Pitch deck for NFZ Fashion Pitch

1. ANTRAAKSH
Bhavika Gupta
It is a business
idea.
COUNTY PITCH

2. Antraaksh is an ecommerce brand and we provide unique sustainable jewellery. We deal in jewellery made of
healing stones, sea shell, coconut, bead and pebble jewellery.
We are India’s first ever handcrafted jewellery brand made with elements that truly inspire and help us
connect to our fundamental morals of life. We are spreading knowledge about stones, sustainability, and
importance of environment.
Also, with India’s first ever pebble jewellery, we wish to give rise to the concept that everything is unique in its
own way.
Description of the idea

3. We solve the problem of excessive waste of coconuts and
sea shells in India. Also, we aim to create employment
among the unorganized sector by showcasing their art to
the world.
We believe that everyone has the potential to be a saviour
and a warrior. Everyone on social media is running behind
following the trends, seeing social media, people often feel
that they can’t inspire others. Thus we also wish to create
a safe-place where people can feel a sense of pride in
themselves and a sense of belongingness.
Problem
Impact

4. A network and contacts of influencers and fashion
stylists to collaborate with to make awareness of our
ideologies in the market
A small team of 2 designers who design the
products.
A small amount of funding to run social media
advertisements, particularly Instagram and to
collaborate with social media influencers with a good
follower base.
Some funds to bootstrap the business, to make the
inventory.
A team to handle the brand’s marketing and build
social media strategies.
A team to implement the digital media strategies.
And paid promotions on social media.
Resources
I need:
I have:

5. 1 Step 1
The product has already been
launched in the market and we have
generated some revenue as well.
2 Step 2
It was first launched on Instagram and
then we launched our website soon
after that.
3 Step 3
We will launch our another collection
on Instagram as well as our website
and we will give a few pieces to
influencers to create a buzz about the
launch.
Inventory is there, we just have to
make it visible to the public.
4 Collaborations include social media
influencers, fashion shows, and
buying agents.
5 We will gain new customers through
social media ads and paid
promotions.
Product Launch