ATTORNEY SEARCH
  • 7. This is not the case for every attorney, of course, and some attorneys make good decisions by moving to boutiques. But most do not, and end up trying to leave the boutique to go back to a larger law firm (which generally will not have them), or to go in-house (which is more difficult when not coming from a name brand law firm), or they simply leave the law completely. I want to point out one cold hard fact that those fantasizing about the boutique will not want to hear: You are far more likely to succeed and have a long-term career if you move to another large law firm than if you move to a boutique. That is just the way it is, and I have seen this play over and over again the past several decades. Most attorneys move to boutique law firms because of some soul searching they need to do internally related to whether they should be practicing law in a law firm in the first place, and not because of anything wrong with the actual law firm where they work. As mentioned, there are some attorneys for whom boutiques are perfect and who should work at one. In fact, a significant percentage of placements I make are with boutiques—more than 40%. This is much higher than any other legal recruiter I have ever spoken with (most would be less than 10% and closer to 5%). I consider myself to be somewhat of an expert in making boutique placements, and have people interviewing with them just about every day of the week—they are good fits for some attorneys, as long as they know what they are getting into. This article is primarily focused on boutique law firms from the perspective of the attorney making the move from the large law firm to the smaller one. But it is useful to note, additionally, that boutique law firms also should consider that there are risks associated with hiring unhappy large firm lawyers. Boutiques should understand that the attorney who is unhappy and having problems in the large law firm practice setting is also very likely to have the same problems in the small firm practice setting. In fact, these problems are likely to be even further magnified in the small law firm practice setting than they were in the large law firm practice setting. Attorneys who come over from large law firms will more-often-than-not find reasons to be unhappy with their new jobs and bring down the morale of everyone else around them. They will say things to others in the firm like: “The hours here are no different, but we are expected to get paid a ton less.” Pretty soon they will be looking for a new job and leave in the middle of an important matter. BCG ATTORNEY SEARCH
  • 8. Here is why there is no such thing as “lifestyle” boutique law firms and why you should think twice before moving to a boutique from a big law firm: 1. All Large Law Firms Started Out as Boutiques, and Most Are Eager and Hungry to Grow. 2. The Hours Are Marketed to Potential Hires as “Low,” but Attorneys Are Going to Be Expected to Work Extremely Hard If There Is Enough Work. 3. Most Boutiques End Up Going Out of Business or Being Absorbed by Larger Law Firms. 4. Many Attorneys in Lifestyle Boutique Firms Market Themselves (to Clients and Potential Hires) as Having Been Trained in Large Law Firms; but They Fail to Disclose That They Were Unhappy and Could Not Make It in Large Law Firms, Which Calls into Question Their Ability to Be Happy and Succeed in a Boutique Law Firm. 5. The Pay Will Almost Always Be Low at Lifestyle Boutiques because They Do Not Have Enough Money to Go Around. 6. It Is More Difficult to Control (Money-Grabbing) Megalomaniac Partners at Lifestyle Boutiques Than at Larger Law Firms. 7. You Are Limited in the Sorts of Clients You Can Bring in to Small Law Firms. 8. Small Law Firms Typically Have Fewer Benefits, Less Support, and Less Training than Larger Law Firms. 9. It Is More Difficult to Go In-House from Smaller Law Firms. 10. In Court and in Deals, Larger Law Firms More Often Than Not Win When They Go against Smaller Firms—and They Command More Respect from Clients, Judges, and Others. 11. Boutiques That Are Not Growing Are Not Growing for a Reason—It Could Be Poor Management, Not Enough Drive from the Attorneys, or the Firm Could Be Coasting on a Few Clients 12. More Responsibility Means More Opportunities to Make Mistakes and Get Fired. 13. You Are Working for Fewer People: Upset the Wrong Person and Your Career with a Boutique Is Over 14. Boutiques Are Constantly in Danger of Being Absorbed and Going Out of Business 15. Boutiques That Have Been around Awhile and Are Not Growing Typically Are Relying on the Business of a Few Large Partners Who May Leave, Die, or Retire. 16. Boutiques Typically Do Not Have Large Clients (or Do Sophisticated Work for Them). 17. If You Go to a Lifestyle Boutique, You Generally Will Never Be Able to Return to a Major Law Firm. 18. Boutique Law Firms Are Much, Much More Likely to Be “Eat What You Kill” Than Larger Law Firms and Will Not Be Able to Give You Work Indefinitely. 19. Large Law Firms Have Been through Consultants, Major Departures, and Problems to Get Where They Are. 20. Boutique Law Firms Have Fewer Meaningful Opportunities Compared to Larger Law Firms. BCG ATTORNEY SEARCH
  • 9. 1. All Large Law Firms Started Out as Boutiques, and Most Are Eager and Hungry to Grow. Never forget that the founders of most boutique law firms dream of building major law firms. They want to build these firms on your blood, sweat, and tears. Like generals leading armies into war, they will sacrifice their attorneys in their quest for the glory of growth. Growing firms are nasty places. They are frightening. There are so many angles I could tell you about that boutiques use to grow, but the main way they grow is by raising profits-per-partner. Boutiques know that the higher the profits-per-partner, the more likely they are to attract partners from large law firms with business. Then, they use the pedigrees of their attorneys and so- called “lifestyle factors” (which often is a scam) to attract associates from large firms. The real growth comes from partners and raising profits-per-partner, which starts a stampede of money and growth to the law firm. To raise profits-per-partner: •The law firm will not make many “homegrown” partners and will simply bring in lateral partners with lots of business. •The law firm will expect higher hours from fewer people. •The law firm will let scores of people go when work gets slow. •The law firm will constantly be raising billing rates, making it more difficult for people to bring in business (or to hold on to business). •The law firm will start cutting unprofitable practice areas (or those with lower billing rates) like employment, trust and estates, and even patent prosecution—the law firm will build itself up with the revenues from these practice areas and then cut them when things get slow. •The law firm will cut attorneys with low hours. •The law firm will fire all attorneys with eight or more years of experience to attract younger, hungrier attorneys to do the work and allow partners to do more of the work themselves to raise profits-per-partner. BCG ATTORNEY SEARCH
  • 10. 2. The Hours Are Marketed to Potential Hires as “Low,” but Attorneys Are Going to Be Expected to Work Extremely Hard If There Is Enough Work. Boutiques love to talk about their low hours to potential hires, and this looks extremely attractive. Many young and impressionable attorneys fall for this—just like they did when they were even younger and believed in the Easter Bunny, Santa Claus, and the Tooth Fairy. If hours are that low, then the firm has a problem generating work. If hours stay low, the firm will not be around very long. Partners with business will leave to make more money elsewhere from lots of bodies billing. If a boutique law firm has business coming in, it will expect everyone to work extremely hard. The second a major matter comes in, the leaders of the firm get excited and start thinking about all of the things they can do with the money that you generate—their bonuses (new cars and home renovation!), new computers, redecorating the conference room, and more. You are working hard and billing a lot of hours so that the firm leaders can enjoy the fruits of your labor. The more significant work the law firm can generate, the more you will be expected to work. The more you work, the less the law firm has to bear the expense of hiring others to do the work. Boutiques love it when you bill a lot of hours, and it is arguably more important to them that you bill a lot of hours than it is to larger law firms. There is more at stake for the smaller law firm. The money you generate is much more likely to go straight to the top. Some boutique law firms will make the calculation that your qualifications look so good to their clients (compared to other attorneys in the firm) that they would rather keep you around with lower hours than lose you (it is a cost-benefit analysis to them). But this never lasts long. The law firm politics will catch up with you, and the people working the hardest will be advanced and not you. The law firm will succeed to the extent others work hard, and the law firm will then gain the ability to pay more and attract people with a similar background to yours (and no longer need to keep you around just because you have impressive paper qualifications). When hours are perpetually low at boutiques, the boutiques go out of business, have a difficult time paying competitive salaries, and simply do not stay viable. Also, if there are a bunch of unproductive attorneys working on client matters, they will be up against attorneys from other law firms with productive attorneys. These other firms will end up getting the bulk of the business. If the boutique law firm is losing most of the time, clients will not be interested in using them. BCG ATTORNEY SEARCH
  • 11. 3. Most Boutiques End Up Going Out of Business or Being Absorbed by Larger Law Firms. Most “prestigious” boutiques are started by refugees from larger law firms who left because they had issues with the management of their firms. This most often means that the attorneys who left were not “the management” and did not have any experience managing. “We’ll make millions!” they think when they start their boutique law firms away from the management of the large law firm. What they quickly realize is that they have no experience managing a law firm, and that keeping everything together is extremely difficult and time-consuming. Managing a law firm is a far different job than working in one. Most large law firms have decades of experience—or 100+ years of experience—managing a law firm. It is axiomatic that if you put a bunch of people with no management experience in charge of a small law firm that the law firm is likely to fail. That is exactly what happens. Most boutique law firms fail—the substantial majority of the time. For some boutiques, this happens in less than a year, and in many, it takes 5 to 20 years. Nevertheless, most fail, and do so with such regularity that it is a daily occurrence around the country. BCG ATTORNEY SEARCH
  • 12. • Many boutiques are absorbed by larger law firms. At any one time, I am representing boutiques looking to merge with larger law firms. The founders of the boutiques have realized how difficult managing a law firm is and prefer to just get paid for working in the firm. Many boutiques also have become unsustainable because the people running them have no idea how to control expenses, plan for the future, and so forth. • Many boutiques simply break up. Two or three people start the firm. They cannot agree on how to split the money (most common), and the person with the most business picks up and leaves. I am dealing with several attorneys in this sort of situation at all points in time. There are many reasons these firms break up. Some that I have seen recently are: • Loss of one major client. I saw one firm go under that failed when it lost a major client. The firm represented a health insurance company—and it was by far its largest client. But the client fired the law firm and the law firm was gone within a few months. • A scandal involving a founding partner. This is remarkably common for some reason. A partner does something illegal, embezzles client funds, gets arrested for something, and the firm implodes. I have represented more attorneys than I can count whose firms imploded due to this. • Many boutiques go under for lack of funds. The law firm no longer has the money to pay salaries. Many attorneys are suddenly turned into hourly employees. “I was paid for 400 hours last year. The year before was a good year and they paid me for 600 hours.” This happens with astonishing regularity. The law firms by this time have often gotten rid of office space and are making all of their attorneys work from home. • The founders of many boutiques simply retire or stop bringing in work. As attorneys who founded the boutique get older, they stop bringing in work and clients stop using them because they are no longer hungry or able to get results. Without work, the boutiques get rid of associates, stop paying partners a salary, and the work in the firm dries up. The law firm disbands. This is extremely common. • Many boutiques go out of business because they are sued. Without a lot of hands on deck for most matters, many boutiques make stupid mistakes and end up getting sued and going out of business. BCG ATTORNEY SEARCH
  • 13. 4. Many Attorneys in Lifestyle Boutique Firms Market Themselves (to Clients and Potential Hires) as Having Been Trained in Large Law Firms; but They Fail to Disclose That They Were Unhappy and Could Not Make It in Large Law Firms, Which Calls into Question Their Ability to Be Happy and Succeed in a Boutique Law Firm. It is not a nice thing to say, but many attorneys who start boutique law firms and go to work in them are the sort of attorneys who could not make it in a large law firm. They may have had personality issues, issues with the quality of their work—who knows? Regardless, do you think it is a good idea to put people who could not make it in one environment all together in a different environment? If you are thinking what I am thinking you should realize the following: People who failed (or were unhappy) in one environment are likely to fail and be unhappy in a new environment as well. Do you know any unhappy people? An unhappy person is often just as likely to be unhappy sitting on the beach on an exotic island as he or she is sitting in an office building 50 floors up at a desk practicing law. Some people are just unhappy people. In the same way, some people are just unhappy practicing law—it does not matter if it is in a boutique or a major law firm, the person will likely remain unhappy. You are more likely to succeed when you are around people who are well-adjusted and succeed wherever they go. If you rise in a large law firm, you are more likely to encounter these people (who will provide you the insight and mindset for success as an attorney) than if you are working in a smaller firm. BCG ATTORNEY SEARCH
  • 14. 5. The Pay Will Almost Always Be Low at Lifestyle Boutiques because They Do Not Have Enough Money to Go Around. Lifestyle boutiques typically do not have a lot of money to go around because they (1) do not have large clients, (2) do not have a lot of bodies to put on matters, (3) do not have a lot of different practice areas they can spin off and upsell work to for their clients, and (4) do have price-sensitive clients. Without a lot of money being generated, boutique law firms do not have the money to pay you market rates or a desirable salary. This is because they may not be highly evolved businesses—and may never be. When you work at a lifestyle boutique—unless it evolves to a more sophisticated business enterprise—you will never make much money. BCG ATTORNEY SEARCH
  • 15. 6. It Is More Difficult to Control (Money-Grabbing) Megalomaniac Partners at Lifestyle Boutiques Than at Larger Law Firms. At most lifestyle boutiques, there are a few partners who generate the majority of the business. At some point in the game, these partners start getting resentful that they are “sharing” so much of their money and demand more and more of the money they are collecting. They keep associate salaries down and start pushing around partners without business. These kinds of money-grabbing partners often leave, and if they do not, they set up an environment where things are structured so as much money and power flows to them as possible. Partners are better controlled in larger law firms, because these law firms can more easily replace them. Large law firms are structured so they have multiple streams of income (from multiple partners) coming in and are thus less dependent on any one person. Having many partners helps the large firm deal with the risk created by being dependent on just a few partners. BCG ATTORNEY SEARCH
  • 16. 7. You Are Limited in the Sorts of Clients You Can Bring in to Small Law Firms. Most attorneys choose to buy their suits and work clothes at higher-end stores. When they are sick, most attorneys go to doctors who charge higher prices. Most attorneys also did not attend the cheapest college or law school that they could find. Law firm clients are no different. Law firm clients want to hire (and do hire) the law firms with the best brands. The small businessman born overseas with no education operating a small factory making brackets may not understand the difference, but clients with serious money to spend want the very best attorneys possible representing them. They want a name brand, which connotes strength and commands strength in the market and can get things done. Larger clients with money to spend almost always prefer larger law firms with major brand names. If you work in a smaller law firm, you will have an extraordinarily difficult time bringing in these sorts of clients—and most of them will not be too impressed with the fact that your billing rates are lower. You will be stuck with smaller to midsized clients. Not only are smaller clients less likely to have larger matters, but they also are more likely to protest each bill and be difficult to collect from. This will set you up for a life in which you can no longer expect to get paid, but instead will have to fight for each cent you get from your clients. BCG ATTORNEY SEARCH
  • 17. 8. Small Law Firms Typically Have Fewer Benefits, Less Support, and Less Training than Larger Law Firms. Because they have less money coming in, most small law firms cut corners any way they can. They may have cheaper health insurance (if any), no 401K, and less support for the people working there—fewer paralegals, legal secretaries, docketing clerks, and so forth. They also will be less likely to pay for client development expenses and continuing legal education expenses. In fact, no matter how you slice it, the majority of smaller law firms have much less support and resources than larger law firms. This means that attorneys will be expected to do much more of the work themselves. When an attorney from a large law firm goes to a smaller law firm, the attorney is often amazed at how much busy work and other small tasks the attorney is suddenly required to do. Litigation attorneys suddenly become responsible for doing filings and keeping their calendars, for example. I continually speak with attorneys at “lifestyle boutiques” who complain to me about the lack of support, benefits, and other resources. There is less money to go around at lifestyle boutiques because there are fewer hours being billed and collected. If you want to work for a smaller law firm, this is one of the tradeoffs in most cases. BCG ATTORNEY SEARCH
  • 18. 9. It Is More Difficult to Go In-House from Smaller Law Firms. Many attorneys (partners and associates alike) have long- term career goals of going in-house. Companies almost always prefer to hire attorneys from large law firms instead of hiring attorneys from smaller law firms. The reason is simple: They hire from the law firms whose names they know and trust. If you are a smaller law firm, the company is not as likely to be familiar with you. When a company hires in-house counsel, if you are at a major law firm, the company is much more likely to have confidence in you than if you are coming from a smaller law firm. BCG ATTORNEY SEARCH
  • 19. 10. In Court and in Deals, Larger Law Firms More Often Than Not Win When They Go against Smaller Firms—and They Command More Respect from Clients, Judges, and Others. I do not like this any more than you do: Large law firms carry more respect and are more likely to get better outcomes from opposing counsel and judges. This is just the way it is. I have seen it far too often. Judges typically are more lenient and more likely to rule for large law firms for many reasons. One reason is because they know that someone is spending a lot of money and the large law firm will uncover any mistake the judge makes and bring it up on appeal—the mere virtue of using a large law firm communicates this. Large law firms also are more likely to be involved in the legal community, known to the judge, and possibly even connected in some direct or indirect way to the judge. Large law firms have more resources and typically write better, research better, and follow procedures more carefully. In dealing with opposing counsel, large law firms typically get the best terms in deals as well. Large law firms tend to have more specialists and more experience on different types of deals. They will put more hours into understanding deals, will have more levels of people looking things over and, consequently, be able to get the better of the other side. Not surprisingly, small law firm attorneys also are often intimidated by attorneys from larger law firms and let their guards down, are flattered, and end up missing important terms. In many cases, attorneys from smaller law firms have been trying for years to get positions in the very same large law firms they are up against and believe that being nice may give them an advantage when they try to work there again. BCG ATTORNEY SEARCH
  • 20. 11. Boutiques That Are Not Growing Are Not Growing for a Reason—It Could Be Poor Management, Not Enough Drive from the Attorneys, or the Firm Could Be Coasting on a Few Clients If a boutique law firm is not growing, it is often a sign that something is wrong. There is either bad management, the attorneys are not driven to grow the firm, or the firm may be coasting on the work of a few clients. A lack of growth is not a good sign. If something is not growing, then it is likely to start shrinking and die. This is what happens to most boutique law firms. If there is no growth, then there will be no opportunity for you to grow either—or the responsibility for growth will fall on you. BCG ATTORNEY SEARCH
  • 21. 12. More Responsibility Means More Opportunities to Make Mistakes and Get Fired. It is very common for attorneys to join boutique law firms and then lose their jobs fairly soon after that. One example that comes to mind is in the case of litigators. In a large law firm, litigators may be groomed for years before they ever take a deposition. Many partners may never be the first chair in a trial until they have been partners for a decade or more. People are groomed for a long time and given responsibility and additional tasks as they become expert tacticians in one task. In contrast, in small law firms, attorneys are thrown right into the fire. Years ago, I placed a fifth-year Harvard Law School graduate from Jones Day into a small law firm in Los Angeles. He had never been in court and had only taken a few depositions. Within a few months, he had lost his job. He ended up having a next to impossible time finding a new job and ended up gaining over 100 pounds and developing a serious drinking problem after the experience. The firm called me and said they were letting him go because he was “terrible in court” and “did not have enough confidence in front of the Judge.” You can use your imagination for whatever that is worth, but the attorney had never done anything but sit behind a desk writing briefs. Like all confident graduates from top law schools and major law firms, he came to me wanting “more responsibility” and so forth. He got it. In small law firms, there are always fewer people looking over your work. You have more responsibility, and when you make mistakes, the consequences are likely to be much harsher. I have seen attorneys fired in small law firms for calendaring mistakes, being late to a closing, and even making a typo. Last week I saw an attorney at a small law firm get fired for making a typographical error (admittedly, it was a serious one) that would have been caught if he had something as simple as a secretary to look at what he turned in. You have much more opportunities to make mistakes and screw up in smaller law firms than larger firms. With more responsibility comes more opportunity to make mistakes. BCG ATTORNEY SEARCH
  • 22. 13. You Are Working for Fewer People: Upset the Wrong Person and Your Career with a Boutique Is Over You can lose your position for upsetting the wrong person in a large law firm as well. However, the person might be on a different floor—or at the very least avoidable if there are 300+ people working in your office. In a small law firm, it is very difficult to avoid someone you do not get along with. The environment can rapidly become extremely toxic, and you will not be happy in a toxic environment. If you upset the wrong person, suddenly you might find the entire firm against you, and you will be expelled like a virus. Perhaps you are the sort of person who gets along with everyone and rarely has a conflict with your co-workers. If this is the case, then you have nothing to worry about. Most attorneys, though, do have conflicts from time to time—whether it is about money, the quality of the work you are doing, or even something as simple as pointing out the error(s) of a superior. If you are going to work in a smaller law firm, you should understand that problems can become much larger and significant in that environment than they might be elsewhere. BCG ATTORNEY SEARCH
  • 23. 14. Boutiques Are Constantly in Danger of Being Absorbed and Going Out of Business While I have covered this above to some extent, it is important to understand that most successful boutiques are always in some sort of talks with larger firms. There are very few of these boutiques that are not at any one point in time ready to be somehow absorbed by larger institutions. If you are working at a successful (growing) boutique, the odds are that the partners in charge have been approached at some time about a merger, have had some discussions in this area, and are always willing to listen to proposals. Most proposals made by larger law firms for acquiring smaller law firms tend to involve the most profitable partners coming over and leaving much of the rest of the firm on its own. Most successful boutiques end up merging into larger law firms at some point. They cannot compete with larger law firms in most markets, as larger firms offer a greater variety of services and the benefits of a more well-run operation. BCG ATTORNEY SEARCH
  • 24. 15. Boutiques That Have Been around Awhile and Are Not Growing Typically Are Relying on the Business of a Few Large Partners Who May Leave, Die, or Retire. If the boutique does not merge, it is likely to go out of business when the most productive lawyers (those with business) leave, die, or retire. This frequently happens to boutique law firms. I regularly get calls from partners in boutique law firms who are “lost” and do not know what to do when the source of their work and business has gone away. BCG ATTORNEY SEARCH
  • 25. 16. Boutiques Typically Do Not Have Large Clients (or Do Sophisticated Work for Them). Most boutique law firms do not have large clients. This means that their billing rates are lower and they are working for smaller clients that are less likely to want to pay their bills. Very few large clients will give sophisticated work to small law firms for reasons discussed above. This means that if you work in a boutique law firm that represents small clients, the odds are that you will be doing work that large law firms do not want to do—small transactions, small lawsuits, and so forth. While doing less important work may have some appeal, it limits your prospects and growth. Without large clients, most boutiques do not have access to “waterfalls of money” that allow the boutique to grow. Large clients have no problem paying legal bills of hundreds of thousands of dollars a month because it is meaningless to them in the larger picture. In contrast, smaller clients do. Attorneys in larger law firms have more support and make more money because they have clients that have turned on these “spigots” of money and keep them going. Large New York City law firms, for example, have some of the best spigots ever—large banks and other institutional clients that have been spending tens of millions of dollars a year with some major law firms for several decades. BCG ATTORNEY SEARCH
  • 26. 17. If You Go to a Lifestyle Boutique, You Generally Will Never Be Able to Return to a Major Law Firm. Large law firms hire attorneys coming from other major law firms in most cases. Attorneys from other major law firms have predictable quality, are more likely to be used to working hard, and law firms want to hire people who have stayed in large law firms and not moved to smaller ones. The idea is that if you moved to a smaller law firm once, you will likely move to a small law firm again—or leave the practice of law, because what made you unhappy in a large law firm (and then a boutique law firm) will make you unhappy in the next law firm again. Additionally, large firms look at candidates from smaller firms and assume that they will have had less training than large firm candidates and also assume that they will not have become “specialists” in any practice area, but will instead have become generalists, which are less desirable to large firms. Large law firms typically only hire specialists in one practice area and not generalists. BCG ATTORNEY SEARCH
  • 27. 18. Boutique Law Firms Are Much, Much More Likely to Be “Eat What You Kill” Than Larger Law Firms and Will Not Be Able to Give You Work Indefinitely. Large law firms represent giant institutional clients—public companies, international banks, foreign governments, and so forth. These clients do not give any thought to spending tens of millions of dollars on their law firms each year. These institutional relationships create opportunities for attorneys without clients of their own to have a role in servicing these clients and do work for them. Many of the equity partners in the largest law firms in the world have never brought in a single client of their own, but benefit from their firms’ institutional relationships and the business this throws off. If you are a very talented legal practitioner with no business-generating skills on the horizon, you are going to be much more likely to be successful in a major law firm where you can muscle your way into being a valuable contact for an important firm institutional client than you are likely to be with a boutique. BCG ATTORNEY SEARCH
  • 28. 19. Large Law Firms Have Been through Consultants, Major Departures, and Problems to Get Where They Are. Most large law firms have been through decades (if not generations) of growing pains. They have hired consultants, fired consultants, tried numerous compensation plans, lost groups of partners and countless associates, and then built up again and again—after shrinking again and again. If you join a “growing boutique,” this is what lies ahead for you. Large law firms are businesses that have grown from small law firms and miraculously survived because they did so many things right. Much of the dissatisfaction attorneys have with large law firms is because there is not a perfect model for running a law firm. Large law firms have found the best balance possible for them. BCG ATTORNEY SEARCH
  • 29. 20. Boutique Law Firms Have Fewer Meaningful Opportunities Compared to Larger Law Firms. I speak with attorneys in major law firms each week who want to move to a boutique so they can make partner. But what does partner mean? In a smaller law firm, being a partner may be quite meaningless. In many of the most successful boutique law firms, partners make under $200,000 a year, and in most, the average partner makes less than a senior associate in most major law firms. Since they are “partners,” a high degree of their compensation is often tied to how much work they are bringing in. If the partner does not bring in a lot of work, then his or her compensation may be in the low six figures. However, if you make “counsel” in a major law firm, you can make over $500,000 a year in many cities—Washington, DC; New York; Chicago; and Los Angeles. The point is that the term “partner” is relative. If a firm is handing out that title like candy, then it is probably not worth much. The majority of senior associates and counsel-level attorneys in major law firms earn more money than “partners” in boutique law firms and have less pressure to generate business and less income fluctuation. BCG ATTORNEY SEARCH
  • 30. Conclusions Attorneys often romanticize working for boutique law firms under the misguided impression that doing so will make their lives and careers much better. While this can be the case, and there are many reasons that a boutique is an attractive choice for the right attorney who understands the tradeoffs, it often is not. Attorneys should carefully consider their reasons for taking jobs with boutique law firms before doing so. This article “20 Reasons Why There Is No Such Thing as a “Lifestyle” Law Firm and Why You Should Beware Moving from a Large Law Firm to a Boutique Law Firm ” first appeared on BCG Attorney Search is widely known to be the most selective recruiting firm in terms of who it represents in the United States. BCG ATTORNEY SEARCH