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Elements of International Business PEST (Political, Economic, Social & Technological) Analysis 1
2 PEST FORCES & BUSINESS :
The political system play a vital part of country’s business environment, and in navigating different markets. A firm must understand  the coverage & diverge, where, when & how to adjust business practices, operating procedures and strategies to meet the challenges posed by the local environment is a key to success in International business. 3
A firm looking to operate in foreign countries must heed of 3 points: ,[object Object]
 Need to accept the different political & legal system
 Acknowledge the opportunities & threats4
The goal of the political system is to integrate the elements of a society. It includes the complete set of institutions, political organizations & interest groups, as well as the relationship among institutions and the political norms & rules that govern their activities. This system is effective when it’s supported by a legitimate consensus of people who live under it. Political System 5
Political factors implies how & to what degree the Govt. intervene the economy which influence the organization in many ways by creating the advantages & opportunities in the form of Tax Policies, Labor laws & Trade Restrictions and conversely they may also place obligations & duties on organization. Political Factors 6
Individualism Vs Collectivism 			Individualism refers to the primacy of the rights & role of the individual. E.g. Individualistic orientation of the US (Rule of law). 			 Collective refers the primacy of the rights  & role of the community. E.g. formal & informal relationships within the business community of Japanese & Chinese.  7
2. Political Ideology: 		It is the system of ideas that expresses the goals, theories, and aims of a sociopolitical program. E.g the liberal principles of the Democratic party & the conservative doctrine of the Republican party. 		Democratic system involves wide participation by citizen in the decision making process in the forms of parliamentary, liberal, multiparty,  representative & social democracy. 8
Totalitarianism system restricts decision making to a few individuals. Unquestioning support for the official state & opposition to activities that run counter to the goals of the state. e.g One Child Policy in China prohibits a family from having more than a child otherwise subject to steep penalty of $1300. Totalitarianism are of Authoritarianism (North Korea), fascism (Italy), Secular (Vietnam, Singapore & China) & Theocratic (Taliban Party in Afghanistan) 9
[object Object]

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Pest (political)

  • 1. Elements of International Business PEST (Political, Economic, Social & Technological) Analysis 1
  • 2. 2 PEST FORCES & BUSINESS :
  • 3. The political system play a vital part of country’s business environment, and in navigating different markets. A firm must understand the coverage & diverge, where, when & how to adjust business practices, operating procedures and strategies to meet the challenges posed by the local environment is a key to success in International business. 3
  • 4.
  • 5. Need to accept the different political & legal system
  • 6. Acknowledge the opportunities & threats4
  • 7. The goal of the political system is to integrate the elements of a society. It includes the complete set of institutions, political organizations & interest groups, as well as the relationship among institutions and the political norms & rules that govern their activities. This system is effective when it’s supported by a legitimate consensus of people who live under it. Political System 5
  • 8. Political factors implies how & to what degree the Govt. intervene the economy which influence the organization in many ways by creating the advantages & opportunities in the form of Tax Policies, Labor laws & Trade Restrictions and conversely they may also place obligations & duties on organization. Political Factors 6
  • 9. Individualism Vs Collectivism Individualism refers to the primacy of the rights & role of the individual. E.g. Individualistic orientation of the US (Rule of law). Collective refers the primacy of the rights & role of the community. E.g. formal & informal relationships within the business community of Japanese & Chinese. 7
  • 10. 2. Political Ideology: It is the system of ideas that expresses the goals, theories, and aims of a sociopolitical program. E.g the liberal principles of the Democratic party & the conservative doctrine of the Republican party. Democratic system involves wide participation by citizen in the decision making process in the forms of parliamentary, liberal, multiparty, representative & social democracy. 8
  • 11. Totalitarianism system restricts decision making to a few individuals. Unquestioning support for the official state & opposition to activities that run counter to the goals of the state. e.g One Child Policy in China prohibits a family from having more than a child otherwise subject to steep penalty of $1300. Totalitarianism are of Authoritarianism (North Korea), fascism (Italy), Secular (Vietnam, Singapore & China) & Theocratic (Taliban Party in Afghanistan) 9
  • 12.
  • 13. British Govt. decided to work on a long-term view on enterprise, markets, fiscal responsibility & building a green economy.10
  • 14.
  • 15. Market performance (US & Britain realized in 19th took 50 years, whereas China in 9 yrs)
  • 16. Infrastructure (Spent trillion of dollars in airports, dams, seaport, power plant)
  • 17. Resource (Cheap manpower as 1/3rd of Mexico, 1/25th of US. )
  • 18.
  • 19. What you want to do?
  • 20. How much you intend to invest?
  • 21. Need to file an application to the concerned Govt. authority to determine the path & pace.
  • 22. Seek permission from MOFTEC (Ministry of Foreign Trade & Economic Corporation) to see whether it encourages the capital formation, promotes, exports, create jobs or transfer tech.
  • 23. More depend or terrain on bureaucratic system than legal statutes whereas the westerners are accustomed with “RULE OF LAW”
  • 24. No formal legal System (No Comprehensive Bankruptcy Law protect business)