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Report downtown dough.com 2 - 3-27-2012
1. SEO, LLC Internet Competitive Analysis Report 2/27/2012
500 N. Michigan Ave.
Suite 300
SEO, LLC Search Engine Ranking Chicago, IL 60611
Report 920-285-7570
Date: 2/27/2012
Recipient: Pat Niles
Downtowndough
W63N658 Washington Ave
CEDARBURG WI 53012
Phone: 262-387-0311
http://www.DowntownDough.com/default.asp
This analysis has been created by SEO, LLC. Visit us on the Web at
http://SplinternetMarketing.com/default.asp or call 920-285-7570 for an appointment for your
personalized plan to dominate in the search results on Google and Bing.
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2. SEO, LLC Internet Competitive Analysis Report 2/27/2012
Report Overview
Dates of the Ranking Checks
Date: Monday, February 27, 2012
Comparison date: Saturday, February 04, 2012
Scope of this Ranking Report
53 keywords and one URL have been checked on 4 search engines. The first 2 result pages of each search engine have
been checked.
Visibility Statistics
This table lists the found rankings for all analyzed search terms, URLs and search engines. The chart shows the ranking
changes.
Listings in the first position 21
Listings Summary
Listings in the top 5 positions 59
Listings in the top 10 positions 85
Listings in the top 20 positions 105
Listings which are new 20
Listings which moved up 14
Listings which did not change 44
Listings which moved down 27
Listings which are dropped 28
34 listings new or moved up
44 listings did not change
Total listings 105
55 listings dropped or moved down
Listings Distribution
This chart shows the number of rankings in the different positions.
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3. SEO, LLC Internet Competitive Analysis Report 2/27/2012
Listings Distribution
35
30
25
20
15
10
5
0
Pos. 1 Pos. 2-5 Pos. 6-10 Pos. 11-15 Pos. 16-20
Monday, February 27, 2012 Saturday, February 04, 2012
Top 20 Listings
The left chart shows the number of top 20 rankings for your search terms, and the right chart shows the number of top 20
rankings in the search engines.
Top 20 listings for keywords Top 20 listings in the search engines
4
30
3 25
20
2
15
1 10
5
0
0
4 top 20 listings for "Comfort Grip Cookie Cutters"
4 top 20 listings for "Musical Instr...Cookie Cutters" 33 top 20 listings in Google.com (without Places)
4 top 20 listings for "Religious Cookie Cutters" 28 top 20 listings in Bing.com
4 top 20 listings for "Custom Cookie Cutters" 27 top 20 listings in Ask.com
4 top 20 listings for "Old Fashioned Cookie Cutters" 17 top 20 listings in AltaVista.com (U.S.)
Checked URLs
This table lists all URLs that have been considered for this report.
URL Listings On Listings On
Page 1 Page 2
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4. SEO, LLC Internet Competitive Analysis Report 2/27/2012
Checked URLs
This table lists all URLs that have been considered for this report.
http://www.downtowndough.com 85 20
Total 85 20
Checked Keywords
This table lists all search terms for which rankings have been found in the top 20 results.
Keyword Listings On Listings On
Page 1 Page 2
Animal Cookie Cutters 1 1
Ann Clark Cookie Cutters 3 1
Baking Supplies 0 0
Baking Tools 0 1
Bird and Bug Cookie Cutters 4 0
Boats Cookie cutters 2 2
Candles & Toppers 0 0
Candy Ingredients 0 0
Candy Molds 0 0
Candy Writers & Gel Writers 3 0
Cars Cookie Cutter 0 0
Cat & Dog Cookie Cutters 0 1
Christmas Cookie Cutters 0 0
Clothing and Accessories 0 0
Color Spray Mist 2 0
Comfort Grip Cookie Cutters 4 0
Cookie Cutter Sets 1 2
Cookie Cutters 2 2
Cookie Jars 0 0
Copper Cookie Cutters 2 2
Cupcake Cups 0 0
Custom Cookie Cutters 4 0
Easter Cookie Cutters 1 0
Fish & Dinosaurs Cookie Cutters 3 0
Flower Cookie Cutter 0 0
Halloween & Fall Cookie Cutters 2 0
Icing Tools & Tips 1 0
Letters & Number Cookie Cutters 1 0
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5. SEO, LLC Internet Competitive Analysis Report 2/27/2012
Checked Keywords
This table lists all search terms for which rankings have been found in the top 20 results.
Licensed & Character Sugar Decos 3 0
Licensed Character Pans 2 2
LorAnn Oils & Flavors 0 3
Luster Dust 0 0
Martha Stewart Magazine Cutters 4 0
Measuring Cups and Spoons 0 0
Mini Cookie Cutters 2 0
Mint Molds 0 0
Musical Instruments Cookie Cutters 4 0
Non-Pariels & Jimmies 3 0
Odds & Ends Cookie Cutters 3 0
Old Fashioned Cookie Cutters 4 0
Pans & Baking Sheets 0 0
Planes & Trains Cookie Cutters 3 0
Religious Cookie Cutters 4 0
Rosette Irons 2 1
Rycraft Cookie Stamps 2 0
Shapes Cookie Cutters 0 0
Southwest Cookie Cutters 2 0
Sport Cookie Cutters 3 0
St. Patrick's Day Cookie Cutters 2 0
State & Patriotic Cookie Cutters 3 0
Tools Cookie Cutters 2 0
Valentine's Day cookie cutters 1 1
Wedding & Baby Cookie Cutters 0 1
Total 85 20
Checked Search Engines
This table lists all search engines for which rankings have been found in the top 20 results.
Search Engine Listings On Listings On
Page 1 Page 2
AltaVista.com (U.S.) 13 4
Ask.com 21 6
Bing.com 23 5
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6. SEO, LLC Internet Competitive Analysis Report 2/27/2012
Checked Search Engines
This table lists all search engines for which rankings have been found in the top 20 results.
Google.com (without Places) 28 5
Total 85 20
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7. SEO, LLC Internet Competitive Analysis Report 2/27/2012
Ranking Results
AltaVista.com (U.S.)
Keyword URL Pos. Page Old Pos. Change
Animal Cookie Cutters http://downtowndough.com - - - same
Animal Cookie Cutters http://www.downtowndough.com/sho 16 2 14 -2
pdisplayproducts.asp?id=23&cat=Ani
mal+Cookie+Cutters
Ann Clark Cookie Cutters http://downtowndough.com - - - same
Ann Clark Cookie Cutters http://www.downtowndough.com/sho 8 1 12 +4
pdisplayproducts.asp?id=25&cat=An
n+Clark+Cookie+Cutters
Baking Supplies http://downtowndough.com - - - same
Baking Tools http://downtowndough.com - - - same
Bird and Bug Cookie Cutters http://downtowndough.com - - - same
Bird and Bug Cookie Cutters http://www.downtowndough.com/sho 1 1 1 same
pdisplayproducts.asp?id=94&cat=Bir
d+and+Bug+Cookie+Cutters
Boats Cookie cutters http://downtowndough.com - - - same
Boats Cookie cutters http://www.downtowndough.com/sho - - 1 dropped
pdisplayproducts.asp?id=45&cat=Car
s%2C+Boats%2C+Planes+%26+Trai
ns+Cookie+Cutters
Boats Cookie cutters http://www.downtowndough.com/sho 15 2 - new
pdisplayproducts.asp?id=45&cat=Car
s%2C+Boats%2C+Planes+%26amp
%3B+Trains+Cookie+Cutters
Candles & Toppers http://downtowndough.com - - - same
Candy Ingredients http://downtowndough.com - - - same
Candy Molds http://downtowndough.com - - - same
Candy Writers & Gel Writers http://downtowndough.com - - - same
Candy Writers & Gel Writers http://www.downtowndough.com/sho - - 1 dropped
pdisplayproducts.asp?id=75&cat=Ca
ndy+Writers+%26+Gel+Writers
Cars Cookie Cutter http://downtowndough.com - - - same
Cat & Dog Cookie Cutters http://downtowndough.com - - - same
Cat & Dog Cookie Cutters http://downtowndough.com/shopdispl - - 7 dropped
ayproducts.asp?id=24&cat=Dog+Coo
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8. SEO, LLC Internet Competitive Analysis Report 2/27/2012
Keyword URL Pos. Page Old Pos. Change
kie+Cutters
Christmas Cookie Cutters http://downtowndough.com - - - same
Clothing and Accessories http://downtowndough.com - - - same
Color Spray Mist http://downtowndough.com - - - same
Comfort Grip Cookie Cutters http://downtowndough.com - - - same
Comfort Grip Cookie Cutters http://www.downtowndough.com/sho 5 1 3 -2
pdisplayproducts.asp?id=27&cat=Co
mfort+Grip+Cookie+Cutters
Cookie Cutter Sets http://downtowndough.com - - - same
Cookie Cutter Sets http://www.downtowndough.com/sho 12 2 12 same
pdisplayproducts.asp?id=91&cat=Co
okie+Cutter+Sets
Cookie Cutters http://downtowndough.com 4 1 4 same
Cookie Jars http://downtowndough.com - - - same
Copper Cookie Cutters http://downtowndough.com - - - same
Copper Cookie Cutters http://www.downtowndough.com/sho 7 1 8 +1
pdisplayproducts.asp?id=28&cat=Co
pper+Cookie+Cutters
Cupcake Cups http://downtowndough.com - - - same
Custom Cookie Cutters http://downtowndough.com - - - same
Custom Cookie Cutters http://www.downtowndough.com/sho 4 1 4 same
pdisplayproducts.asp?id=87&cat=Cu
stom+Cookie+Cutters
Easter Cookie Cutters http://downtowndough.com - - - same
Fish & Dinosaurs Cookie Cutters http://downtowndough.com - - - same
Fish & Dinosaurs Cookie Cutters http://www.downtowndough.com/sho - - 1 dropped
pdisplayproducts.asp?id=30&cat=Fis
h+%26+Dinosaurs+Cookie+Cutters
Flower Cookie Cutter http://downtowndough.com - - - same
Halloween & Fall Cookie Cutters http://downtowndough.com - - - same
Icing Tools & Tips http://downtowndough.com - - - same
Letters & Number Cookie Cutters http://downtowndough.com - - - same
Letters & Number Cookie Cutters http://www.downtowndough.com/sho - - 4 dropped
pdisplayproducts.asp?id=33&cat=Let
ters+%26+Number+Cookie+Cutters
Licensed & Character Sugar Decos http://downtowndough.com - - - same
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9. SEO, LLC Internet Competitive Analysis Report 2/27/2012
Keyword URL Pos. Page Old Pos. Change
Licensed & Character Sugar Decos http://www.downtowndough.com/sho - - 1 dropped
pdisplayproducts.asp?id=84&cat=Lic
ensed+%26+Character+Sugar+Deco
s
Licensed Character Pans http://downtowndough.com - - - same
Licensed Character Pans http://www.downtowndough.com/sho 5 1 5 same
pdisplayproducts.asp?id=57&cat=Lic
ensed+and+Character+Pans
LorAnn Oils & Flavors http://downtowndough.com - - - same
LorAnn Oils & Flavors http://www.downtowndough.com/sho - - 11 dropped
pdisplayproducts.asp?id=80&cat=Lor
Ann+Oils+%26+Flavors
Luster Dust http://downtowndough.com - - - same
Martha Stewart Magazine Cutters http://downtowndough.com - - - same
Martha Stewart Magazine Cutters http://www.downtowndough.com/sho 2 1 1 -1
pdisplayproducts.asp?id=102&cat=M
artha+Stewart+Magazine+Cutters
Measuring Cups and Spoons http://downtowndough.com - - - same
Mini Cookie Cutters http://downtowndough.com - - - same
Mini Cookie Cutters http://www.downtowndough.com/sho 6 1 3 -3
pdisplayproducts.asp?id=34&cat=Mi
ni+Cookie+Cutters
Mint Molds http://downtowndough.com - - - same
Musical Instruments Cookie Cutters http://downtowndough.com - - - same
Musical Instruments Cookie Cutters http://www.downtowndough.com/sho 2 1 1 -1
pdisplayproducts.asp?id=35&cat=Mu
sical+Instruments+Cookie+Cutters
Non-Pariels & Jimmies http://downtowndough.com - - - same
Non-Pariels & Jimmies http://www.downtowndough.com/sho - - 1 dropped
pdisplayproducts.asp?id=81&cat=No
n%2DPariels+%26+Jimmies
Odds & Ends Cookie Cutters http://downtowndough.com - - - same
Odds & Ends Cookie Cutters http://www.downtowndough.com/sho - - 5 dropped
pdisplayproducts.asp?page=2&id=36
Old Fashioned Cookie Cutters http://downtowndough.com - - - same
Old Fashioned Cookie Cutters http://www.downtowndough.com/sho 2 1 2 same
pdisplayproducts.asp?id=37&cat=Old
+Fashioned+Cookie+Cutters
Pans & Baking Sheets http://downtowndough.com - - - same
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10. SEO, LLC Internet Competitive Analysis Report 2/27/2012
Keyword URL Pos. Page Old Pos. Change
Planes & Trains Cookie Cutters http://downtowndough.com - - - same
Planes & Trains Cookie Cutters http://www.downtowndough.com/sho - - 1 dropped
pdisplayproducts.asp?id=45&cat=Car
s%2C+Boats%2C+Planes+%26+Trai
ns+Cookie+Cutters
Religious Cookie Cutters http://downtowndough.com - - - same
Religious Cookie Cutters http://www.downtowndough.com/sho 3 1 6 +3
pdisplayproducts.asp?id=38&cat=Rel
igious+Cookie+Cutters
Rosette Irons http://downtowndough.com - - - same
Rosette Irons http://www.downtowndough.com/sho 12 2 13 +1
pdisplayproducts.asp?id=39&cat=Ro
sette+Irons
Rycraft Cookie Stamps http://downtowndough.com - - - same
Shapes Cookie Cutters http://downtowndough.com - - - same
Southwest Cookie Cutters http://downtowndough.com - - - same
Sport Cookie Cutters http://downtowndough.com - - - same
Sport Cookie Cutters http://www.downtowndough.com/sho 7 1 5 -2
pdisplayproducts.asp?id=43&cat=Sp
ort+Cookie+Cutters
St. Patrick's Day Cookie Cutters http://downtowndough.com - - - same
State & Patriotic Cookie Cutters http://downtowndough.com - - - same
State & Patriotic Cookie Cutters http://www.downtowndough.com/sho - - 1 dropped
pdisplayproducts.asp?id=44&cat=Sta
te+%26+Patriotic+Cookie+Cutters
Tools Cookie Cutters http://downtowndough.com - - - same
Valentine's Day cookie cutters http://downtowndough.com - - - same
Wedding & Baby Cookie Cutters http://downtowndough.com - - - same
Wedding & Baby Cookie Cutters http://www.downtowndough.com/sho - - 8 dropped
pdisplayproducts.asp?id=86&cat=We
dding+%26+Baby+Cookie+Cutters
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11. SEO, LLC Internet Competitive Analysis Report 2/27/2012
Rankings on AltaVista.com (U.S.)
5
Position
10
3/1/2010 6/1/2010 9/1/2010 12/1/2010 3/1/2011 6/1/2011 9/1/2011 12/1/2011 3/1/2012
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12. SEO, LLC Internet Competitive Analysis Report 2/27/2012
Ask.com
Keyword URL Pos. Page Old Pos. Change
Animal Cookie Cutters http://downtowndough.com - - - same
Ann Clark Cookie Cutters http://downtowndough.com - - - same
Ann Clark Cookie Cutters http://www.downtowndough.com/sho 17 2 8 -9
pdisplayproducts.asp?id=25&cat=An
n+Clark+Cookie+Cutters
Baking Supplies http://downtowndough.com - - - same
Baking Tools http://downtowndough.com - - - same
Bird and Bug Cookie Cutters http://downtowndough.com - - - same
Bird and Bug Cookie Cutters http://www.downtowndough.com/sho 1 1 1 same
pdisplayproducts.asp?id=94&cat=Bir
d+and+Bug+Cookie+Cutters
Boats Cookie cutters http://downtowndough.com - - - same
Boats Cookie cutters http://www.downtowndough.com/sho 4 1 4 same
pdisplayproducts.asp?id=45&cat=Car
s%2C+Boats%2C+Planes+%26amp
%3B+Trains+Cookie+Cutters
Candles & Toppers http://downtowndough.com - - - same
Candy Ingredients http://downtowndough.com - - - same
Candy Molds http://downtowndough.com - - - same
Candy Writers & Gel Writers http://downtowndough.com - - - same
Candy Writers & Gel Writers http://www.downtowndough.com/sho 2 1 1 -1
pdisplayproducts.asp?id=75&cat=Ca
ndy+Writers+%26amp%3B+Gel+Wri
ters
Cars Cookie Cutter http://downtowndough.com - - - same
Cat & Dog Cookie Cutters http://downtowndough.com - - - same
Christmas Cookie Cutters http://downtowndough.com - - - same
Clothing and Accessories http://downtowndough.com - - - same
Color Spray Mist http://downtowndough.com - - - same
Color Spray Mist http://www.downtowndough.com/sho 9 1 7 -2
pdisplayproducts.asp?id=76&cat=Col
or+Spray+Mist
Comfort Grip Cookie Cutters http://downtowndough.com - - - same
Comfort Grip Cookie Cutters http://www.downtowndough.com/sho 8 1 9 +1
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13. SEO, LLC Internet Competitive Analysis Report 2/27/2012
Keyword URL Pos. Page Old Pos. Change
pdisplayproducts.asp?id=27&cat=Co
mfort+Grip+Cookie+Cutters
Cookie Cutter Sets http://downtowndough.com - - 12 dropped
Cookie Cutters http://downtowndough.com - - 6 dropped
Cookie Cutters http://downtowndough.com/shopdispl 11 2 - new
aycategories.asp?id=15&cat=1600+
Kinds+of+Cookie+Cutters
Cookie Jars http://downtowndough.com - - - same
Copper Cookie Cutters http://downtowndough.com - - - same
Copper Cookie Cutters http://downtowndough.com/shopdispl 16 2 15 -1
ayproducts.asp?id=28&cat=Copper+
Cookie+Cutters
Cupcake Cups http://downtowndough.com - - - same
Custom Cookie Cutters http://downtowndough.com - - - same
Custom Cookie Cutters http://downtowndough.com/shopdispl 7 1 6 -1
ayproducts.asp?id=87&cat=Custom+
Cookie+Cutters
Easter Cookie Cutters http://downtowndough.com - - - same
Fish & Dinosaurs Cookie Cutters http://downtowndough.com - - - same
Fish & Dinosaurs Cookie Cutters http://www.downtowndough.com/sho 1 1 - new
pdisplayproducts.asp?id=30&cat=Fis
h+%26+Dinosaurs+Cookie+Cutters
Fish & Dinosaurs Cookie Cutters http://www.downtowndough.com/sho - - 2 dropped
pdisplayproducts.asp?id=30&cat=Fis
h+Cookie+Cutters
Flower Cookie Cutter http://downtowndough.com - - - same
Halloween & Fall Cookie Cutters http://downtowndough.com - - - same
Halloween & Fall Cookie Cutters http://www.downtowndough.com/sho 7 1 - new
pdisplayproducts.asp?id=32&cat=Hal
loween+%26+Fall+Cookie+Cutters
Icing Tools & Tips http://downtowndough.com - - - same
Letters & Number Cookie Cutters http://downtowndough.com - - - same
Licensed & Character Sugar Decos http://downtowndough.com - - - same
Licensed & Character Sugar Decos http://www.downtowndough.com/sho 1 1 1 same
pdisplayproducts.asp?id=84&cat=Lic
ensed+%26+Character+Sugar+Deco
s
Licensed Character Pans http://downtowndough.com - - - same
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14. SEO, LLC Internet Competitive Analysis Report 2/27/2012
Keyword URL Pos. Page Old Pos. Change
Licensed Character Pans http://www.downtowndough.com/sho 14 2 14 same
pdisplaycategories.asp?id=108
LorAnn Oils & Flavors http://downtowndough.com - - - same
LorAnn Oils & Flavors http://www.downtowndough.com/sho 14 2 14 same
pdisplayproducts.asp?id=80&cat=Lor
Ann+Oils+%26+Flavors
Luster Dust http://downtowndough.com - - - same
Martha Stewart Magazine Cutters http://downtowndough.com - - - same
Martha Stewart Magazine Cutters http://downtowndough.com/shopdispl 5 1 5 same
ayproducts.asp?id=102&cat=Martha
+Stewart+Magazine+Cutters
Measuring Cups and Spoons http://downtowndough.com - - - same
Mini Cookie Cutters http://downtowndough.com - - - same
Mint Molds http://downtowndough.com - - - same
Musical Instruments Cookie Cutters http://downtowndough.com - - - same
Musical Instruments Cookie Cutters http://www.downtowndough.com/sho 1 1 1 same
pdisplayproducts.asp?id=35&cat=Mu
sical+Instruments+Cookie+Cutters
Non-Pariels & Jimmies http://downtowndough.com - - - same
Non-Pariels & Jimmies http://www.downtowndough.com/sho - - 1 dropped
pdisplayproducts.asp?id=81&cat=No
n-Pareils+%26+Jimmies
Non-Pariels & Jimmies http://www.downtowndough.com/sho 1 1 - new
pdisplayproducts.asp?id=81&cat=No
n-Pariels+%26+Jimmies
Odds & Ends Cookie Cutters http://downtowndough.com - - - same
Odds & Ends Cookie Cutters http://www.downtowndough.com/sho 7 1 7 same
pdisplayproducts.asp?id=36&cat=Od
ds+%26amp%3B+Ends+Cookie+Cut
ters
Old Fashioned Cookie Cutters http://downtowndough.com - - - same
Old Fashioned Cookie Cutters http://www.downtowndough.com/sho 3 1 3 same
pdisplayproducts.asp?id=37&cat=Old
+Fashioned+Cookie+Cutters
Pans & Baking Sheets http://downtowndough.com - - - same
Planes & Trains Cookie Cutters http://downtowndough.com - - - same
Planes & Trains Cookie Cutters http://www.downtowndough.com/sho 1 1 1 same
pdisplayproducts.asp?id=45&cat=Car
s%2C+Boats%2C+Planes+%26amp
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15. SEO, LLC Internet Competitive Analysis Report 2/27/2012
Keyword URL Pos. Page Old Pos. Change
%3B+Trains+Cookie+Cutters
Religious Cookie Cutters http://downtowndough.com - - - same
Religious Cookie Cutters http://www.downtowndough.com/sho 6 1 6 same
pdisplayproducts.asp?id=38&cat=Rel
igious+Cookie+Cutters
Rosette Irons http://downtowndough.com - - - same
Rosette Irons http://www.downtowndough.com/sho - - 8 dropped
pdisplayproducts.asp?id=39&cat=Ro
sette+Irons
Rycraft Cookie Stamps http://downtowndough.com - - - same
Rycraft Cookie Stamps http://www.downtowndough.com/sho 4 1 4 same
pdisplayproducts.asp?id=40&cat=Ry
craft+Cookie+Stamps
Shapes Cookie Cutters http://downtowndough.com - - - same
Southwest Cookie Cutters http://downtowndough.com - - - same
Southwest Cookie Cutters http://www.downtowndough.com/sho 4 1 4 same
pdisplayproducts.asp?id=42&cat=So
uthwest+Cookie+Cutters
Sport Cookie Cutters http://downtowndough.com - - - same
Sport Cookie Cutters http://www.downtowndough.com/sho - - 10 dropped
pdisplayproducts.asp?id=43&cat=Sp
ort+Cookie+Cutters
St. Patrick's Day Cookie Cutters http://downtowndough.com - - - same
St. Patrick's Day Cookie Cutters http://downtowndough.com/shopdispl 9 1 9 same
ayproducts.asp?id=92&cat=Valentine
's+Day+and+St.+Patrick's+Day+Coo
kie+Cutters
State & Patriotic Cookie Cutters http://downtowndough.com - - - same
State & Patriotic Cookie Cutters http://www.downtowndough.com/sho 9 1 10 +1
pdisplayproducts.asp?id=112&cat=P
atriotic+Cookie+Cutters
Tools Cookie Cutters http://downtowndough.com - - - same
Tools Cookie Cutters http://www.downtowndough.com/sho 9 1 9 same
pdisplayproducts.asp?id=99&cat=To
ols+Cookie+Cutters
Valentine's Day cookie cutters http://downtowndough.com - - - same
Valentine's Day cookie cutters http://downtowndough.com/shopdispl 13 2 12 -1
ayproducts.asp?id=92&cat=Valentine
's+Day+and+St.+Patrick's+Day+Coo
kie+Cutters
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16. SEO, LLC Internet Competitive Analysis Report 2/27/2012
Keyword URL Pos. Page Old Pos. Change
Wedding & Baby Cookie Cutters http://downtowndough.com - - - same
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17. SEO, LLC Internet Competitive Analysis Report 2/27/2012
Rankings on Ask.com
5
Position
10
15
3/1/2010 6/1/2010 9/1/2010 12/1/2010 3/1/2011 6/1/2011 9/1/2011 12/1/2011 3/1/2012
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18. SEO, LLC Internet Competitive Analysis Report 2/27/2012
Bing.com
Keyword URL Pos. Page Old Pos. Change
Animal Cookie Cutters http://downtowndough.com - - - same
Animal Cookie Cutters http://www.downtowndough.com/sho 5 1 14 +9
pdisplayproducts.asp?id=23&cat=Ani
mal+Cookie+Cutters
Ann Clark Cookie Cutters http://downtowndough.com - - - same
Ann Clark Cookie Cutters http://www.downtowndough.com/sho 8 1 10 +2
pdisplayproducts.asp?id=25&cat=An
n+Clark+Cookie+Cutters
Baking Supplies http://downtowndough.com - - - same
Baking Tools http://downtowndough.com - - - same
Bird and Bug Cookie Cutters http://downtowndough.com - - - same
Bird and Bug Cookie Cutters http://www.downtowndough.com/sho 1 1 1 same
pdisplayproducts.asp?id=94&cat=Bir
d+and+Bug+Cookie+Cutters
Boats Cookie cutters http://downtowndough.com - - - same
Boats Cookie cutters http://www.downtowndough.com/sho - - 8 dropped
pdisplaycategories.asp?id=15&cat=C
ookie+Cutters
Boats Cookie cutters http://www.downtowndough.com/sho 15 2 - new
pdisplayproducts.asp?id=45&cat=Car
s%2C+Boats%2C+Planes+%26amp
%3B+Trains+Cookie+Cutters
Candles & Toppers http://downtowndough.com - - - same
Candy Ingredients http://downtowndough.com - - - same
Candy Molds http://downtowndough.com - - - same
Candy Writers & Gel Writers http://downtowndough.com - - - same
Candy Writers & Gel Writers http://www.downtowndough.com/sho - - 7 dropped
pdisplaycategories.asp?id=20&cat=C
andy+Making
Candy Writers & Gel Writers http://www.downtowndough.com/sho 1 1 - new
pdisplayproducts.asp?id=75&cat=Ca
ndy+Writers+%26+Gel+Writers
Cars Cookie Cutter http://downtowndough.com - - - same
Cat & Dog Cookie Cutters http://downtowndough.com - - - same
Cat & Dog Cookie Cutters http://downtowndough.com/shopdispl 13 2 7 -6
ayproducts.asp?id=24&cat=Dog+Coo
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19. SEO, LLC Internet Competitive Analysis Report 2/27/2012
Keyword URL Pos. Page Old Pos. Change
kie+Cutters
Christmas Cookie Cutters http://downtowndough.com - - - same
Clothing and Accessories http://downtowndough.com - - - same
Color Spray Mist http://downtowndough.com - - - same
Comfort Grip Cookie Cutters http://downtowndough.com - - - same
Comfort Grip Cookie Cutters http://www.downtowndough.com/sho 6 1 3 -3
pdisplayproducts.asp?id=27&cat=Co
mfort+Grip+Cookie+Cutters
Cookie Cutter Sets http://downtowndough.com - - - same
Cookie Cutter Sets http://www.downtowndough.com/sho 12 2 10 -2
pdisplayproducts.asp?id=91&cat=Co
okie+Cutter+Sets
Cookie Cutters http://downtowndough.com 8 1 4 -4
Cookie Jars http://downtowndough.com - - - same
Copper Cookie Cutters http://downtowndough.com - - - same
Copper Cookie Cutters http://www.downtowndough.com/sho 7 1 8 +1
pdisplayproducts.asp?id=28&cat=Co
pper+Cookie+Cutters
Cupcake Cups http://downtowndough.com - - - same
Custom Cookie Cutters http://downtowndough.com - - - same
Custom Cookie Cutters http://www.downtowndough.com/sho 4 1 4 same
pdisplayproducts.asp?id=87&cat=Cu
stom+Cookie+Cutters
Easter Cookie Cutters http://downtowndough.com - - - same
Fish & Dinosaurs Cookie Cutters http://downtowndough.com - - - same
Fish & Dinosaurs Cookie Cutters http://downtowndough.com/shopdispl - - 5 dropped
ayproducts.asp?id=30&cat=Fish+Co
okie+Cutters
Fish & Dinosaurs Cookie Cutters http://www.downtowndough.com/sho 1 1 - new
pdisplayproducts.asp?id=30&cat=Fis
h+%26+Dinosaurs+Cookie+Cutters
Flower Cookie Cutter http://downtowndough.com - - - same
Halloween & Fall Cookie Cutters http://downtowndough.com - - - same
Icing Tools & Tips http://downtowndough.com - - - same
Letters & Number Cookie Cutters http://downtowndough.com - - - same
Letters & Number Cookie Cutters http://www.downtowndough.com/sho 2 1 - new
pdisplayproducts.asp?id=33&cat=Let
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20. SEO, LLC Internet Competitive Analysis Report 2/27/2012
Keyword URL Pos. Page Old Pos. Change
ters+%26+Number+Cookie+Cutters
Licensed & Character Sugar Decos http://downtowndough.com - - - same
Licensed & Character Sugar Decos http://www.downtowndough.com/sho 1 1 1 same
pdisplayproducts.asp?id=84&cat=Lic
ensed+%26+Character+Sugar+Deco
s
Licensed Character Pans http://downtowndough.com - - - same
Licensed Character Pans http://www.downtowndough.com/sho 5 1 4 -1
pdisplayproducts.asp?id=57&cat=Lic
ensed+and+Character+Pans
LorAnn Oils & Flavors http://downtowndough.com - - - same
LorAnn Oils & Flavors http://www.downtowndough.com/sho 13 2 11 -2
pdisplayproducts.asp?id=80&cat=Lor
Ann+Oils+%26+Flavors
Luster Dust http://downtowndough.com - - - same
Martha Stewart Magazine Cutters http://downtowndough.com - - - same
Martha Stewart Magazine Cutters http://www.downtowndough.com/sho 2 1 1 -1
pdisplayproducts.asp?id=102&cat=M
artha+Stewart+Magazine+Cutters
Measuring Cups and Spoons http://downtowndough.com - - - same
Mini Cookie Cutters http://downtowndough.com - - - same
Mini Cookie Cutters http://www.downtowndough.com/sho 6 1 3 -3
pdisplayproducts.asp?id=34&cat=Mi
ni+Cookie+Cutters
Mint Molds http://downtowndough.com - - - same
Musical Instruments Cookie Cutters http://downtowndough.com - - - same
Musical Instruments Cookie Cutters http://www.downtowndough.com/sho 2 1 1 -1
pdisplayproducts.asp?id=35&cat=Mu
sical+Instruments+Cookie+Cutters
Non-Pariels & Jimmies http://downtowndough.com - - - same
Non-Pariels & Jimmies http://www.downtowndough.com/sho 2 1 - new
pdisplayproducts.asp?id=81&cat=No
n%2DPariels+%26+Jimmies
Odds & Ends Cookie Cutters http://downtowndough.com - - - same
Odds & Ends Cookie Cutters http://www.downtowndough.com/sho - - 9 dropped
pDisplayCategories.asp?id=15&cat=
1600+Cookie+Cutters+and+Cookie+
Cutter+Sets
Odds & Ends Cookie Cutters http://www.downtowndough.com/sho 2 1 - new
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21. SEO, LLC Internet Competitive Analysis Report 2/27/2012
Keyword URL Pos. Page Old Pos. Change
pdisplayproducts.asp?id=36&cat=Od
ds+%26amp%3B+Ends+Cookie+Cut
ters
Old Fashioned Cookie Cutters http://downtowndough.com - - - same
Old Fashioned Cookie Cutters http://www.downtowndough.com/sho 2 1 2 same
pdisplayproducts.asp?id=37&cat=Old
+Fashioned+Cookie+Cutters
Pans & Baking Sheets http://downtowndough.com - - - same
Planes & Trains Cookie Cutters http://downtowndough.com - - - same
Planes & Trains Cookie Cutters http://www.downtowndough.com/sho 3 1 - new
pdisplayproducts.asp?id=45&cat=Car
s%2C+Boats%2C+Planes+%26amp
%3B+Trains+Cookie+Cutters
Religious Cookie Cutters http://downtowndough.com - - - same
Religious Cookie Cutters http://www.downtowndough.com/sho 3 1 6 +3
pdisplayproducts.asp?id=38&cat=Rel
igious+Cookie+Cutters
Rosette Irons http://downtowndough.com - - - same
Rosette Irons http://www.downtowndough.com/sho 10 1 13 +3
pdisplayproducts.asp?id=39&cat=Ro
sette+Irons
Rycraft Cookie Stamps http://downtowndough.com - - - same
Shapes Cookie Cutters http://downtowndough.com - - - same
Southwest Cookie Cutters http://downtowndough.com - - - same
Sport Cookie Cutters http://downtowndough.com - - - same
Sport Cookie Cutters http://www.downtowndough.com/sho 7 1 5 -2
pdisplayproducts.asp?id=43&cat=Sp
ort+Cookie+Cutters
St. Patrick's Day Cookie Cutters http://downtowndough.com - - - same
State & Patriotic Cookie Cutters http://downtowndough.com - - - same
State & Patriotic Cookie Cutters http://www.downtowndough.com/sho 1 1 - new
pdisplayproducts.asp?id=44&cat=Sta
te+%26+Patriotic+Cookie+Cutters
Tools Cookie Cutters http://downtowndough.com - - - same
Valentine's Day cookie cutters http://downtowndough.com - - - same
Wedding & Baby Cookie Cutters http://downtowndough.com - - - same
Wedding & Baby Cookie Cutters http://www.downtowndough.com/sho 16 2 - new
pdisplayproducts.asp?id=86&cat=We
Created by SEO, LLC dba 21 of http://SplinternetMarketing.com/default.asp
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22. SEO, LLC Internet Competitive Analysis Report 2/27/2012
Keyword URL Pos. Page Old Pos. Change
dding+%26+Baby+
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23. SEO, LLC Internet Competitive Analysis Report 2/27/2012
Rankings on Bing.com
5
Position
10
15
3/1/2010 6/1/2010 9/1/2010 12/1/2010 3/1/2011 6/1/2011 9/1/2011 12/1/2011 3/1/2012
Created by SEO, LLC dba 23 of http://SplinternetMarketing.com/default.asp
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24. SEO, LLC Internet Competitive Analysis Report 2/27/2012
Google.com (without Places)
Keyword URL Pos. Page Old Pos. Change
Animal Cookie Cutters http://downtowndough.com - - - same
Ann Clark Cookie Cutters http://downtowndough.com - - - same
Ann Clark Cookie Cutters http://www.downtowndough.com/sho 4 1 2 -2
pdisplayproducts.asp?id=25&cat=An
n+Clark+Cookie+Cutters
Baking Supplies http://downtowndough.com - - - same
Baking Tools http://downtowndough.com - - - same
Baking Tools http://www.downtowndough.com/sho 11 2 12 +1
pdisplaycategories.asp?id=108
Bird and Bug Cookie Cutters http://downtowndough.com - - - same
Bird and Bug Cookie Cutters http://www.downtowndough.com/sho 1 1 1 same
pdisplayproducts.asp?id=94&cat=Bir
d+and+Bug+Cookie+Cutters
Boats Cookie cutters http://downtowndough.com - - - same
Boats Cookie cutters http://www.downtowndough.com/sho 1 1 1 same
pdisplayproducts.asp?id=45&cat=Car
s%2C+Boats%2C+Planes+%26amp
%3B+Trains+Cookie+Cutters
Candles & Toppers http://downtowndough.com - - - same
Candy Ingredients http://downtowndough.com - - - same
Candy Molds http://downtowndough.com - - - same
Candy Writers & Gel Writers http://downtowndough.com - - - same
Candy Writers & Gel Writers http://www.downtowndough.com/sho 2 1 1 -1
pdisplayproducts.asp?id=75&cat=Ca
ndy+Writers+%26amp%3B+Gel+Wri
ters
Cars Cookie Cutter http://downtowndough.com - - - same
Cat & Dog Cookie Cutters http://downtowndough.com - - - same
Christmas Cookie Cutters http://downtowndough.com - - - same
Clothing and Accessories http://downtowndough.com - - - same
Color Spray Mist http://downtowndough.com - - - same
Color Spray Mist http://www.downtowndough.com/sho 2 1 2 same
pdisplayproducts.asp?id=76&cat=Col
or+Spray+Mist
Created by SEO, LLC dba 24 of http://SplinternetMarketing.com/default.asp
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25. SEO, LLC Internet Competitive Analysis Report 2/27/2012
Keyword URL Pos. Page Old Pos. Change
Comfort Grip Cookie Cutters http://downtowndough.com - - - same
Comfort Grip Cookie Cutters http://www.downtowndough.com/sho 3 1 3 same
pdisplayproducts.asp?id=27&cat=Co
mfort+Grip+Cookie+Cutters
Cookie Cutter Sets http://downtowndough.com 10 1 5 -5
Cookie Cutters http://downtowndough.com - - 4 dropped
Cookie Cutters http://downtowndough.com/shopdispl 13 2 - new
aycategories.asp?id=15&cat=1600+
Kinds+of+Cookie+Cutters
Cookie Jars http://downtowndough.com - - - same
Copper Cookie Cutters http://downtowndough.com - - - same
Copper Cookie Cutters http://downtowndough.com/shopdispl 17 2 15 -2
ayproducts.asp?id=28&cat=Copper+
Cookie+Cutters
Cupcake Cups http://downtowndough.com - - - same
Custom Cookie Cutters http://downtowndough.com - - - same
Custom Cookie Cutters http://downtowndough.com/shopdispl 1 1 1 same
ayproducts.asp?id=87&cat=Custom+
Cookie+Cutters
Easter Cookie Cutters http://downtowndough.com - - - same
Easter Cookie Cutters http://downtowndough.com/shopdispl 10 1 10 same
ayproducts.asp?id=29&cat=Easter+
%26+Spring+Cookie+Cutters
Fish & Dinosaurs Cookie Cutters http://downtowndough.com - - - same
Fish & Dinosaurs Cookie Cutters http://downtowndough.com/shopdispl - - 1 dropped
ayproducts.asp?id=30&cat=Fish+%2
6+Dinosaurs+Cookie+Cutters
Fish & Dinosaurs Cookie Cutters http://www.downtowndough.com/sho 1 1 - new
pdisplayproducts.asp?id=30&cat=Fis
h+%26+Dinosaurs+Cookie+Cutters
Flower Cookie Cutter http://downtowndough.com - - - same
Halloween & Fall Cookie Cutters http://downtowndough.com - - - same
Halloween & Fall Cookie Cutters http://downtowndough.com/shopdispl - - 8 dropped
ayproducts.asp?id=32&cat=Hallowee
n+%26+Fall+Cookie+Cutters
Halloween & Fall Cookie Cutters http://www.downtowndough.com/sho 7 1 - new
pdisplayproducts.asp?id=32&cat=Hal
loween+%26+Fall+Cookie+Cutters
Icing Tools & Tips http://downtowndough.com - - - same
Created by SEO, LLC dba 25 of http://SplinternetMarketing.com/default.asp
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26. SEO, LLC Internet Competitive Analysis Report 2/27/2012
Keyword URL Pos. Page Old Pos. Change
Icing Tools & Tips http://www.downtowndough.com/sho - - 6 dropped
pdisplayproducts.asp?id=56&cat=Icin
g+Tools+%26amp%3B+Tips
Icing Tools & Tips https://www.downtowndough.com/sh 6 1 - new
opdisplayproducts.asp?id=56&cat=Ici
ng+Tools+%26amp%3B+Tips
Letters & Number Cookie Cutters http://downtowndough.com - - - same
Licensed & Character Sugar Decos http://downtowndough.com - - - same
Licensed & Character Sugar Decos http://www.downtowndough.com/sho 1 1 1 same
pdisplayproducts.asp?id=84&cat=Lic
ensed+%26+Character+Sugar+Deco
s
Licensed Character Pans http://downtowndough.com - - - same
Licensed Character Pans http://downtowndough.com/shopdispl - - 6 dropped
ayproducts.asp?id=57&cat=licensed
+and+character+pans
Licensed Character Pans http://www.downtowndough.com/sho 17 2 - new
pdisplaycategories.asp?id=108
LorAnn Oils & Flavors http://downtowndough.com - - - same
LorAnn Oils & Flavors http://www.downtowndough.com/sho 12 2 13 +1
pdisplayproducts.asp?id=80&cat=Lor
Ann+Oils+%26+Flavors
Luster Dust http://downtowndough.com - - - same
Martha Stewart Magazine Cutters http://downtowndough.com - - - same
Martha Stewart Magazine Cutters http://downtowndough.com/shopdispl 3 1 4 +1
ayproducts.asp?id=102&cat=Martha
+Stewart+Magazine+Cutters
Measuring Cups and Spoons http://downtowndough.com - - - same
Mini Cookie Cutters http://downtowndough.com - - - same
Mint Molds http://downtowndough.com - - - same
Musical Instruments Cookie Cutters http://downtowndough.com - - - same
Musical Instruments Cookie Cutters http://www.downtowndough.com/sho 1 1 1 same
pdisplayproducts.asp?id=35&cat=Mu
sical+Instruments+Cookie+Cutters
Non-Pariels & Jimmies http://downtowndough.com - - - same
Non-Pariels & Jimmies http://www.downtowndough.com/sho - - 1 dropped
pdisplayproducts.asp?id=81&cat=No
n-Pareils+%26+Jimmies
Non-Pariels & Jimmies http://www.downtowndough.com/sho 2 1 - new
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27. SEO, LLC Internet Competitive Analysis Report 2/27/2012
Keyword URL Pos. Page Old Pos. Change
pdisplayproducts.asp?id=81&cat=No
n-Pariels+%26+Jimmies
Odds & Ends Cookie Cutters http://downtowndough.com - - - same
Odds & Ends Cookie Cutters http://www.downtowndough.com/sho 4 1 3 -1
pdisplayproducts.asp?id=36&cat=Od
ds+%26amp%3B+Ends+Cookie+Cut
ters
Old Fashioned Cookie Cutters http://downtowndough.com - - - same
Old Fashioned Cookie Cutters http://www.downtowndough.com/sho 1 1 1 same
pdisplayproducts.asp?id=37&cat=Old
+Fashioned+Cookie+Cutters
Pans & Baking Sheets http://downtowndough.com - - - same
Planes & Trains Cookie Cutters http://downtowndough.com - - - same
Planes & Trains Cookie Cutters http://www.downtowndough.com/sho 1 1 1 same
pdisplayproducts.asp?id=45&cat=Car
s%2C+Boats%2C+Planes+%26amp
%3B+Trains+Cookie+Cutters
Religious Cookie Cutters http://downtowndough.com - - - same
Religious Cookie Cutters http://www.downtowndough.com/sho 1 1 1 same
pdisplayproducts.asp?id=38&cat=Rel
igious+Cookie+Cutters
Rosette Irons http://downtowndough.com - - - same
Rosette Irons http://www.downtowndough.com/sho 8 1 8 same
pdisplayproducts.asp?id=39&cat=Ro
sette+Irons
Rycraft Cookie Stamps http://downtowndough.com - - - same
Rycraft Cookie Stamps http://www.downtowndough.com/sho 5 1 5 same
pdisplayproducts.asp?id=40&cat=Ry
craft+Cookie+Stamps
Shapes Cookie Cutters http://downtowndough.com - - - same
Southwest Cookie Cutters http://downtowndough.com - - - same
Southwest Cookie Cutters http://www.downtowndough.com/sho 3 1 3 same
pdisplayproducts.asp?id=42&cat=So
uthwest+Cookie+Cutters
Sport Cookie Cutters http://downtowndough.com - - - same
Sport Cookie Cutters http://www.downtowndough.com/sho 5 1 5 same
pdisplayproducts.asp?id=43&cat=Sp
ort+Cookie+Cutters
St. Patrick's Day Cookie Cutters http://downtowndough.com - - - same
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28. SEO, LLC Internet Competitive Analysis Report 2/27/2012
Keyword URL Pos. Page Old Pos. Change
St. Patrick's Day Cookie Cutters http://downtowndough.com/shopdispl 4 1 4 same
ayproducts.asp?id=92&cat=Valentine
's+Day+and+St.+Patrick's+Day+Coo
kie+Cutters
State & Patriotic Cookie Cutters http://downtowndough.com - - - same
State & Patriotic Cookie Cutters http://downtowndough.com/shopdispl 2 1 2 same
ayproducts.asp?id=44&cat=State+%
26+Patriotic+Cookie+Cutters
Tools Cookie Cutters http://downtowndough.com - - - same
Tools Cookie Cutters http://www.downtowndough.com/sho 5 1 5 same
pdisplayproducts.asp?id=99&cat=To
ols+Cookie+Cutters
Valentine's Day cookie cutters http://downtowndough.com - - - same
Valentine's Day cookie cutters http://downtowndough.com/shopdispl 9 1 9 same
ayproducts.asp?id=92&cat=Valentine
's+Day+and+St.+Patrick's+Day+Coo
kie+Cutters
Wedding & Baby Cookie Cutters http://downtowndough.com - - - same
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29. SEO, LLC Internet Competitive Analysis Report 2/27/2012
Rankings on Google.com (without Places)
Position
5
1/16/2012 1/23/2012 1/30/2012 2/6/2012 2/13/2012 2/20/2012 2/27/2012
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