What is the one universal motivational need that everyone has, and that life today makes hard to fulfill? Why is it that someone seems unmotivated at work, yet will spend hours of heads-down time in total concentration mastering a video game? How can you fulfill that need, and make work more motivating… like a video game? The answer requires you to take a very different look at what motivates people—something called “effectance.” In this webinar, you will learn: The universal need for effectance. The three types of effectance motivation: people, objects, self. The 5 effectance motivation profiles … description, characteristics, strengths, and concerns for each. The 6 hallmarks of a motivating experience (a “video game” at work). How to reframe work to meet people’s effectance needs. www.bizlibrary.com