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Why Organize Your Site? It helps you develop your content It doesn't really help users navigate Many users have "navigation blindness" 1 Website Structure & Strategy
Navigational Strategies Flat structure (all things to all people at all times) Tiered structure (filtering, audience pages) Search 2 Website Structure & Strategy
What Do People Want From You? Review email, phone and personal requests for groupings Identify user goals Think in terms of a series of filters  Users have to be able to self-select Start broad and narrow gradually Do not think about visual presentation Do not replicate your administrative structure 3 Website Structure & Strategy
Navigational Needs Change Try to identify obvious changes (semester, pre-deadline, post-deadline) Supplement navigation with highlighted items  4 Website Structure & Strategy
How to Organize Your New Site Lay out your site on paper Free Mind software http://freemind.sourceforge.net/wiki/index.php/Download Gather feedback and REFINE! Break down each page 5 Website Structure & Strategy
Why this is important ,[object Object]
Like all communication produced at the university, our webpages need to be useful, engaging, and professional6 Website Content Development
Characteristics of web content ,[object Object]
A webpage is not a newspaper or a book
Text is important, but should not overwhelm the user or detract from other visual elements7 Website Content Development
Writing needs to match the medium ,[object Object]
Professional, yet accessible
Thorough, yet easily digested8 Website Content Development

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BYU-Idaho Web Developers' Info Session 20110516

  • 1. Why Organize Your Site? It helps you develop your content It doesn't really help users navigate Many users have "navigation blindness" 1 Website Structure & Strategy
  • 2. Navigational Strategies Flat structure (all things to all people at all times) Tiered structure (filtering, audience pages) Search 2 Website Structure & Strategy
  • 3. What Do People Want From You? Review email, phone and personal requests for groupings Identify user goals Think in terms of a series of filters  Users have to be able to self-select Start broad and narrow gradually Do not think about visual presentation Do not replicate your administrative structure 3 Website Structure & Strategy
  • 4. Navigational Needs Change Try to identify obvious changes (semester, pre-deadline, post-deadline) Supplement navigation with highlighted items 4 Website Structure & Strategy
  • 5. How to Organize Your New Site Lay out your site on paper Free Mind software http://freemind.sourceforge.net/wiki/index.php/Download Gather feedback and REFINE! Break down each page 5 Website Structure & Strategy
  • 6.
  • 7. Like all communication produced at the university, our webpages need to be useful, engaging, and professional6 Website Content Development
  • 8.
  • 9. A webpage is not a newspaper or a book
  • 10. Text is important, but should not overwhelm the user or detract from other visual elements7 Website Content Development
  • 11.
  • 13. Thorough, yet easily digested8 Website Content Development
  • 14.
  • 15. Visualize the space on the page and how the various elements relate to each other
  • 16. Don’t be afraid of blank space
  • 17. The user’s hand on the mouse and the pointer on the screen become an extension of the eye9 Website Content Development
  • 18.
  • 19. What brings them to my webpage?
  • 20. What will they be looking for?
  • 21. What do they need to know?
  • 22. How can I best meet their needs?10 Website Content Development
  • 23.
  • 24. Quick Reference Style & Terminology Guide
  • 27. Degrees, majors, and programshttp://beta.byui.edu/university-communications/writing-and-editing/writing-resources 11 Website Content Development
  • 28. PR Photo Image Library Mac users: Connect to server (command K): smb://joseph.byui.edu/prphoto$ PC users: Map a network drive tojosephrphoto$ For help navigating the image library contact: Michael Lewis, 496-2080 Department photo requests can be made by emailing ucphoto@byui.edu 12 Campus Photography
  • 29. http://www.byui.edu/copyright Nate Wise Digital Content/Intellectual Property Rights Specialist Academic Technology Services 333 McKay Library 208-496-7218 office 208-496-6218 fax wisen@byui.edu 13 Copyright Law