Why Video Games Rule on Marketing
To get more cool online marketing tips: http://dotcomgains.com Photo Credits: 23- http://www.flickr.com/photos/49462908@N00/4330238387/ 31- http://www.flickr.com/photos/st3f4n/3622962352/in/photostream/ 32- http://www.flickr.com/photos/83346641@N00/3848170278/ 33- http://www.flickr.com/photos/49462908@N00/3834448082/ 54- http://www.flickr.com/photos/kalexanderson/6196233802/in/photostream/ 55- http://www.flickr.com/photos/kalexanderson/6198521812/in/photostream/ 56- http://www.flickr.com/photos/kalexanderson/6191168502/in/photostream/ 58 & 60- http://www.flickr.com/photos/45940879@N04/6237846841/ 62- http://www.flickr.com/photos/kalexanderson/6240809713/in/photostream/ 64- http://www.flickr.com/photos/kalexanderson/6314293495/in/photostream/ Disclaimer. I don't own any of the photos in the presentation. Many of them belong to game producers, film producers and other companies. Among these: Blizzard Entertainment, LucasArts, LEGO®, Ubisoft, Nintendo, EA Games, Rockstar North, Remedy, BioWare, Westwood Studios, Team17 Digital Ltd, Sid Meier, Rick Goodman.
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Why Video Games Rule on Marketing
- 1. Why Video Games Rule on Marketing
- 2. Video Games Sell Like Crazy!
- 3. The Sims 2 sold 20 milion copies
- 4. StarCraft sold 11 milion copies
- 5. Diablo 3 sold 8,8 milion copies
- 6. What's Behind Their Success?
- 7. 1 They Have Great Stories
- 11. Even better than Start Wars
- 12. 2 They Trigger Emotions
- 13. Emotion...
- 14. after Emotion...
- 15. after Emotion...
- 16. after Emotion!
- 17. 3 They Engage People
- 19. gs ... ot do p le ,n d p eo .Is ai m .. Eh
- 21. They even become Addictive
- 22. 4 They are for a Thight Target
- 24. Role Games...
- 25. ...are for Role Players
- 26. Action Games...
- 27. ...are for Action Players
- 29. ...are for Strategy Players
- 30. 4 Their 1 Task is to st Please Customers
- 31. Ehi, you are the best!
- 32. One Happy Customer Bring People
- 33. One Happy Customer Buy Again
- 34. 5 They have Sequel to Sell Many Times to Same Customers
- 35. Monkey Island 1
- 36. Monkey Island 2!
- 37. Monkey Island 3!
- 40. Why sell once when you could sell twice?
- 41. 6 They are Easy to Use
- 43. No one play a complex game
- 45. 7 For Them Design Matters
- 47. Which one do you prefer?
- 48. 8 Creativity Gets Extra Point!
- 50. Do they look all the same?
- 52. 9 They Build Anticipation
- 54. I just finished Diablo 2!
- 55. Man, you finished Diablo 2, that's great!
- 56. I feel great!
- 57. We are making Diablo 3!
- 58. Ok, I'll wait...
- 59. Diablo 3 is requiring more time than we thought...
- 60. Damn! I have to wait more.
- 61. We should complete it for the 2034
- 62. I can't resist... I want to die!
- 63. Diablo 3 it's ready!
- 64. Yessss!
- 65. Recapping...
- 66. Tell Great Stories Trigger Emotions Narrow Targets
- 67. Satisfy Customers Make Loyal Customers Make Easy Calls to Action
- 68. Care About Design Be Creative Build Anticipation
- 69. Now let's go to Rule on Marketing
- 71. Improve the way you do marketing. Click to visit us: blog-growth.com