Speaker: Paul Sawtell Session: Distributors: The Key to Institutional Local Food Procurement

1. An Award Winning Local Food Distribution Company

2. What is 100km Foods Inc.?
An award winning local food distribution company founded in
2008.
A dedicated sales, marketing and distribution channel for
Ontario producers to access over 200 restaurants,
institutions, hotels and small retailers
A single channel through which customer (restaurants,
institutions, hotels etc.) can access products from over 50
Ontario producers, through a single ordering, invoicing and
delivery system

3. Demand for Local Food
The Demand Shift
•Freshness
•Taste
•Quality
•Known Origin
•Supporting Local Farmers
•Preserving Genetic Diversity
•Environmental Benefits
•Nutritional Value
Time

4. Consumers are looking for more local
food.
Organizations are supporting and
promoting the purchase of local food.
Chefs, retailers and institutions are
trying to respond to the demand.

5. This is not a fad.

6. The Challenges with
Institutional Procurement
Distribution
Food Safety Requirements
Approved Vendors
Organizational Buy In
Reliability/Consistency/Seasonality
Convenience
Cost

7. The Challenge of
Distribution for Small and
Medium Farms
Most farmers don’t
want to do it
Large distributors are
not set up to work
with small producers
Farmers want to stay
on their land and
farm
Farmers may lack the
resources/skill
set/interest in doing
their own sales and
marketing

8. The 100km Foods Inc.
Model
Full Service
Distribution for
Small and Medium
Farms
Dedicated Sales
and Marketing
100km
Foods Inc.
Single channel to
access many farms
Convenient,
Transparent and
Reliable

9. The Opportunities with
Institutional Procurement
Volume
Potential
Strengthen
Local
Economy
Staff
Engagement
Local
Food
Publicity
Environmental
Sustainability
& Stakeholder
Relations
Direct
Relationships

10. The Bottom Line
•Great potential for local food in institutions
•Future legislation outlining public
institution purchasing requirements
•Challenges need to be overcome
•Open, transparent and honest