7. 7
TARGET GROUPS
• Architects
• Property owners
• Elevator consultants, specifiers
CUSTOMERS
• Construction companies
• Property owners
• Private homes
8. 8
COMMUNICATION FLOW OF LIFT DRAWINGS
- Distributors - Subsidiaries - Direct Sales
- Builders - Architechts - Property developers
END CUSTOMERS
9. 9
WHAT ISSUES CAN BIM SOLVE IN OUR BUSINESS ?
• Easier for specifier (the architects) to provide lifts
• Ensures that the proposed solutions are correct
• Ensures that the correct and accurate information
about a lift solution accompany the entire process,
from drawings to property management of the building
10. LIFT OBJECTS FOR BIM WAS LAUNCHED IN APRIL 2014
Cibes Lift where the first lift manufacturers to offer BIM-models adaptable
to customer requirements regarding: Construction, sizes, color, design
11. 11
DRIVERS
• Requested by our major construction customers,
Skanska, NCC
• BIM will be required in the future on different markets
for public construction projects
(prel. in UK 2015 and France 2017)
• BIM promote our brand and products worldwide
directly to the targets that we want to reach
12. • Increased number of specifications
• Increased number of contacts
• Increased brand awareness of
CibesLift among architects
12
• More correct and accurate
documentation during the total
building process
RETURN ON INVESTMENT - ROI