Contenu connexe Similaire à Roche Bros. Social Media Plan (20) Plus de Bergeron Creative Studios (6) Roche Bros. Social Media Plan2. SOCIAL MEDIA PLAN | PHASE 1
① Prioritize Sites
② Specify Applications
③ Brand Sites
④ Content Strategy
⑤ Train Roche Bros.
⑥ Weekly Deployment
⑦ Social Media Consulting
⑧ Social Media Analytics
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3. 1.0 PRORITIZE SITES | SOCIAL
MEDIA PLAN | PHASE 1 |
① Facebook
Goal: Increase Fans
① Twitter
Goal: Increase
Followers
③ YouTube
Goal: Increase
Subscribers
C O P Y R I G H T
B E R G E R O N
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C R E A T I V E I
④ Pinterest
T
D
H
E
E
A S
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4. 2.0 SPECIFY APPS | SOCIAL MEDIA
PLAN | PHASE 1
① Facebook
WooBox: Coupon App
Involver: YouTube App
Involver: Signup App
Ninva: NetworkedBlogs App
② Management
HootSuite
③ Content Back-up
Backupify
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5. 3.0 BRAND SITES | SOCIAL MEDIA
PLAN | PHASE 1
Non-Fan
Page
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6. 3.1 BRAND SITES | SOCIAL
MEDIA PLAN | PHASE 1
Fan Page
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7. 3.2 BRAND SITES | SOCIAL MEDIA PLA
PHASE 1
Online
Shopping
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8. 3.3 BRAND SITES | SOCIAL MEDIA
PLAN | PHASE 1
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9. 3.4 BRAND SITES | SOCIAL MEDIA
PLAN | PHASE 1
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10. 3.5 BRAND SITES | SOCIAL MEDIA PL
PHASE 1
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11. 4.0 CONTENT STRATEGY | SOCIAL
MEDIA PLAN | PHASE 1
① Archival Review
② Integration of Events
③ Roche Promotions
④ Content Development
⑤ Posting Calendar
⑥ Response Strategy
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12. 5.0 ROCHE BROS. TRAINING |
SOCIAL MEDIA | PHASE 1
① Social Media Training
(1) 4 Hour Session
HootSuite Overview
Social Media Basics
Response Strategies
② HootSuite Kick-Start
(4) 2 Hour Sessions
HootSuite Management
HootSuite Deployment
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13. 6.0 WEEKLY DEPLOYMENT |
SOCIAL MEDIA | PHASE 1
HootSuite Dashboard
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14. 6.1 WEEKLY WORKFLOW |
SOCIAL MEDIA | PHASE 1
Media Library
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15. 6.2 WEEKLY WORKFLOW |
SOCIAL MEDIA | PHASE 1
Monitoring, Mentions &
Responding
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16. 7.0 SOCIAL MEDIA CONSULTING |
SOCIAL MEDIA | PHASE 1
① Strategy consulting
② Strategy analysis
③ Content strategy
④ Social media promotion
⑤ Update Facebook coupons
⑥ Optimize social media
⑦ Fix technical issues
⑧ Ongoing training
⑨ Analytics reporting
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17. 8.0 SOCIAL MEDIA ANALYTICS |
SOCIAL MEDIA | PHASE 1
Social Analytics
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18. PHASE 2 & 3 | RECOMMENDATIONS
① Phase 2
Flickr
Tumblr
Google+
Tout
② Phase 3
Instragram
Foursquare
Foodspotting
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Notes de l'éditeur Pinterest is to connect everyone in the world through shared tastes and the “things” they find interesting.Pins may be divided into pictures, videos, discussions, and gifts. A pin is an image added to Pinterest. Gifts are subdivided into: $1–20, $20–50, $50–100, $100–200, $200–500, $500+.