This document provides advice on the best times to be social on various platforms based on user activity patterns. It notes that most Facebook activity occurs on weekdays at 3pm and Twitter sees most activity on weekends, with links most often clicked in the early afternoons. The document recommends scheduling posts on Facebook and tweets to reach users during peak periods, while also maintaining a social presence and engaging with customers by addressing any negative comments.

1. The Best Times to be Social
When to Post, Share, and Tweet…
Jonathan Casella
Account Associate

2. Where is Your Target Market?

3. The Facts
A growing number of Americans report working up to an
extra 30 hours a week from home
A large number of these individuals are checking emails
from a tablet or mobile device
Your brand has more opportunity to engage with these
users

4. Facebook
Most Activity: Weekdays- 3 pm
Mid-week being the busiest
Facebook allows the
scheduling of posts

5. Twitter
Most Activity: Weekends
Links are most often clicked in the
early afternoon
To schedule tweets, utilize platforms
like Twuffer

6. Always Remember…
• Avoid sounding too sales-y or only posting inbound links
• The point of social media is to be… well– social.
• Learn your consumer– what posts most interest them?
• Do not avoid negative comments. Address them. Make
them a customer again.

7. Happy Tweeting!
For help integrating social media into your online marketing strategy,
contact the experts at:
www.BayshoreSolutions.com