Ce diaporama a bien été signalé.
Nous utilisons votre profil LinkedIn et vos données d’activité pour vous proposer des publicités personnalisées et pertinentes. Vous pouvez changer vos préférences de publicités à tout moment.

2015 social media ethics cle

1 252 vues

Publié le

My 2015 Presentation on the Ethics of Social Media

Publié dans : Droit
  • Have you ever used the help of ⇒ www.HelpWriting.net ⇐? They can help you with any type of writing - from personal statement to research paper. Due to this service you'll save your time and get an essay without plagiarism.
       Répondre 
    Voulez-vous vraiment ?  Oui  Non
    Votre message apparaîtra ici
  • I pasted a website that might be helpful to you: ⇒ www.WritePaper.info ⇐ Good luck!
       Répondre 
    Voulez-vous vraiment ?  Oui  Non
    Votre message apparaîtra ici
  • DOWNLOAD THE BOOK INTO AVAILABLE FORMAT (New Update) ......................................................................................................................... ......................................................................................................................... Download Full PDF EBOOK here { https://soo.gd/irt2 } ......................................................................................................................... Download Full EPUB Ebook here { https://soo.gd/irt2 } ......................................................................................................................... Download Full doc Ebook here { https://soo.gd/irt2 } ......................................................................................................................... Download PDF EBOOK here { https://soo.gd/irt2 } ......................................................................................................................... Download EPUB Ebook here { https://soo.gd/irt2 } ......................................................................................................................... Download doc Ebook here { https://soo.gd/irt2 } ......................................................................................................................... ......................................................................................................................... ................................................................................................................................... eBook is an electronic version of a traditional print book THE can be read by using a personal computer or by using an eBook reader. (An eBook reader can be a software application for use on a computer such as Microsoft's free Reader application, or a book-sized computer THE is used solely as a reading device such as Nuvomedia's Rocket eBook.) Users can purchase an eBook on diskette or CD, but the most popular method of getting an eBook is to purchase a downloadable file of the eBook (or other reading material) from a Web site (such as Barnes and Noble) to be read from the user's computer or reading device. Generally, an eBook can be downloaded in five minutes or less ......................................................................................................................... .............. Browse by Genre Available eBOOK .............................................................................................................................. Art, Biography, Business, Chick Lit, Children's, Christian, Classics, Comics, Contemporary, CookBOOK, Manga, Memoir, Music, Mystery, Non Fiction, Paranormal, Philosophy, Poetry, Psychology, Religion, Romance, Science, Science Fiction, Self Help, Suspense, Spirituality, Sports, Thriller, Travel, Young Adult, Crime, EBOOK, Fantasy, Fiction, Graphic Novels, Historical Fiction, History, Horror, Humor And Comedy, ......................................................................................................................... ......................................................................................................................... .....BEST SELLER FOR EBOOK RECOMMEND............................................................. ......................................................................................................................... Blowout: Corrupted Democracy, Rogue State Russia, and the Richest, Most Destructive Industry on Earth,-- The Ride of a Lifetime: Lessons Learned from 15 Years as CEO of the Walt Disney Company,-- Call Sign Chaos: Learning to Lead,-- StrengthsFinder 2.0,-- Stillness Is the Key,-- She Said: Breaking the Sexual Harassment Story THE Helped Ignite a Movement,-- Atomic Habits: An Easy & Proven Way to Build Good Habits & Break Bad Ones,-- Everything Is Figureoutable,-- What It Takes: Lessons in the Pursuit of Excellence,-- Rich Dad Poor Dad: What the Rich Teach Their Kids About Money THE the Poor and Middle Class Do Not!,-- The Total Money Makeover: Classic Edition: A Proven Plan for Financial Fitness,-- Shut Up and Listen!: Hard Business Truths THE Will Help You Succeed, ......................................................................................................................... .........................................................................................................................
       Répondre 
    Voulez-vous vraiment ?  Oui  Non
    Votre message apparaîtra ici
  • DOWNLOAD THE BOOK INTO AVAILABLE FORMAT (New Update) ......................................................................................................................... ......................................................................................................................... Download Full PDF EBOOK here { https://soo.gd/irt2 } ......................................................................................................................... Download Full EPUB Ebook here { https://soo.gd/irt2 } ......................................................................................................................... Download Full doc Ebook here { https://soo.gd/irt2 } ......................................................................................................................... Download PDF EBOOK here { https://soo.gd/irt2 } ......................................................................................................................... Download EPUB Ebook here { https://soo.gd/irt2 } ......................................................................................................................... Download doc Ebook here { https://soo.gd/irt2 } ......................................................................................................................... ......................................................................................................................... ................................................................................................................................... eBook is an electronic version of a traditional print book THE can be read by using a personal computer or by using an eBook reader. (An eBook reader can be a software application for use on a computer such as Microsoft's free Reader application, or a book-sized computer THE is used solely as a reading device such as Nuvomedia's Rocket eBook.) Users can purchase an eBook on diskette or CD, but the most popular method of getting an eBook is to purchase a downloadable file of the eBook (or other reading material) from a Web site (such as Barnes and Noble) to be read from the user's computer or reading device. Generally, an eBook can be downloaded in five minutes or less ......................................................................................................................... .............. Browse by Genre Available eBOOK .............................................................................................................................. Art, Biography, Business, Chick Lit, Children's, Christian, Classics, Comics, Contemporary, CookBOOK, Manga, Memoir, Music, Mystery, Non Fiction, Paranormal, Philosophy, Poetry, Psychology, Religion, Romance, Science, Science Fiction, Self Help, Suspense, Spirituality, Sports, Thriller, Travel, Young Adult, Crime, EBOOK, Fantasy, Fiction, Graphic Novels, Historical Fiction, History, Horror, Humor And Comedy, ......................................................................................................................... ......................................................................................................................... .....BEST SELLER FOR EBOOK RECOMMEND............................................................. ......................................................................................................................... Blowout: Corrupted Democracy, Rogue State Russia, and the Richest, Most Destructive Industry on Earth,-- The Ride of a Lifetime: Lessons Learned from 15 Years as CEO of the Walt Disney Company,-- Call Sign Chaos: Learning to Lead,-- StrengthsFinder 2.0,-- Stillness Is the Key,-- She Said: Breaking the Sexual Harassment Story THE Helped Ignite a Movement,-- Atomic Habits: An Easy & Proven Way to Build Good Habits & Break Bad Ones,-- Everything Is Figureoutable,-- What It Takes: Lessons in the Pursuit of Excellence,-- Rich Dad Poor Dad: What the Rich Teach Their Kids About Money THE the Poor and Middle Class Do Not!,-- The Total Money Makeover: Classic Edition: A Proven Plan for Financial Fitness,-- Shut Up and Listen!: Hard Business Truths THE Will Help You Succeed, ......................................................................................................................... .........................................................................................................................
       Répondre 
    Voulez-vous vraiment ?  Oui  Non
    Votre message apparaîtra ici
  • Soyez le premier à aimer ceci

2015 social media ethics cle

  1. 1. THE ETHICS OF SOCIAL MEDIA Brian C. Focht Stiles Byrum & Horne, LLP www.thecyberadvocate.com
  2. 2. THE ETHICS OF SOCIAL MEDIA $542,000
  3. 3. THE ETHICS OF SOCIAL MEDIA Lester v. Allied Concrete Co., Nos. CL08-150, 09-223 In wrongful death case, plaintiff’s attorney routinely told client to “clean up” his Facebook page The “dirt” = photo of plaintiff, after wife’s death, holding a beer and wearing a t-shirt reading “I [heart] hot moms.” Plaintiff deactivated account, denied having a Facebook page in discovery
  4. 4. THE ETHICS OF SOCIAL MEDIA Lester v. Allied Concrete Co., Nos. CL08-150, 09-223 Result: Attorney sanctioned $542,000 Plaintiff sanctioned $180,000 $10.6 million verdict cut in half
  5. 5. THE ETHICS OF SOCIAL MEDIA Three Primary Topics: 1. Marketing your firm via Social Media 2. Personal use of Social Media by attorneys 3. Social Media & the Competent Lawyer
  6. 6. THE ETHICS OF SOCIAL MEDIA One Essential Theme: THE RULES STILL APPLY!
  7. 7. TYPES OF SOCIAL MEDIA Collaborative Projects Blogs & Microblogs Content Communities Social Networking Sites (“SNS”)
  8. 8. THE ETHICS OF SOCIAL MEDIA PART 1: MARKETING YOUR FIRM VIA SOCIAL MEDIA
  9. 9. MARKETING YOUR FIRM VIA SOCIAL MEDIA Situation: Blog/Social Media Page/Post/Message Applicable Rule(s): 7.1 To Comply: Cannot be false or misleading
  10. 10. MARKETING YOUR FIRM VIA SOCIAL MEDIA Situation: A client posts a testimonial Applicable Rule(s): 7.1 & 7.2; 2012 FEO 8 To Comply: Review every testimonial, edit or remove where necessary/possible
  11. 11. MARKETING YOUR FIRM VIA SOCIAL MEDIA Situation: Recommendations & Endorsements Applicable Rule(s): 7.1 & 7.2 To Comply: No astroturfing; must be based on actual experience; NOT allowed from a judge (Proposed 2014 FEO 8)
  12. 12. MARKETING YOUR FIRM VIA SOCIAL MEDIA Situation: Direct messaging prospective clients Applicable Rule(s): 7.3 To Comply: Don’t do on Social Media what you couldn’t do in person
  13. 13. MARKETING YOUR FIRM VIA SOCIAL MEDIA Situation: Listing skills, experience, practice areas Applicable Rule(s): 7.4 To Comply: Don’t use “specialize;” be very conscious of how your profile can be read
  14. 14. MARKETING YOUR FIRM VIA SOCIAL MEDIA Situation: Responding to a disgruntled client Applicable Rule(s): 1.6 & 1.9 To Comply: Do not reveal confidential info; do not disadvantage former client
  15. 15. MARKETING YOUR FIRM VIA SOCIAL MEDIA Situation: Blogging/Posting about your cases Applicable Rule(s): 1.6, 1.9, 3.6 To Comply: Do not publish confidential info; do not post comments that would be unethical in a newspaper
  16. 16. MARKETING YOUR FIRM VIA SOCIAL MEDIA Situation: Answering legal questions Applicable Rule(s): 1.6 & 1.18 To Comply: Use a disclaimer; discourage disclosure of confidential info
  17. 17. MARKETING YOUR FIRM VIA SOCIAL MEDIA BEST PRACTICES: 1. Remember: THE RULES STILL APPLY 2. Understand your SM tools before using them a) Reach, strengths, and weaknesses b) Learn how to use them effectively 3. Create a Social Media Strategy for your firm 4. Name or hire a Social Media Manager
  18. 18. THE ETHICS OF SOCIAL MEDIA PART 2: PERSONAL USE OF SOCIAL MEDIA
  19. 19. PERSONAL USE OF SOCIAL MEDIA The Story of Steven M. Regan, Real Estate Attorney Partner at Reed Smith in Pittsburgh
  20. 20. PERSONAL USE OF SOCIAL MEDIA The Story of Steven M. Regan, Real Estate Attorney Partner at Reed Smith in Pittsburgh Reed Smith Spokesperson: “The posting of offensive commentary or language on social media is inappropriate and inconsistent with Reed Smith’s social media policy. We are addressing this matter internally.”
  21. 21. PERSONAL USE OF SOCIAL MEDIA Situation: Discussing your practice Applicable Rule(s): 1.6, 1.9, 8.2 (among others) To Comply: Don’t reveal confidential info; be careful when discussing court proceedings or staff
  22. 22. PERSONAL USE OF SOCIAL MEDIA Situation: Responding to legal questions Applicable Rule(s): 1.1, 1.6, 1.18 To Comply: Don’t let the person on the other end expect that you’re their attorney; do no harm
  23. 23. PERSONAL USE OF SOCIAL MEDIA Situation: Recommendations & Endorsements Applicable Rule(s): 7.4 To Comply: If you have no independent basis, don’t do it!
  24. 24. PERSONAL USE OF SOCIAL MEDIA Situation: Connecting with Judges Applicable Rule(s): Proposed 2014 FEO 8 To Comply: If it’s allowed in person – it’s allowed on LinkedIn.
  25. 25. MARKETING YOUR FIRM VIA SOCIAL MEDIA BEST PRACTICES: 1. Remember: THE RULES STILL APPLY 2. To keep accounts completely personal, avoid discussions of the law 3. If you wouldn’t post it on your firm’s Social Media, don’t post it on yours
  26. 26. THE ETHICS OF SOCIAL MEDIA PART 3: SOCIAL MEDIA & THE COMPETENT ATTORNEY
  27. 27. SOCIAL MEDIA & THE COMPETENT ATTORNEY Situation: Requesting Social Media in discovery Applicable Rule(s): 1.1, 3.4, 4.2, 5.1, 5.3 To Comply: Know when you should request Social Media in discovery; refrain from fishing expeditions
  28. 28. SOCIAL MEDIA & THE COMPETENT ATTORNEY Situation: Responding to discovery requests Applicable Rule(s): 1.1, 3.3, 3.4, 2014 FEO 5 To Comply: Produce relevant evidence; defend clients from overbroad requests, fishing expeditions.
  29. 29. SOCIAL MEDIA & THE COMPETENT ATTORNEY Situation: Advice to new clients re: Social Media Applicable Rule(s): 1.1, 3.3, 3.4, 2014 FEO 5 To Comply: Ensure your clients retain relevant evidence; instruct clients on retention obligations
  30. 30. SOCIAL MEDIA & THE COMPETENT ATTORNEY Situation: Utilizing Social Media to investigate jury Applicable Rule(s): 1.1, 3.3, 3.5, 3.6, 5.3 To Comply: Do not connect with or contact jurors; use all reasonable means to investigate
  31. 31. SOCIAL MEDIA & THE COMPETENT ATTORNEY Situation: Social Media research on party/witness Applicable Rule(s): 1.1, 3.3, 4.2, 5.3 To Comply: No contact with represented party; do not use any form of trickery or dishonesty
  32. 32. SOCIAL MEDIA & THE COMPETENT ATTORNEY Situation: Advising corporate clients Applicable Rule(s): 1.1, 3.3 To Comply: Document retention policies that comply with local law; legal implications of new practices
  33. 33. SOCIAL MEDIA & THE COMPETENT ATTORNEY BEST PRACTICES: 1. Remember: THE RULES STILL APPLY 2. Learn about Social Media, and how to use it – it’s the best way to advise clients competently 3. Always do your due diligence. 4. Don’t do anything on Social Media you wouldn’t want others to discover
  34. 34. IMPORTANT DEVELOPMENTS & EMERGING ISSUES Questions? Comments? Queries? Concerns?
  35. 35. THE ETHICAL IMPLICATIONS OF SOCIAL MEDIA Brian C. Focht Stiles, Byrum & Horne, LLP bfocht@sbhlaw.net www.thecyberadvocate.com

×