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APPROVED FOR 1.0 HRCI
RECERTIFICATION CREDIT
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!
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HRCI program number sent to you via
email upon program completion. !

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OUR SPONSOR

4. HOW THE WORLD’S TOP COMPANIES ATTRACT TALENT

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OUR PANELISTS
Jessica !
Miller-Merrell!
@jmillermerrell!
Caleb!
Fullhart !
@cjfullhart!
Alex!
Hunsucker!
@alexhunsucker!

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WHAT IS BIG DATA?
• Analyzing of human capital information
and numbers with the goal of finding
patterns to support and make better
business decisions!

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BIG DATA ALLOWS YOU TO
• Establish patterns!
• Predict the unpredictable!
• Decrease uncertainty !

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BASIC TERMINOLOGY
• Predictive Analytics!
• Forecasting !
• Pattern Analysis!
• Workforce Analytics !

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POLL QUESTION: WHAT TYPE OF BIG DATA IS MOST
IMPORTANT TO ME?
• Candidates in your ATS !
• External candidate sources!
• Tweets & social media from job seekers!
• Sales Results & Projections!
• Succession planning !

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WHAT IS BIG DATA?

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BIG DATA SOURCES CAN BE
!
• Internal!
– Employee scheduling & forecasting!
– Promotions and improving work productivity !
– Existing ATS or talent communities !
– Internal social networks !
• External !
– Job seeker patterns!
– Competitor activity !
– Social media!

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THE THREE V’S OF BIG DATA

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STEP 1: ESTABLISH GOALS & PRIORITIES

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STEP 2: COLLECT THE DATA
• Multiple data points with thousands of
data !
• Collect public data !
• Data from competitors !

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STEP 3: ANALYZE THE DATA

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STEP 3: ANALYZE THE DATA
• Consider bringing in an expert!
• Locate patterns !
• Use charts, graphs, & heat maps !

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STEP 4: DRIVE CHANGE FROM DATA
• Let the data guide you!
• Update process or standard procedure !
• Measure success/failure !
• Constantly re-evaluate !

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POLL QUESTION: WHERE ARE YOU IN YOUR BIG DATA
STRATEGY ?
• Step 1: Goal Setting!
• Step 2: Collecting Data!
• Step 3: Analyzing Data!
• Step 4: Driving Change!
• None of the above !

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WHERE TO BEGIN
• Look for existing databases like
candidate data!
• Have faith in the data!
• Establish top 3 priorities !

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QUESTIONS?

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OUR SPONSOR

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LEARN MORE ABOUT . . .
• Caleb Fullhart www.b4j.co/calebfullhart!
• Alex Hunsucker www.b4j.co/alexhunsucker!
• Jessica Miller-Merrell www.b4j.co/jmillermerrell!
Resources;Aberdeen’s Workforce Analytics in Retail: http://b4j.co/bigdataretail;
Meet the New Boss: Big Data, Forbes: http://b4j.co/bossdata; The Analytics Advantage
by Deloitte http://b4j.co/deloittebigdata; HR Examiner’s Big Data Series:
http://b4j.co/bigdatadebate

23. #BLOGGING4JOBS
APPROVED FOR 1.0 HRCI RECERTIFICATION
CREDIT
!
!
!
!
!
!
!
HRCI program number sent to you via email
upon program completion. !