2. Innovative concept for a music video- Adele
‘set fire to the rain’
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4. • 4 superb locations
• Conveying the emotional lyrics in the video to
highlight the power of the words
• 2 actors
• A contrast in location, editing and lighting to
attract wider audience
• A contrast to the original linking the lyrics and
testing conventions.
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11. Merchandise
Different to the usual soul videos by mixing it
up with technical aspects ranging from the
lighting to the shots.
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13. We’d like you to please give us some feedback
for improvements