EVERYONE at a nonprofit agency is a fundraiser. We need to bring out the inner-fundraiser in everyone: staff, Board, donors and volunteers. Cultivation and fundraising events can require a bit of social finesse and skill. Fundraisers have an innate ability to talk to anyone about anything. Our colleagues and volunteers may not be as comfortable chatting up a stranger. A good fundraiser can help others be great representatives for their organization.

1. 3/21/2010
1. Engaging others
2.
2 Customer service
3. What’s your message?
message?
4. Meetings
5. Empowerment
6.
6 Conversations
Questions along the way….
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2. 3/21/2010
Staff meetings
Strategic planning
Cross department
Message focus
All about relationships
Give and take
Coordination
Fundraising = Customer Service
Focus on donors/clients
Acknowledgement
What do they need?
Get it for them
enthusiastically
2

3. 3/21/2010
Culture of Service
St ff t staff
Staff to t ff
Staff to Board
Staff to clients/donors
Eliminate “need to be
right.”
You are the Consultant
Threes
Th
1. Staff
2. Donor
3.
3 Observer
3

4. 3/21/2010
Zingerman’s
Teach it
Define it
Live it
Measure it
Reward it
Where’s Your Service Culture?
Your Organization
g Current Plan Strength (0-5)
g (0- )
(
Teach it
Define it
Live it
Measure it
Reward it
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5. 3/21/2010
What’s the message?
Message of the week/month
Who’s pushing/responding?
Variations on a th
V i ti theme
Language
Open book
Empowering
Proactive
Let go
Solve the challenge
Get the answer
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6. 3/21/2010
Meetings/Events
Wh ’ there?
Who’s th ?
Who should be
there?
Who leads? Why?
Active discussions
Internal v. External
Practice
Yes! Not so much
Hello! Can I help you?
I am going to.. You should…
We… They….
What else Is that all
Let me I can’t/don’t
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7. 3/21/2010
Body Language
Engaged
Smile
Hand shake
Eye contact
Listening
Messages
Rewards and Response
F d i i
Fundraising
Leadership
Change
Comments
Evaluation
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8. 3/21/2010
Thank You!
B b @3 l
Barbara@3talisman.com
www.3talisman.com
www.talismantol.wordpress.com
Facebook.com/talismanassociates
Facebook.com/talismanassociates
@BTalisman
@BT li
www.blogtalkradio.com/making-
www.blogtalkradio.com/making-a-
difference
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