10 Free Tools to Enhance Your Content Marketing Efforts
1.
2. I’d like to share a few of the tools that have
helped me become more strategic in my
content creation efforts. These free tools
have assisted me in the development of new
content marketing processes and have
allowed me to create more valuable assets for
my clients. Making use of these tools should
help you create more relevant, timely content
around queries that people are searching for
now.
3. Soovle is a customizable engine that
shows you the suggestion services
from top engines like
Google, Wikipedia, Answers.com, Ya
hoo, Bing, etc. Depending on the
popularity of the query, you will
receive multiple results from each
engine which you can then sort
through, categorize and prioritize
according to relevance. In addition
to being a great keyword research
tool, Soovle also offers an image
search, logo search and a permalink
feature which allows you to save
results for a query for future
reference.
4. Ubersuggest works very
similarly to Soovle in the
way it provides results
from suggest services
from major engines. One
great feature of
Ubersuggest is that it
allows you to refine your
search based on search
verticals like
news, videos, blogs, etc.
5. The tool is great for accessing Google’s own
data and for discovering long-tail and related
variations of your keyword. You can
experiment with match type by selecting
“broad” or “phrase,” to find variations and
related keywords. The tool also gives you
insight into the monthly search volume for
the location and language you select in
Advanced Options and Filters.
6. Google Trends allows you
to enter multiple search
terms simultaneously and
will compare searcher
interest of these terms
over time. The tool also
provides related search
queries for additional
searches or for long-tail
variations of your query.
7. Topsy works by scouring
the web, analyzing billions
of conversations from
different social
platforms, blogs, and
websites. In addition to
offering real-time
intelligence, Topsy also
offers a historical analysis
of topic trends by showing
social data from 2010 to
the present.
8. Bottlenose utilizes
trend detection
algorithms to help cut
through the noise and
focus on information
directly related to your
topic as it unfolds. I
would recommend
exploring Bottlenose’s
sonar feature which
displays the
connections between a
query using real-time
natural language
processing.
9. Social Mention is another real-time social
media analysis tool worth checking out.
Social Mention offers unique features that set
it apart from the other social analysis tools
like the ability to refine your results to one
specific social media platform and the ability
to set up social media alerts around your
keywords – roughly the same idea as Google
Alerts, only for social media.
10. By incorporating related
words and phrases that
enrich your topic or
subject matter, you
increase the odds that
search engines will find
patterns in your content
that are similar to related
content, increasing your
relevancy score for those
terms and the likelihood
your content will be
returned in the search
results.
11. My Blog Guest is a
resource for both content
creators and website and
blog owners alike. One
great feature of My Blog
Guest is the forum is
monitored and
moderated which seems
to be fairly effective at
keeping spammers at
bay.
12. Blogger LinkUp is a community for bloggers
to connect with sites looking for content. One
great feature about Blogger LinkUp is the
“Announce a Contest or Giveaway” form
which alerts other bloggers in the community
to these types of events, thereby increasing
exposure and the possibility that a blogger
may do a write-up on your event.
13. Soovle: http://soovle.com
Ubersuggest: http://ubersuggest.org/
Google AdWords Keyword Tool:
https://adwords.google.com/o/KeywordTool
Google Trends: http://www.google.com/trends/
Topsy: http://topsy.com/
Bottlenose: http://bottlenose.com/
Social Mention: http://socialmention.com/
My Blog Guest: http://myblogguest.com/
Blogger LinkUp: http://www.bloggerlinkup.com/
14. Thanks for reading! Feel free to
reach out with any questions or just
to say hello on any my social
profiles.
Google+:
https://plus.google.com/10093861
9255397146926
Twitter:
https://twitter.com/Brian_A_Jensen
LinkedIn:
www.linkedin.com/pub/brian-
jensen/16/414/10a/