1.
How a CEO Can Set the Tone
for a Great Workplace
Leaders can put their
best foot forward by
creating a message
and sticking to it.
Expressing and
harnessing the
emotional concept of
hope can galvanize
employees, funders and
volunteers.
A CEO can jumpstart a
seemingly exhausted
workforce by
interjecting enthusiasm
into the workplace.
Create Enthusiasm
By listening to
employees, a CEO has
the ability to determine
the true state of the
organization’s culture.
Listen
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Craft a Message
& Stick to It
Don’t Forget
About Hope