This presentation was given by Lindsay Morecraft at the University of Iowa Libraries 2014 Social Media Bootcamp.

1. Introduction to
By: Lindsay Morecraft
Processing Librarian at the
Special Collections and University Archives

2. So what is Instagram?
• Phone app used for
online photo-sharing, video-
sharing and social
networking services
• iPhone, Android, and
Windows Phone
• Share to Facebook, Twitter,
Tumblr, Flickr, foursquare.

3. Creating an Account
• Unique username
• Uispeccoll (coordinates
with our Facebook and
Tumblr username)

4. • Home
(news feed)
• Explore • Take a
photo
• Notifications
(likes,
comments)
• Profile

5. Profile Page
Username
Number of YOUR posts, followers,
people you are following
Name that shows up under your
username (given name, institution
name)
About you/your institution (include
website if applicable)
Your past posts

6. Explore

7. Exploring
with Hashtags
• Hashtags are like search
terms for Instagram
• The more you have, the
more likely people will find
your image.
• Stay consistent among your
posts. #uiowa
#specialcollections
• Useful in compiling images
for an event. #ALA2014

8. Notifications

9. Filters and Design
Rotate/
Straighten Frames Focus Illuminate

10. Original Photo Willow Filter Inkwell Filter

11. Original
Image

13. Post it!

14. Options

18. Iowa City Public Library

19. Metropolitan Museum ofArt